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Whitepaper: The Five Core Pillars for Your CEM Strategy

Responsetek

A brand’s reputation, as Bezos highlights, isn’t simply a clever marketing ploy, it is a true representation of a company’s efforts to impress their customers and deliver on their brand promise. Should we focus on retail experience, online experience, or call centre experience? Industry Story – Strategy.

CEM 40
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Digital Experience: Meeting Customer Expectations

InMoment XI

The digital customer experience has become an essential part of the way that consumers navigate the marketplace. They don’t view a transaction as an online experience, a mobile app experience, or a customer service experience, they view it as one continuous experience that they had.