Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. The optimal points to offer mostly depends on the frequency of engagement your brand has with target customers. Points and miles are a dominant and popular form of loyalty value.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

Currency Alliance

FEBRUARY 10, 2020

One of the earliest loyalty programs came out of the grocery sector. Broadly speaking, most of the chains’ loyalty efforts have been in proprietary, albeit digitalized versions of the original S&H program: collecting in order to redeem for rewards, some digital couponing, and pushing out offers via a mobile app.

Loyalty Programs 52

Loyalty Programs Loyalty How To Hotels 52

ShepHyken

OCTOBER 13, 2017

This week we feature an article by Jess Mizerak discussing the future of brand loyalty and how to continue to be successful in the world of E-commerce. We want the customer to feel a sense of ownership in the relationship they have with us. That’s what your loyalty program should do. – Shep Hyken. What’s next?

Customer Centricity 76

Customer Centricity Loyalty Loyalty Programs Rewards Programs 76

CustomerSuccessBox

JULY 27, 2020

In light of the pandemic, each industry had to make pertinent adjustments in their operations, and SaaS companies had to initiate measures that would ensure their survival – one of them being customer success. This both improves their experience, and as a result, customer retention rate as well. Offer incentives. Music Lover.

Customer Retention 52

Customer Retention Fashion Loyalty Programs Social Media 52

SurveySensum

JUNE 29, 2023

Customize Marketing Messages: Personalize marketing emails and offers based on specific customer segments to enhance the customer experience. These strategies, if implemented rightly, will lead to higher customer retention rates, repeat business, and a strong brand reputation.

Customer Satisfaction 52

Customer Satisfaction Marketing Exceptional Customer Service Social Media 52

SurveySensum

JANUARY 18, 2024

Automate Triggered Campaigns Automating triggered campaigns through SMS involves setting up messages based on specific customer actions, appointments, bookings, order confirmations, or loyalty program updates. For example, a fashion brand might send an SMS saying, “Hello, trendsetter! Reply FASHION for a sneak peek!”

Marketing 52

Marketing Fashion Customer Journeys Return on Investment 52

SurveySparrow

FEBRUARY 27, 2024

The NPS feedback can provide insights into what your customers love and where you need to improve. A higher NPS score means excellent customer satisfaction and loyalty, meaning increased customer retention. A high loyalty score would mean that the customers trust your brand.

NPS 52

NPS Retail Effort Score Loyalty Programs 52

SurveySensum

JUNE 1, 2023

And also, you can determine where you stand regarding customer loyalty and satisfaction. For example, if you are running a fashion retail business, it is ideal to benchmark your NPS against other fashion retailers. High-volume retailers – These are businesses with high customer turnover.

NPS 52

NPS Retail Effort Score Net Promoter Score 52

Currency Alliance

DECEMBER 13, 2018

At first glance, this year’s Gartner CMO spend survey may not make for happy reading for loyalty marketers. Loyalty program management’ was reported as CMO’s lowest priority, with 4.8% Firstly, loyalty tech isn’t as expensive as it used to be. Loyalty wasn’t even an afterthought. Loyalty coming to new sectors.

Loyalty 45

Loyalty Trends Loyalty Programs Rewards Programs 45

SurveySensum

JULY 6, 2023

Yet, despite these efforts, you notice a decrease in sales and declining customer loyalty. Even as a retail giant , Reliance Trends struggles with customer retention. Knowing these customer preferences, behaviors, and expectations will help you shape your marketing strategies. It’s disheartening, right?

Customer Satisfaction 52

Customer Satisfaction Retail Tips Marketing 52

SurveySensum

JULY 6, 2023

Yet, despite these efforts, you notice a decrease in sales and declining customer loyalty. Even as a retail giant, Reliance Trends struggles with customer retention. Knowing these customer preferences, behaviors, and expectations will help you shape your marketing strategies. It’s disheartening, right?

Customer Satisfaction 52

Customer Satisfaction Retail Tips Marketing 52

Happy or Not

JULY 20, 2023

Retain and upsell current customers Understand the demographic profiles of your existing consumers and leverage this knowledge to enhance customer retention and upselling strategies. Engage through social media Utilize social media platforms to reach specific demographics based on their profiles and interests.

Social Media 28

Social Media How To Fashion Travel 28

SurveySensum

JULY 20, 2023

Customers were switching to other fashion brands due to limited stock availability. Within just six months, Blackberry increased its number of repeat customers by 12-13%. Let’s start by understanding the four common types of customer churn in retail and discover effective solutions for each of them.

Retail 52

Retail Feedback How To Self Service 52

Thematic

NOVEMBER 13, 2018

In addition, with a well-implemented VOC program, you can better retain your customers – think higher customer loyalty scores, less churn, and a higher customer lifetime value, thanks to repeat purchases. VOC is also a good complement to other insights. Finally, there’s the cost of negative word-of-mouth.

Voice of Customer 101

Voice of Customer Net Promoter Score Effort Score ROI 101