Totango

JULY 30, 2019

The way you feel as you travel versus when you arrive at your destination is a great metaphor for the distinction between customer experience vs. customer success. Customer experience refers to the feelings, emotions, and perceptions customers have when using your product. Experience vs. Value.

Customer Success 78

Customer Success Customer Experience Lifetime Customer Effort Score 78

Totango

FEBRUARY 28, 2019

The adoption phase is your opportunity to nurture your customer relationship and establish a recurring revenue cycle driven by a commitment to customer growth. As a manager, your focus in the adoption phase should be on using the customer success platform to monitor three key questions: Is the customer using the product?

Metrics 83

Metrics Customer Success ROI Measurement 83

Totango

MAY 23, 2019

It’s also worth noting that up to 70% of revenue in a subscription business comes from existing customer renewals and upsells. Customer success upsells are critical to your own success. Let’s look at how you can generate customer success upsell opportunities and encourage continued expansion.

Customer Success 78

Customer Success Effort Score Customer Centricity How To 78

Totango

OCTOBER 8, 2019

Proactive customer success means focusing on what is going to happen next. It is about making things better, taking things further, and using your understanding of your customers to prepare them for the next phase of their business growth. You need to nurture your customers so that both of you enjoy a recurring yield.

Customer Success 60

Customer Success Strategy Lifetime Customer Software 60

Totango

AUGUST 8, 2019

This means the majority of customer revenue is now spread over months and years of recurring renewals rather than being captured in a single sales event. To cultivate customer lifetime value in this environment, you have to view customer relationships as the mutual pursuit of growth over time.

Customer Centricity 91

Customer Centricity Customer relationships Lifetime Customer Metrics 91

Totango

FEBRUARY 26, 2019

By understanding everything your product can do, knowing how to use it, and seeing results, customers gain the full value of your product. And when your product makes customers successful, your customers will be loyal—making your business an even greater success. 2: Get the Whole Success Team Onboard.

Strategy 78

Strategy Software Lifetime Customer Social Media 78

Totango

SEPTEMBER 19, 2019

You need customer data to track progress toward goals, deliver on promises, and continually upgrade your product. Doing so will help you raise satisfaction rates and cultivate lifetime customers. Customer-centric uses of data help ensure every employee knows their role and what information to gather. Engage Proactively.

Customer Centricity 59

Customer Centricity Data Case Study Lifetime Customer 59