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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

CX transformation in a B2B organization means making customer-centric improvements across the entire business. It is a comprehensive effort that goes beyond isolated fixes, requiring alignment of leadership, strategy, culture, technology, and processes around the goal of delighting the customer.

B2B 339
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Crafting and Cascading a Customer Experience Strategy Across Global Organizations

eglobalis

These insights inform the service standards and product offerings that will most effectively meet customer expectations. There are several ways to obtain data and understand customers. Voice of Customer (VOC) programs capture customer preferences, experiences, and expectations through direct and indirect feedback.

Strategy 453
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Designing and Rolling Out a Global Customer Experience Strategy

ECXO

These insights inform the service standards and product offerings that will most effectively meet customer expectations. Companies use several methods to gather data and understand their customers: Voice of Customer (VOC) Programs : Capturing customer preferences, experiences, and expectations through direct and indirect feedback.

Strategy 380
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DCX #111 | Customer Centricity: It's Everyone's Business

DCX

Empower them to be the voice of the customer within the organization. Here's how to reinforce customer centricity in your Customer Service team: Aligning with team goals: Reframe KPIs: Shift focus from call times to customer satisfaction scores and issue resolution rates.

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How to Create a Microsoft Forms Survey: A Quick Guide

SurveySparrow

There are several question types that you can choose from: multiple choice questions, text, rating, date, ranking, Likert, and Net Promoter Score. Identify new business opportunities based on customer feedback. Understand the customer voice and trends. Limited customization options (only color and theme).

Survey 52
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The Best Time of Year to Improve CX: Customer Conferences

Verint

At our company, we took a good, hard look at our annual Engage customer conference through the lens of our CX program. By any measure, it was already a successful event between the growing number of attendees and high satisfaction scores. View the customer conference as mini-CX journey. Why did our CX team focus on the event?

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DCX #104 | Stuck in a CX Rut? 7 Bold Strategies to Reignite Your CX Program

DCX

Think about boosting customer satisfaction scores or cutting down response times. Brand storytelling is all about using the power of narrative to show your customers who you are, what you're about, and why they should care. Share stories about your team, their passions, and their efforts. Authenticity is key.