eglobalis

DECEMBER 17, 2024

This article explores the trends that will define CX in 2025, offering deep insights, practical examples, and actionable strategies for success. Rethinking Customer Loyalty Metrics: Beyond NPS The Net Promoter Score (NPS) , once heralded as the ultimate measure of customer loyalty, is now under scrutiny.

Net Promoter Score 337

Net Promoter Score Effort Score B2B NPS 337

Calabrio

MARCH 5, 2025

How to Improve (+Examples) Share What is first call resolution? First call resolution (FCR) defined First call resolution (FCR) , or first contact resolution, is a customer service KPI that measures the percentage of customer issues resolved during the customer’s initial contact.

First Call Resolution 100

First Call Resolution Examples Contact Center How To 100

eglobalis

MARCH 30, 2025

This article examines in detail how businesses in both B2B and B2C contexts are leveraging AI, sentiment analysis, voice-of-customer (VoC) platforms, predictive analytics, and streaming data to capture customer insights in the moment. Companies usually collect feedback weeks or months after an interaction.

Survey 312

Survey Banking NPS Effort Score 312

CloudCherry

DECEMBER 1, 2018

In today’s B2B world, customer experience management (CEM) often falls to the customer success team. They naturally gravitate to the role because they spend a lot of time talking with customers and they have an intimate understanding of what customers need. Customer experience comprises the entire customer journey.

Customer Success 247

Customer Success Customer Experience CEM Touchpoint 247

ECXO

MARCH 6, 2025

Leadership must establish a clear vision for what great customer experience looks like for the organization and articulate why it matters for the companys future. These are opportunities where exceptional experience can strongly influence a customers loyalty and spend. This vision serves as a North Star that guides the entire program.

B2B 339

B2B Customer Journeys How To Effort Score 339

eglobalis

DECEMBER 4, 2024

B2B Relationships Are Built on Trust, Not Just Transactions In B2B environments, customer experience is about more than efficient service; it is about fostering trust and long-term partnerships. Example: IBM combines AI insights from Watson with its global consulting teams to deliver tailored solutions for clients. Maybe in 100 years.

B2B 414

B2B Culture Government Innovation 414

Comm100

NOVEMBER 2, 2020

If you’re here because you’re trying to figure out what a customer service chatbot is capable of and how it can help your customers and company grow, you’ve come to the right place. Let’s explore the top 6 chatbot examples of 2020. One of the best chatbot examples is from the healthcare industry.

Chatbots 180

Chatbots Examples Customer Service Banking 180

InMoment XI

NOVEMBER 26, 2024

It is particularly useful for aligning teams across multiple departments, such as marketing, sales, and customer success. Example: A SaaS company creates a buyer’s journey map to understand how potential customers discover their product, research competitors, and make decisions.

Customer Journeys 195

Customer Journeys Customer Experience Strategy Touchpoint 195

Retently

JULY 3, 2024

In this article, we’ll dive into some top open-ended question examples and explore why they’re so effective. Whether you’re looking to enhance your interviews, gather detailed survey responses, or improve customer feedback , you’ll find plenty of useful tips and insights. For example, “What motivates you to do your best work?”

Examples 142

Examples Feedback Survey Analysis 142

Totango

AUGUST 14, 2020

In our latest installment in the CXO Series , we sat down with Stephanie Comardelle, Vice President of Customer Experience, Success, and Solutions at Lucid to discuss what it takes to implement a stakeholder engagement plan at a time when there is so much going on as well as how they are managing their new customer success program. .

Customer Success 158

Customer Success Sales Feedback Groups 158

ChurnZero

JANUARY 10, 2025

While those consumer innovations may still be a few years away, 2025 is sure to be a year of creativity and change in the B2B technology space, particularly in customer success (CS). And even more specifically, in the sphere of digital customer success.

Trends 52

Trends Customer Success Net Promoter Score Customer Journeys 52

ChurnZero

DECEMBER 6, 2024

Far too many customer success organizations know they need to start implementing digital customer success, but just dont know where or how to start. Self-serve digital resources for customers to overcome technical issues. The four pillars of an effective digital customer success program.

Customer Journeys 52

Customer Journeys Customer Success Touchpoint Social Media 52

ECXO

DECEMBER 25, 2024

Why It Works: A detailed understanding of the customer journey allows you to target improvements where they matter most, boosting satisfaction and loyalty. Example Action: Use tools like customer journey mapping software or feedback surveys to visualize and refine key interactions. I usually call them MoTs (Moments of Truth).

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

eglobalis

JANUARY 28, 2025

Building Trust in Engagement: The role of trust as a cornerstone for successful relationships. Customer Success Strategies: Shifting from reactive customer service to proactive customer success. Technology’s Role in CX: Leveraging CRM tools, AI, and data analytics to enhance engagement.

CRM 195

CRM Customer Centricity Customer Engagement Engagement 195

ChurnZero

MARCH 14, 2025

Customer success needs to align with revenue. Renewals should be an outcome of good customer success. According to the 2024 Customer Success Leadership Study , the number of customer success teams under the CRO jumped from 24% in 2023 to 33% in 2024. Any of these sound familiar?

Customer Success 52

Customer Success Case Study Sales Customers 52

Help Scout

JULY 20, 2021

The core characteristics that make a company customer-oriented add up to the ability to fulfill the ultimate purpose of helping people, regardless of challenges along the way. What does it mean to be customer-oriented? Other companies choose to focus on the product over focusing on their customers. Take, for example, the iPod.

Examples 145

Examples Company Strategy Effort Score 145

ChurnZero

NOVEMBER 26, 2024

This is a guest article by Swati Garg , founder and CEO, Melo Associates , and Lindsay Lynch , senior recruitment consultant, Melo Associates , a recruitment firm focused on customer success hiring for SaaS and tech companies nationwide. For example, “Enterprise Customer Success Manager”.

Customer Success 52

Customer Success How To Insurance Culture 52

eglobalis

MARCH 13, 2025

Here are 12 practical strategies to achieve this: Align CX Initiatives with Business Objectives : Demonstrate how enhancing customer experience directly supports the company’s strategic goals, such as revenue growth, market expansion, or operational efficiency.

Leadership 232

Leadership B2B B2C Effort Score 232

ChurnZero

OCTOBER 10, 2024

This guest post is by Kristen Hayer, CEO and founder of The Success League. As a discipline that’s shifting from new to established, customer success is facing some interesting headwinds right now. Let’s start with your customer ratio. For example: When customers reach X amount, we add 1 more team member.

Customer Success 52

Customer Success Leadership Study Metrics 52

Experience Investigators by 360Connext

JULY 9, 2024

We unravel how customer success principles are reshaping B2C and B2B industries on this special CX Pulse Check edition of the Experience Action Podcast, with Jeannie Walters and special co-host David Sakamoto. Curious about how AI can elevate customer engagement and productivity?

Fashion 284

Fashion B2C Hotels Insurance 284

ChurnZero

MARCH 28, 2025

When customer success starts reporting into the CRO, its not just a reporting changeits a strategic shift. Most CROs come up through sales, where success is measured by speed and outcomes. But owning the full customer lifecycle demands a new operating modelone built on trust, value, and long-term growth.

Customer Success 52

Customer Success How To CRM Sales 52

Gainsight

FEBRUARY 14, 2025

Like a perfectly crafted rom-com, renewals are all about keeping the spark alive and showing your customers that youre their true love. With Gainsights Digital Customer Success (DCS) offerings, you can scale your charm, deliver delightful value, and secure those renewals without breaking a sweat (or an SLA).

Customer Success 52

Customer Success Self Service ROI Touchpoint 52

InMoment XI

DECEMBER 17, 2024

It is common to see a wide range of candidates succeed in the role of CX managerfrom Salesforce Administrators to Senior Sales Operations professionals to Customer Success or Customer Experience/Voice of the Customer leaders. What Background Should a CX Manager Have?

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

Totango

AUGUST 13, 2024

But making it work demands a balancing act of two core things: supporting customer outcomes and empowering the internal CS team with business-critical insights. But making it work demands a balancing act of two core things: supporting customer outcomes and empowering the internal CS team with business-critical insights.

Customer Success 112

Customer Success Data Strategy Tips 112

InMoment XI

FEBRUARY 24, 2022

Oftentimes, the c-suite and the customer experience (CX) or customer success team live on the same planet, but almost in separate countries—they simply speak different languages. Tip #3: Use Small, Real Money Examples. For example, let’s say there’s a rental car business that sells at airports.

Tips 370

Tips ROI Metrics Touchpoint 370

Totango

JUNE 3, 2022

Customer success email templates form a foundation for effective CS automation. While customer success management can result in a rewarding payoff, it can also be very time-consuming if you don’t use the right strategies. Customer check-ins. Feel free to adjust these examples to meet your specific needs.

Customer Success 115

Customer Success Feedback Meeting Knowledge Base 115

ChurnZero

FEBRUARY 16, 2025

The goal of any customer success interview is to determine if a role is a mutual fit. But aside from the usual suspects, there are plenty of more creative customer success interview questions to get to the heart of a CS candidates experience. How has it shaped your approach to customer success?

Customer Success 52

Customer Success How To Return on Investment Hotels 52

Totango

AUGUST 13, 2024

At Totango + Catalyst, we made a strategic decision to challenge the script on revenue priorities, empowering customer success managers (CSMs)—those mostly intimately aware of customer needs and goals—to own core renewals, expansions, and upsells. Are you ready to unlock a new level of impact for your customer success team?

Customer Success 101

Customer Success Management Customers Roadmap 101

Gainsight

MARCH 7, 2023

Customer success (CS) is on the verge of a digital revolution, and one-to-many tactics that increase Customer Success Manager (CSM) efficiency are making a real splash. For nearly a decade, CS has been built through one-to-one relationships between CSMs and their customers. Here’s a look at how it works.

Customer Success 102

Customer Success Management Groups eBook 102

InMoment XI

AUGUST 30, 2022

Here are examples of categories of questions and example questions. Can we connect you with a customer success manager via chat? There are a wide variety of questions you can ask across multiple types of surveys, it just depends on what you are looking to get insight on. How often do you use the product or service?

Customer Satisfaction 370

Customer Satisfaction Net Promoter Score Survey Effort Score 370

ChurnZero

OCTOBER 25, 2024

There are so many questions to answer when considering how to scale a customer success team. Whatever the decade it originated, if you fast forward to today, this concept certainly crosses many customer success leaders’ minds as they’re considering growing their teams. So, why does any of this matter in customer success?

Customer Success 52

Customer Success Groups Guidelines Communication 52

InMoment XI

DECEMBER 13, 2022

My name is Ton Luijten, Customer Success Director + Data Science Lead in APAC—and in this post I’ll help you unlock a new take on ROI —through failure demand. Failure demand is when an organization falls short of servicing customers on the channels they are seeking, which then causes demand for services in other channels.

ROI 370

ROI Call Center Return on Investment Measurement 370

ChurnZero

JULY 31, 2024

And I completely understand that when you’re just starting to build a digital customer success strategy and program, email is often the simplest, fastest low-hanging fruit. But digital customer success is more than just sending automated emails. By using channels outside of email, of course!

Customer Success 105

Customer Success Engagement Video Chatbots 105

Lumoa

MARCH 9, 2023

By understanding that their customers care deeply about the products they buy and how they are created, Lush has taken steps to address these concerns. The release of the “ How It’s Made ” videos is a perfect example of this. Let’s take a look at Buffer , a social media management company as an example.

Customer Experience 397

Customer Experience Social Media Customers Video 397

GetFeedback

JUNE 22, 2019

Remember that your NPS survey represents a valuable customer loyalty metric. Viewing customers through this lens gives customer success teams a better way to build healthy, long-lasting customer relationships. Solid customer data helps your customer success teams predict and prevent churn.

NPS 304

NPS Net Promoter Score Survey Effort Score 304

Retently

MARCH 11, 2025

Example: If multiple customers report that a pair of jeans runs too small, this needs to be flagged to the product team ASAP in order to update sizing information or adjust the fit in future production runs. Negative reviews that mention shipping issues, product defects, or poor customer service get escalated right away.

Ecommerce 115

Ecommerce Self Service Customer Experience Management 115

Totango

APRIL 4, 2024

If you asked your customer success (CS) and sales leaders this question, what do you think each of them would say? Revenue retention hinges on the collaborative efforts of CS and sales teams as they collectively shepherd customers throughout the lifecycle journey, from acquisition to retention and expansion.

Sales 94

Sales Customer Success Customers Communication 94