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Forward To New eBook on Customer Success

Kerry Bodine

This is my forward to Guy Nirpaz’ s new eBook on customer success, Farm Don’t Hunt , available today on Amazon. The disciplines of marketing and sales have traditionally owned a controlling stake in building customer relationships. But your company and your customers don’t have to go down this path.

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The True Cost of Losing a Customer

BlueOcean

It’s worth mentioning that many customer relationships can be saved even after a bad experience with the actual product or service, particularly if they choose to contact a customer service rep. Calculating Lifetime Customer Value. Losing a customer isn’t as simple as losing a single sale.

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40 Customer Retention Statistics You Need to Know

GetFeedback

Great customer experience is a major competitive advantage that drives new sales—and it’s predicted to overtake price and product as the primary brand differentiator for B2B sales by 2020. Customer retention statistics: More than 6 in 10 U.S. Set and measure customer expectations. Download the ebook today.

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Video: Building 1:1 Customer Relationships At Scale With Engagement Marketing

Influitive

Then, identify where gaps and overlaps exist in the customer’s existing tech stack to assess how your product or service will truly benefit them. Chandar says this will create a genuine, emotive connection that is key to building successful long-term customer relationships. Focus on customer interaction.

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How to Overcome the Pain Points of Your CRM

The promise of a CRM ( customer relationship management ) led organizations to believe each could digitally transform its businesses through tracking touchpoints throughout the buyer’s journey. When used effectively, a CRM can be the lifeblood of your sales team – keeping everyone organized, efficient, and at peak productivity.

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How Employee Churn Costs You Money

InMoment XI

When you lose an employee: You Lose: Existing Customer Relationships: When you lose a customer-facing employee like a salesperson or an account manager, you can also lose their contacts and relationships. These customers will likely follow that sales person to their next dealership should they decide to move on.

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The Right Sales Training Not Only Educates But Motivates Sales Teams

Integrity Solutions

Do they have some special sales skills that others don’t? If your sales force is somewhat normal, just 20% are high performers. Imagine what a difference it would make if you could increase the entire team’s ability to sell more and develop stronger customer relationships. Why Sales Skills Aren’t the Whole Story.

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