InMoment XI

OCTOBER 12, 2022

A lot of folks believe that voice of customer (VoC) programs and market research mean the same thing—but they’re actually quite different! Breaking Down the Difference Between Voice of Customer & Market Research. What Is the Definition of Voice of Customer (VoC)?

Voice of Customer 221

Voice of Customer Marketing Social Media Feedback 221

Lumoa

DECEMBER 15, 2022

Voice of Customer (VoC) is not a new concept. It’s a strategy that many companies have used for years to understand and prioritize customer needs. In this article, we’ll go over what Voice of Customer data analytics is and the different types. In This Article: What is Voice of Customer Analytics?

Voice of Customer 221

Voice of Customer Analytics Social Media How To 221

Thematic

OCTOBER 30, 2024

Strip away all the fluff, and your organization's success ultimately hinges on one thing—how well your products and services meet your customers' needs, wants, and desires. However, raw feedback data taken at face value can miss the mark and lead to flawed assumptions about what customers really care about.

Voice of Customer 62

Voice of Customer Examples Industry Handbook 62

InMoment XI

NOVEMBER 8, 2023

In recent years, the implementation of a Voice of Customer (VoC) program has emerged as an essential tool for reducing compliance risk, improving customer experiences , and addressing several regulatory requirements.

Voice of Customer 195

Voice of Customer Financial Customer Centricity Guidelines 195

Alida

AUGUST 24, 2021

There’s no doubt about it: The pandemic turned media streaming from a rising star to a consumer staple.

Voice of Customer 246

Voice of Customer Consumers Customers Entertainment 246

PeopleMetrics

FEBRUARY 11, 2025

Back in 2017, I wrote about the critical importance of communication in Voice of Customer (VoC) programs. Use AI to simulate customer scenarios based on real feedback data. Looking back and re-reading this chapter, I had to laugh. AI can help draft messages and identify patterns, but the final touch should always be human.

Voice of Customer 77

Voice of Customer Communication Effort Score NPS 77

NICE inContact

DECEMBER 12, 2021

Imagine having a gold mine in your yard and never venturing out to dig up some nuggets.

Voice of Customer 229

Voice of Customer How To Customers Contact Center 229

GetFeedback

JANUARY 3, 2019

Learn how to use Voice of Customer (VOC) data to listen to your customers and optimize your customer service experience across all support channels.

Voice of Customer 150

Voice of Customer Data Customer Service Customers 150

eglobalis

DECEMBER 11, 2024

Experimentation helps you turn customer feedback into actionable improvements that drive satisfaction. Refine your CX personalization by continuously testing what truly resonates with customers. Experimentation and testing are often conflated, but they serve distinct purposes within a customer experience (CX) program.

Customer Journeys 356

Customer Journeys Effort Score Omni-Channel Social Media 356

InMoment XI

APRIL 16, 2019

What is a Voice of the Customer Program? A Voice of Customer program refers to the process of capturing customer feedback so that a company can improve the customer experience (and consequently improve business. View Article.

Voice of Customer 150

Voice of Customer Consulting Feedback Customers 150

InMoment XI

DECEMBER 17, 2024

As your company begins to scale customer experience operations, it is possible for silos that cause different departments to use separate technologies and focus on different metrics, which fragments your understanding of the customer experience. What Is a Customer Experience Manager (CX Manager)?

Customer Experience Management 195

Customer Experience Management Customer Experience Management ROI 195

InMoment XI

DECEMBER 3, 2024

Customer experience (CX) is emerging as a significant competitive advantage for businesses. Customer-centric companies realize an 80% increase in revenue and report 60% higher profit than those that don’t focus on customer experience. This is where a customer experience maturity model comes into play.

Customer Experience 195

Customer Experience Customer Journeys Competitive Advantage Customer Centricity 195

Lumoa

FEBRUARY 7, 2023

Nowhere is this more true than with customer relationships. Without listening to the voice of your customer, you’ll be like a ship without a rudder or a compass…lost and drifting without direction. Customers don’t always take the time to express their feelings. In This Article: What is the Voice of the Customer (VoC)?

Analysis 396

Analysis Data How To Customer Centricity 396

InMoment XI

MARCH 14, 2023

That’s why InMoment hosts regular Experience Exchanges to help customer experience (CX) professionals do just that. Our product goes to 40 countries to get to market, and we sit in the middle of the value chain between suppliers and customers. We are able to move our customer’s demands from one country to another quickly.

Voice of Customer 195

Voice of Customer B2B Customer Experience Culture 195

eglobalis

JUNE 27, 2024

Introduction Delivering superior customer experience (CX) is paramount for business success. A well-crafted CX strategy transcends the superficial touchpoints of customer interaction, delving into the cohesive integration of all company divisions to deliver consistent, high-quality customer interactions.

Strategy 453

Strategy Customer Experience Net Promoter Score Customer Centricity 453

InMoment XI

JUNE 7, 2022

Because options to structure and analyze that data can be limited and even if businesses are able to compile that data, it often remains siloed from other data, such as voice of customer (VoC), call center, and more. That’s where InMoment’s game-changing customer social listening solution comes into play. The result?

Company 369

Company Social Media Return on Investment Travel 369

InMoment XI

NOVEMBER 16, 2017

From the blog: CMO from IDG, DOCUMENT STRATEGY Greater choice in the superannuation sector means customers are expecting more than just low management fees and high return, they’re expecting a superior experience. View Article.

Voice of Customer 150

Voice of Customer Retail Customers Strategy 150

InMoment XI

NOVEMBER 16, 2017

From the blog: CMO from IDG, DOCUMENT STRATEGY Greater choice in the superannuation sector means customers are expecting more than just low management fees and high return, they’re expecting a superior experience. View Article

Voice of Customer 75

Voice of Customer Retail Customers Strategy 75

CX Accelerator

JUNE 8, 2020

Surveys are a great way to listen to the voice of the customer, so don’t misconstrue the title of this article as being “anti-survey.” Problems occur, however, when surveys become the only way we listen to customers — especially when you consider that a good survey response rate is in the realm of 20-30%. Interview customers.

Survey 345

Survey Social Media Contact Center Call Recording 345

ECXO

JULY 29, 2024

Designing and Rolling Out a Global Customer Experience Strategy Introduction Delivering exceptional customer experience (CX) is essential for any successful business. This strategy should include a thorough understanding of customer behaviors and preferences, aligning internal processes and culture with these insights.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

Lumoa

FEBRUARY 9, 2023

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Actionability is also, as we believe, one of the essential aspects of customer experience management. Listen to your customers.

Net Promoter Score 417

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 417

GetFeedback

MAY 13, 2019

The most critical element to improving your company is not having a visionary CEO, leaders who have “been there/done that,” or teams working long hours to deliver the product: it’s actively capitalizing on the voice of the customer feedback. Voice of the customer feedback is any comment or concern given by a customer to your company.

Feedback 302

Feedback Social Media Voice of Customer Net Promoter Score 302

Zonka Feedback

AUGUST 12, 2021

In a hyper-competitive world, the key to business success is your ability to deliver excellent experiences and retain customers. How you listen to the voice of customers, understand customer issues, and resolve them makes all the difference in helping you stand out of the crowd.

Voice of Customer 98

Voice of Customer Feedback Customers Customer Experience 98

InMoment XI

MAY 3, 2022

Insurance brands have a unique set of challenges to overcome in order to find the valuable customer experience (CX) data they need to improve experiences. Insurance customers are buying into a long-term relationship, which means building brand trust is extremely important to keep customer retention rates high.

Insurance 370

Insurance Tips Data Return on Investment 370

eglobalis

OCTOBER 9, 2024

When customers provide feedback, especially in the B2B space, the temptation is often to take their requests at face value and immediately begin development. After all, customer-centric businesses thrive on understanding and addressing their customers’ needs. Does it fit into your current development priorities?

Feedback 511

Feedback ROI Innovation B2B 511

Calabrio

MARCH 5, 2025

Analytics Customer Experience (CX) Analytics: A Complete Guide for 2025 Share Today, the experiences businesses offer their customers before, during, and after purchase are every bit as important as the products and services they sell. What is Customer Experience Analytics? Some might even say that CX is more important.

Analytics 130

Analytics Customer Experience Contact Center Effort Score 130

Kapta Customer Success

DECEMBER 6, 2021

HubSpot emphasizes the importance of this approach: According to research by Qualtrics, offering a strong customer experience is all but guaranteed to improve your sales. You can do this with a Voice of Customer (VOC) strategy. 94% of consumers report that they are likely to purchase more from a company with "very good" CX.

Voice of Customer 97

Voice of Customer Net Promoter Score Report System 97

InMoment XI

JULY 17, 2017

According to Gartner’s research, nearly nine out of ten executives expect customer experience to be a key differentiator with today’s demanding customers. Yet a critical link — engaged employees — is often overlooked. A recent Temkin Group study revealed that CX leaders have 50% more engaged employees than laggards.

Voice of Customer 150

Voice of Customer How To Study Groups 150

InMoment XI

JULY 17, 2017

According to Gartner’s research, nearly nine out of ten executives expect customer experience to be a key differentiator with today’s demanding customers. Yet a critical link — engaged employees — is often overlooked. A recent Temkin Group study revealed that CX leaders have 50% more engaged employees than laggards.

Voice of Customer 210

Voice of Customer How To Study Groups 210

Calabrio

MARCH 25, 2025

Customer Experience Voice of the Customer Tools: 10 of the Best VoC Software Options in 2025 Share Speak to anyone in customer experience, research, or marketing, and they’ll tell you that the old model of one-way customer communication is outdated. Table of Contents What is the Voice of the Customer (VoC)?

Software 130

Software Customer Journeys Tools Contact Center 130

SurveySensum

DECEMBER 28, 2020

Are you starting your customer experience journey? They are acquiring customers at the lightning speed. . But, they were struggling a lot in retaining those customers! But, they were struggling a lot in retaining those customers! What is the Voice of the Customer? Are my customers loyal enough?’ ‘How

Voice of Customer 98

Voice of Customer B2C Chatbots Social Media 98

Alida

DECEMBER 15, 2022

Finding and keeping the right insiders is the first challenge you’ll encounter when establishing a VoC program.

Voice of Customer 130

Voice of Customer Customers Customer Experience 130

Zonka Feedback

JULY 26, 2021

Companies that excel at delivering great customer experiences drive revenues 4% to 8% higher than that of their market, according to Bain & Company. No wonder big brands like Amazon, American Express, Indigo, and others are always talking about customer experience.

Voice of Customer 98

Voice of Customer Customers Brands Customer Experience 98

eglobalis

FEBRUARY 24, 2025

This article addresses and counters the unfounded predictions by some that customer experience will disappear by 2030, made by individuals more focused on garnering attention than on providing quality content on Linkedin. Customer experience is not disappearing by 2030. B2B customer expectations are always evolving.

B2B 291

B2B Culture Innovation Loyalty 291

eglobalis

MARCH 30, 2025

[link] Introduction: Todays businesses face a pivotal question: can emerging technologies like AI and real-time data platforms reduce or even replace the need for traditional customer surveys in managing customer experience (CX)? This can misrepresent the broader customer base.

Survey 320

Survey Banking NPS Effort Score 320

Kapta Customer Success

DECEMBER 13, 2021

There are fewer risks of error, variability, missed opportunities, and other inconsistencies that can jeopardize customer relationships. It also ensures that all of your clients have a similarly enjoyable experience that is geared toward their success.

Voice of Customer 98

Voice of Customer Management Software Customer relationships 98