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CustomerSuccess Uncovered: How SaaS and Manufacturing Win with Tailored Strategies Customersuccess has become a cornerstone for businesses aiming to foster long-term customer satisfaction, boost retention rates, and drive sustainable growth.
Oftentimes, the c-suite and the customer experience (CX) or customersuccess team live on the same planet, but almost in separate countries—they simply speak different languages. The former is interested in counting dollars and profitability and the latter with measuring metrics. Tip #1: Break Down Metrics.
Of course, I am extending the concept and exaggerating its use, but my point is that we can think that CustomerSuccess acts as a kind of double agent because it serves both the customer and the company simultaneously, and clearly both sides are not enemies at all! It holds significant importance for any business.
In a world where customer expectations are sky-high and data complexity is ever-increasing, Totango Unison is the game-changer that customersuccess and post-sales teams have been waiting for. Welcome to the future of customersuccess with Unison. Today, it’s about lighting the path to growth.
With many different approaches to measuring performance, organizations must rely on the right metrics to drive the best results for their customers. By the end of this webinar, you will know: Which metrics to track to improve your customersuccess performance.
Any customersuccess leader worth his or her salt isn’t making strategic, department-wide decisions based on gut feelings. Instead, customersuccess leaders lean on hard numbers, insights, and data to help steer their team’s decision-making.
If you’re anything like me, you signed up for a bunch of webinars with admirable intentions of attending, which is code for snagging the recording to watch when you found an uninterrupted window of time, which is also a nice way of saying never. WIth that, here are ChurnZero’s top five most-attended and most-watched webinars from 2022.
However, that’s not always the case for CustomerSuccess (CS) teams even though they are often responsible for renewals and expansions. So said Randy Wootton , chief executive officer at Maxio and Alli Tiscornia , chief customer officer at ChurnZero in our webinar, “ Finance & CS: Charting a path to profitability.”
Some CustomerSuccessmetrics are considered standard but there’s often more than meets the eye. Sales and marketing professionals that geek out on metrics can find themselves in deep philosophical debates about the best numbers to track. Dave has a long and tenured history serving in roles including CMO, and later, CEO.
Whats the one thing that wont change in customersuccess this year? So how should you position yourself for 2025s incoming customersuccess trendsand should you be nervous, optimistic, or a cautious blend of both? ” So what 2025 customersuccess trends can we anticipate? The pace of change itself.
Your bank can also assign dedicated staff to onboard customers onto digital platforms to ensure a smooth transition. Provide digital literacy resources to educate customers. Offer regular digital literacy classes or webinars to help customers become familiar with banking apps, online transactions, and cybersecurity practices.
Did you catch our CustomerSuccess and SaaS metrics crash-course webinar with leading SaaS expert Dave Kellogg, of Dave Kellogg Consulting ? Dave Kellogg answers your CustomerSuccess and Saas metrics questions part two. The idea is two separate metrics. A: No, not for the first-order metrics.
To those of us in customersuccess, it is even more clear that the pandemic has caused an unprecedented shift that is already affecting our customers, their journeys, their expected business outcomes , and our ability to fulfill them. 1. Be Customer-Centric.
Regular Webinars: Offering webinars and Q&A sessions to address common queries and provide deeper insights. Exclusive Access: Providing loyal customers with access to new features or beta programs. Personalized Assistance: Offering dedicated customersuccess managers for personalized support.
Two weeks ago, I delivered a webinar called “The Path To Journey Management” in partnership with Intouch Insight , a CX management solutions provider. So many, in fact, that I didn’t have time to answer them all on the webinar itself. In the journey manager role synonymous with that of a customersuccess manager?
As we embark on the New Year, now is the perfect time to catch up on Gainsight’s CustomerSuccess resources from 2020. We compiled our best CustomerSuccess resources from last year, from blogs to ebooks to webinars and podcasts. Launching CustomerSuccess. CustomerSuccess Team Management.
This experience of value is critical to the health of your customer relationship, so you need a customersuccess adoption plan. Breaking down the customer journey into modular stages sta helps to operationalize customersuccess strategies. Adoption : The customer gets more and more value from the product.
When to Use: This journey map is used when developing marketing and sales strategies that aim to guide prospective customers through their decision-making process. It is particularly useful for aligning teams across multiple departments, such as marketing, sales, and customersuccess.
Should you be charging for customersuccess? Why not take customer-facing services as seriously as our products? Donna asked in her recent ChurnZero webinar. Charging for customersuccess: the pros and cons. You can also watch her webinar in full at the end. 4: Choose your successmetrics carefully.
With so many SaaS metrics floating around, and even more opinions on when and how to use them, it can be hard to know if you’re measuring what really matters. Leading SaaS expert, Dave Kellogg, and ChurnZero CEO, You Mon Tsang, sat down to answer all the questions you want to know about SaaS metrics like ARR, NRR, GRR, LTV, and CAC (i.e.,
While the customersuccess world (and the larger SaaS economy in general) has experienced its fair share of ups and downs this year, the industry will be even more prepared in the future. . Here are 3 predictions for 2021 that will help customersuccess teams and leaders alike strategize, plan, and prepare: .
This is a guest article by Swati Garg , founder and CEO, Melo Associates , and Lindsay Lynch , senior recruitment consultant, Melo Associates , a recruitment firm focused on customersuccess hiring for SaaS and tech companies nationwide. For example, “Enterprise CustomerSuccess Manager”.
In the world of CustomerSuccess, metrics often tell the story. And based on those metrics— and their intimate knowledge of their customers’ businesses—CustomerSuccess Managers (CSMs) are able to craft strategies that improve the customer experience. Prioritizing Customer Journey Metrics.
But making it work demands a balancing act of two core things: supporting customer outcomes and empowering the internal CS team with business-critical insights. But making it work demands a balancing act of two core things: supporting customer outcomes and empowering the internal CS team with business-critical insights.
Qlik’s Vice President of CustomerSuccess Operations and Chief of Staff Chris Wood and his team were on the hunt for a customersuccess tool that could help them do three things: Streamline processes. Scale customers quickly and efficiently. Use Metrics to Measure Adoption. 4 Key Takeaways . .
Two weeks ago, I delivered a webinar called “The Path To Journey Management” in partnership with Intouch Insight , a CX management solutions provider. So many, in fact, that I didn’t have time to answer them all on the webinar itself. In the journey manager role synonymous with that of a customersuccess manager?
Two weeks ago, I delivered a webinar called “The Path To Journey Management” in partnership with Intouch Insight , a CX management solutions provider. So many, in fact, that I didn’t have time to answer them all on the webinar itself. In the journey manager role synonymous with that of a customersuccess manager?
In our latest installment in the CXO Series , we sat down with Keith Strodtman, COO, Customer First and Shelby Czarnota, Vice President, CustomerSuccess Business Solutions at SAP as we discussed SAP’s Transformation and Innovation in CustomerSuccess and why they deployed Totango as their One CustomerSuccess Platform.
Customersuccess vs. customer support: although these two terms appear similar, they actually refer to two different, yet complementary, functions within a company. Fulfilling a proactive role, customersuccess focuses on problem prevention and creates value by enabling clients to achieve business goals.
In November 2014, I participated in the Hooked On Customers Summit , a webinar series hosted by Bob Thompson of CustomerThink. I joined Bob, along with Jeanne Bliss, in the first webinar to discuss Creating Actionable Insight from a Customer Listening Engine. customer experience metrics voc voice of customer'
Signature surveys allow businesses to track key CX metrics in real time, driving timely, data-driven decisions that improve customer satisfaction. These methods, like star ratings or emoji feedback, provide instant insights into customer sentiment, allowing businesses to monitor key customer satisfaction metrics in real time.
Now, the day is finally here – your team is finally implementing your new customersuccess platform. Making the decision to invest in a customersuccess platform shows that your organization is 100% dedicated to the long-term success and growth of your customer base. . First of all, congratulations!
By investing in CustomerSuccess from the start, startups can build loyal and engaged customers who ultimately become brand advocates. Jennifer Chiang author of “The Startup’s Guide to CustomerSuccess,” joined us to share how CustomerSuccess can help you as you scale your startup.
Customer renewals are the lifeblood of a subscription business. Responsibility for renewals often falls to the CustomerSuccess (CS) team. For example, survey research shows about half (50.2%) of all CS teams surveyed are directly responsible for customer renewals. Below are recommended metrics to consider.
ESG’s own Madeline Evans, Britt Layman, and Marley Wagner joined last week’s ChurnZero webinar to discuss how high touch and tech touch engagement models can co-exist in CustomerSuccess. Creating a company charter for your CustomerSuccess initiatives is a good place to start. Watch it here if you missed it!).
Driving software adoption through customersuccess in the 2020s is a precision business. Create a Cross-Functional Customer Journey Team. Choose the Right CustomerSuccess Software that provides a 360-degree view of your customer. Driving Software Adoption through CustomerSuccess Begins with Understanding.
As we head into a new year, many customersuccess teams are looking for new ways to up the ante with their customersuccess efforts. In addition to these intrinsic efforts, many customersuccess teams are turning to software and technology to help boost the effectiveness of their account management workflows.
Over the past several years, customersuccess has gone from a department only forward-thinking organizations had to an integral part of every single SaaS company in the world. With every new customer issue or new solution on the market, the overarching message and focus of customersuccess becomes that much more convoluted.
As a follow-up to our well-attended webinar on “ The startup’s guide to CustomerSuccess ” with Jennifer Chiang (the author of the book by the same name), we wanted to get more of our audience’s questions answered. You can find the initial Q&A recap from the webinar here.
Hi, Today we have some exciting product updates, as well as an upcoming webinar you can join for more best practices. We’ve added an enhancement to SuccessBLOC Scorecards which now allows you to create KPIs based on user metrics, as well as account metrics. SuccessBLOC Scorecards, Now With User KPIs. Dynamic SuccessTeams.
Nothing in customersuccess causes CSMs to catch “feelings”, as Naomi Aiken puts it, as reliably as losing a customer. This month, Naomi shared how to do it in a ChurnZero webinar, which you can watch in full at the end of this article. Watch the full webinar here. Does it work? Get to know them here.
When 2023’s CustomerSuccess Leadership Study suggested that 77% of CS teams meet with their customers in person, the finding was met with some skepticism. Yet, 2024’s results reiterate the trend, indicating that in-person customer meetings are here to stay, and that they make a difference.
When 2023’s CustomerSuccess Leadership Study suggested that 77% of CS teams meet with their customers in person, the finding was met with some skepticism. Yet, 2024’s results reiterate the trend, indicating that in-person customer meetings are here to stay, and that they make a difference.
In an era when customersuccess (CS) has become pivotal, it’s no longer enough to have a team dedicated to CS. More importantly, you need an organizational strategy that ensures your customers don’t just come to you but stay, thrive, and become your biggest promoters. Need help getting started?
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