ShepHyken

MAY 30, 2022

Each week I read many customer service and customer experience articles from various resources. This is Where Rewards Programs Lose Most of Their Members by Jenn McMillen. Yet 44% of companies say they’re more keenly focused on customer acquisition and just 16% on retention.

Customer Service 13

Customer Service Rewards Programs Poor Customer Service Self Service 13

ECXO

JANUARY 30, 2024

In the context of customer experience, the amygdala evaluates every interaction with a brand and generates an emotional response. For instance, the joy a customer might feel when unboxing a highly-anticipated product or the frustration they might experience from poor customer service are both processed by the amygdala.

Rewards Programs 156

Rewards Programs Loyalty Brands Connections 156

Up Your Service

MAY 3, 2017

In its 2017 travel and hospitality outlook, Deloitte predicts that customer experience will make a much bigger impact than loyalty programs on customer retention. Dave Murray, senior customer experience consultant at the DiJulius Group consulting firm, agrees.

Hospitality 74

Hospitality Travel Industry Brands 74

Optimove

JULY 20, 2023

Your brand’s mission, values, and vision will be easily recognizable to customers, leading to strong customer retention. Customers are more likely to make purchases and interact with the brand across multiple channels, ultimately increasing revenue. Measure data/performance: Utilize KPIs to track customer data.

Omni-Channel 40

Omni-Channel Marketing Social Media Rewards Programs 40