Mastering Customer Effort Score: 9 Best Practices for Exceptional Customer Experience
SurveySensum
AUGUST 14, 2023
According to a research study by Gartner on Effortless Experience found that 96% of customers who had high-effort experiences reported being disloyal, compared to only 9% of customers with a low-effort experience. While talking about it may seem easy, improving the customer effort score can be a real struggle.
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