InMoment XI

FEBRUARY 16, 2024

Understanding and responding to customer needs is paramount for business success, however, many businesses find themselves grappling with the challenge of harnessing the full spectrum of customer voices. Surprisingly, a staggering 85% of valuable customer data remains untapped, residing in various teams, systems, and silos.

Multi-Channel 195

Multi-Channel Touchpoint Social Media Customer Voice 195

Lumoa

NOVEMBER 8, 2018

Use an NPS survey to track customer loyalty over time, send out CES surveys to understand how easy it is for customers to get the support they need or distribute CSAT surveys to understand how satisfied customers are after key touchpoints in the customer journey.

Metrics 405

Metrics Net Promoter Score Customer Experience Effort Score 405

GetFeedback

SEPTEMBER 20, 2019

An indisputable key component of a customer experience strategy is the Voice of the Customer (VoC) program , also known as customer voice. It captures, analyzes and reports on all customer feedback—expectations, likes, and dislikes—associated with your company. CSAT and CES are touchpoint surveys.

NPS 278

NPS Metrics Effort Score Net Promoter Score 278

GetFeedback

MAY 9, 2019

Voice of the Customer (VoC): A Voice of the Customer (VoC) program , also known as customer voice and Voice of Customer , captures, analyzes and reports on all feedback (expectations, likes, and dislikes of your customers) associated with your brand.

Customer Experience 337

Customer Experience Customer Journeys Effort Score Metrics 337

Lumoa

FEBRUARY 29, 2024

Getting Started with Ask Lumoa Ask Lumoa is our new way to get a deeper understanding of your customer voice. Essentially, you can select any type of data you want (such as from a certain timeframe or touchpoint) and then “Ask Lumoa” what you want to know about this data. Let’s get started!

Knowledge Base 195

Knowledge Base Customer Voice Touchpoint Feedback 195

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. To borrow a definition from Forrester , "The customer journey spans a variety of touchpoints by which the customer moves from awareness to engagement and purchase. A touchpoint should be seen from customer perspective.

Net Promoter Score 268

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 268

ECXO

MAY 16, 2024

Leaders play a central role in clarifying this relationship and demonstrating how everyone contributes to the whole, inspiring employees to actively improve the customer experience, resulting in a more customer-centered organizational culture. A customer journey is always seen from the customer’s perspective.

Customer Centricity 207

Customer Centricity Leadership Customer Journeys Touchpoint 207

C3Centricity

NOVEMBER 12, 2024

Leadership Example : Lego’s CEO exemplifies customer-centric leadership by implementing programs like Lego Ideas, where customers can directly contribute to product ideas. Lego sustains relevance and loyalty by embedding customer voices into its product strategy, proving how customer-centric thinking can drive long-term success.

Leadership 156

Leadership Culture Customer Centricity Rewards Programs 156

InMoment XI

SEPTEMBER 5, 2024

With these statistics in mind, it is clear that delivering consistent, memorable experiences is a must for any organization looking to build and sustain a loyal customer base. The only way to do this is by listening to what your customers are saying, which is referred to as the Voice of the Customer.

Effort Score 195

Effort Score Net Promoter Score Customer Journeys Metrics 195

Michelli Experience

MAY 15, 2018

This week I will focus on the Don’ts of Customer Experience and next week the Do’s. 5 Things You Should Not DO in the Name of Customer Experience. DON’T Create a Touchpoint Map – A touchpoint map is a visual depiction of interaction points between a customer and a business as told from the business’ vantage point.

Customer Experience 138

Customer Experience Customer Journeys Touchpoint Employee Engagement 138

Lumoa

FEBRUARY 13, 2024

Now, each element on the page can be customized, allowing you to create dynamic views that are specific to your needs!

Knowledge Base 195

Knowledge Base Groups Feedback Data 195

CX Journey

JULY 10, 2014

Ensure that you have the right feedback at the right time from the right customers, then glean insights, create action plans, and drive it all back to the right departments and right employees who take action at the right touchpoints at the right time. Challenges I might make this sound simple and simplistic.

Data 177

Data Customer Experience Customer Journeys Analysis 177

Lumoa

JUNE 30, 2022

Many people assume that customer experience refers to support tickets. That’s a limited view because your customers have many different touchpoints with your product and brand over time. Support interactions are an important part of the customer experience you’re creating, but making them the main thing can hurt you.

Customer Experience 259

Customer Experience How To Metrics Feedback 259

CX Journey

JUNE 22, 2017

Step 4: Map the Customer Journey Journey mapping is a way to walk in your customer's shoes and chart his course as he interacts with your organization (channels, departments, touchpoints, products, etc.) customer immersion, customer advisory councils, voice of the customer through the employee (sales, customer service, etc.),

Customer Journeys 146

Customer Journeys Customer Centricity Communication Social Media 146

Lumoa

NOVEMBER 7, 2022

By the time the survey has been sent out, responded to, and analyzed, customers have already moved on to the next big thing. In 2021, companies will need to focus on measuring the CX at each touchpoint along the customer journey. Fortunately, technology is keeping up with these demands.

Trends 195

Trends Customer Experience Competitive Advantage Feedback 195

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. To borrow a definition from Forrester , "The customer journey spans a variety of touchpoints by which the customer moves from awareness to engagement and purchase. A touchpoint should be seen from customer perspective.

Net Promoter Score 150

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 150

ReviewTrackers

APRIL 17, 2017

Before we dive into details on what exactly customer experience management involves, let’s first consider this definition of “customer experience.”. To be clear: your company already provides a customer experience. Breaking down “silos”: how companies today approach customer experience management. Focus on insights.

Customer Experience Management 90

Customer Experience Management Customer Experience Management Social Media 90

CX Journey

AUGUST 13, 2015

Image courtesy of Culture Republic Today's post is a modified version of a post I originally published on Touchpoint Dashboard's blog on March 9, 2015. Creating a customer journey map is an important first step when it comes to your customer experience transformation. Whoever understands the customer best wins.

Customer Journeys 80

Customer Journeys Effort Score Touchpoint Customer Voice 80

InMoment XI

NOVEMBER 21, 2024

The next step is identifying patterns in this data to help you better understand your customers. Voice of Customer analysis enables you to capture these key insights for customer satisfaction and retention. For example, this analysis can reveal why a customer canceled their subscription to your service.

Voice of Customer 195

Voice of Customer Analysis Loyalty Net Promoter Score 195

Lumoa

NOVEMBER 30, 2022

They can also be used for experience mapping , which is a detailed visualization of a customer’s experiences with your product or services over time. This is beneficial because it puts you in the customer’s shoes and helps you to better understand how customers feel at various touchpoints throughout the customer journey. .

Retail 195

Retail Customer Experience Chatbots Ecommerce 195

ChurnZero

SEPTEMBER 23, 2020

Its software solutions allow businesses to understand how their customers use their product, asses their health and their likelihood to renew, and give businesses the means to personalize the customer experience through timely and relevant touchpoints. ChurnZero is headquartered in Washington, D.C.

B2B 98

B2B Healthcare Touchpoint Customer Voice 98

CX Journey

APRIL 3, 2019

. - again, keeping her front and center in all you do Customer cut-outs : place these around the office - and especially in meeting rooms - to keep the attention on who really matters; they should include details of who the customer is and what she thinks and feels about the current experience CCO/CX professionals : in key decision-making meetings, (..)

Customer Centricity 150

Customer Centricity Exercises Customers Culture 150

CX Journey

OCTOBER 11, 2017

And there's a lot of talk about using surveys to listen to customers so that we know where we need to improve the experience. But have you ever considered that those very surveys are another touchpoint in the customer experience? If you haven't, then it's time to start thinking about your surveys differently.

Survey 118

Survey Feedback Touchpoint Customer Experience 118

CX Journey

JULY 7, 2015

Today's post is a modified version of a post I originally published on Touchpoint Dashboard on February 4, 2015. You map because you need to understand the customer experience; you know that you cannot transform something you don't understand. The map must include more than just what the customer is doing, thinking, and feeling.

Customer Journeys 80

Customer Journeys Exercises Touchpoint Call Recording 80

CX Journey

OCTOBER 25, 2016

. - again, keeping her front and center in all you do Customer cut-outs : place these around the office - and especially in meeting rooms - to keep the attention on who really matters; they should include details of who the customer is and what she thinks and feels about the current experience CCO/CX professionals : in key decision-making meetings, (..)

Tools 80

Tools Customer Journeys Customer Centricity Touchpoint 80

ChurnZero

APRIL 22, 2020

Its software solutions allow businesses to understand how their customers use their product, asses their health and their likelihood to renew, and give businesses the means to personalize the customer experience through timely and relevant touchpoints. ChurnZero is headquartered in Washington, D.C.

B2B 75

B2B Touchpoint Software Feedback 75

PeopleMetrics

FEBRUARY 25, 2022

These are the most frequently asked questions about customer experience. What is customer experience? Customer experience (CX) is the concept that all of the touchpoints between a business and its customers contribute to the customer's overall impression and emotional connection to the business.

Customer Experience 71

Customer Experience Net Promoter Score Customer Journeys Touchpoint 71

CX Journey

AUGUST 11, 2015

Understand customers and what they are trying to do Use that understanding to develop products for the customer, products that solve their problems and help them do what they are trying to do Listen to customers at all key touchpoints Close the loop with customers on their feedback Act on what you hear Share the feedback and ensure it's used throughout (..)

Policies 80

Policies System Touchpoint Feedback 80

Lumoa

APRIL 28, 2024

Customer experience platforms make it possible to manage all the customer data in one platform and reach out to them when they need it. In your CX platform dashboard, you can see how your customers behave across all touchpoints and can personalize your interactions with them based on their behavior and preferences.

Self Service 195

Self Service Customer Journeys Feedback Multi-Channel 195

ChurnZero

MAY 20, 2021

Since your map wasn’t built from the customer perspective, you have no idea if your customer is getting value within the ideal timeline. Whenever you add a touchpoint to a customer map, you must ask yourself: what value does this bring to the customer? Common Pitfalls. Think about your team structure.

Customer Success 90

Customer Success Customer Journeys Touchpoint Resources 90

CX Journey

SEPTEMBER 15, 2015

Today's post is a modified version of a post I originally published on Touchpoint Dashboard's blog on April 1, 2015. If you create a future state map now, you’ll be perpetuating inside-out thinking ; you’ll map an experience based on what you believe the customer wants rather than asking – or listening to – the customer.

Customer Journeys 80

Customer Journeys Exercises Touchpoint Customer Voice 80

Confirmit

NOVEMBER 16, 2020

Catalent delivers a business-wide Customer Experience Excellence program that covers 80 countries and multiple languages. 93% of new customers onboarded within 14 days in 2020. Cromwell established a multi-touchpoint VoC program to better understand customer expectations.

Insurance 52

Insurance Case Study eBook Touchpoint 52

Help Scout

AUGUST 31, 2021

You’re an A+ listener and communicator with the ability to synthesize feedback and be the customer's voice to help your teammates become better marketers, designers, builders, and more. You are eager to spend your days speaking with customers on the phone, via email, and through chat. View the full job description 5.

Examples 96

Examples Social Media Customers Customer Service Representative 96

NetBase

FEBRUARY 1, 2019

The customer journey is a circuitous one, with the path to purchase riddled with distractions at every touchpoint. Understanding where your customer is now and predicting where they’re headed will help you avoid losing them along the way. And Next Generation AI offers a much needed assist on this play! Without it?

Customer Journeys 58

Customer Journeys Analytics Customer Experience Social Media 58

PeopleMetrics

NOVEMBER 17, 2014

Your overall metric is specifically designed to capture your impact as a manager (VOE) or customer-facing employee (VOC), but it’s also designed to capture everything else. For VOC, this includes price, every touchpoint including other staff and your website, variety, quality, your competitors, and more. Stay up to date!

Tips 59

Tips Metrics Feedback Leadership 59

Strativity

SEPTEMBER 27, 2017

Here is the breakdown of how we help our clients understand this and organize their journey maps (often powered by Touchpoint Dashboard technology). Relationship journey maps are often the best way to engage the organization at large; they are strategic, and they tell the customer-perceived story that helps organizations break down silos.

Customer Journeys 40

Customer Journeys Touchpoint Connections Interaction 40

Strativity

SEPTEMBER 27, 2017

Here is the breakdown of how we help our clients understand this and organize their journey maps (often powered by Touchpoint Dashboard technology). Relationship journey maps are often the best way to engage the organization at large; they are strategic, and they tell the customer-perceived story that helps organizations break down silos.

Customer Journeys 40

Customer Journeys Touchpoint Connections Interaction 40