Thematic

OCTOBER 30, 2024

Enhance specific elements of customer experience VoC analysis can help retail stores make targeted improvements that ensure a more satisfying customer experience. Direct customer feedback can provide actionable insights that help retailers enhance loyalty programs.

Voice of Customer 62

Voice of Customer Examples Industry Handbook 62

ShepHyken

DECEMBER 10, 2021

This week we feature an article by Alp Pekkocak who leads the industry and product marketing for Media & Entertainment at Salesforce. Customer acquisition costs approximately five times more than customer retention, so what steps can companies take to keep the subscribers they already have happily engaged? .

Engagement 88

Engagement Company Self Service Entertainment 88

SurveySensum

SEPTEMBER 21, 2023

In contrast, Company B chose to focus on retaining its existing customer base by introducing loyalty programs. This strategic move resulted in doubling their business, showcasing the power of leveraging customer retention to drive growth. So, customer retention is indeed crucial.

Customer Retention 52

Customer Retention Strategy Gamification Loyalty Programs 52

Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52

SurveySensum

NOVEMBER 1, 2024

You can measure conative loyalty by looking at metrics like customer retention rate and loyalty program participation. Amazon: Elevating Customer Satisfaction to a Loyalty Strategy Amazon has redefined customer loyalty through its innovative Prime membership program.

Loyalty 52

Loyalty Customer relationships Brands Sales 52

Retently

MARCH 18, 2019

Does your company retain its customers or take them for granted? Customer retention is one of the most important aspects of growing your company, yet it’s one that many companies overlook, focusing more on acquiring new customers. After all, brands with high customer retention are usually companies with high NPS score.

Net Promoter Score 126

Net Promoter Score Omni-Channel Company NPS 126

Up Your Service

MAY 3, 2017

Turning loyalty members into evangelists. In its 2017 travel and hospitality outlook, Deloitte predicts that customer experience will make a much bigger impact than loyalty programs on customer retention. Dave Murray, senior customer experience consultant at the DiJulius Group consulting firm, agrees.

Hospitality 74

Hospitality Travel Industry Brands 74

CSM Magazine

AUGUST 4, 2023

In today’s fiercely competitive business landscape, customer engagement plays a pivotal role in establishing enduring relationships with your target audience and fueling business growth. Create a Loyalty Program Creating a loyalty program is a great way to reward your most loyal customers for their continued support of your business.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

Currency Alliance

MAY 9, 2019

Few brands have yet appreciated that, as this blossoming mobility marketplace becomes highly competitive, strategies and tools will be needed to capture this insight, maximize customer retention, and minimize CPA – not just in their existing spheres of control, but across every channel that funnels customers to their service and keeps them engaged.

Loyalty 56

Loyalty Strategy Loyalty Programs Airlines 56

SurveySensum

JULY 4, 2023

Watch recordings of customer interactions by using tools such as Windows Clarity or Hotjar’s Session Recordings, to understand how and where your customers are interacting. This understanding of customer needs led to increased customer satisfaction, as subscribers were able to discover and enjoy content tailored to their interests.

Customer Satisfaction 52

Customer Satisfaction Tips Strategy Social Media 52

SurveySensum

JULY 4, 2023

Watch recordings of customer interactions by using tools such as Windows Clarity or Hotjar’s Session Recordings, to understand how and where your customers are interacting. Brand Example: Netflix revolutionized the entertainment industry by understanding the evolving preferences and viewing habits of customers.

Customer Satisfaction 52

Customer Satisfaction Tips Strategy Social Media 52

SurveySparrow

SEPTEMBER 27, 2023

Entertainment and Content Recommendations: Streaming platforms and music services leverage big data for content recommendations, keeping users engaged. A user-friendly survey platform empowers you to effortlessly collect and analyze customer feedback, making data-driven decision-making a breeze.

Data 52

Data Customer Experience Loyalty Programs Social Media 52

SmartMessage Blog

OCTOBER 27, 2022

We now observe more communication flowing from the customer to the brand thanks to inbound and content marketing. In other words, in today’s world, it is very important to create useful and entertaining content, get high scores from comments and implement effective SEO strategy. 4) Retention Phase .

Customer Journeys 40

Customer Journeys Customer Experience Omni-Channel Customers 40

BirdEye

DECEMBER 8, 2023

By regularly sharing content and promotions and interacting with your audience, you stay top-of-mind when customers need carpet cleaning services. This can increase brand recognition, customer retention, and business growth. Cinematic storytelling: Craft short cinematic ads about how clean carpets enhance lives and spaces.

Tips 59

Tips Strategy Marketing Social Media 59

BirdEye

OCTOBER 27, 2023

As a business leader, whether you run a large enterprise or a local business, learning customer acquisition strategies and retention methods to improve sales in the long term is very important. A mere 5% boost in customer retention can increase your profits by at least 25%. How do you optimize customer acquisition?

Strategy 59

Strategy Social Media Multi-Channel Advertising 59