Optimove

MARCH 20, 2025

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: Day 2 of Optimove Connect 2025 continued the momentum with cutting-edge insights, real-world success stories, and expert-led product deep dives. Greater precision in customer engagement, improved personalization, and scalable CRM execution across markets.

Connections 52

Connections Gamification Marketing CRM 52

Optimove

JANUARY 14, 2025

See the difference control groups make in this guide Download Now Why it Matters: Optimove Insights iGaming Pulse highlights the importance of player retention for sports betting operators, with data from the 2023-2024 NFL season showing significant dips in player activity during key moments like playoffs and championships.

Gamification 52

Gamification Sports Loyalty Groups 52

Optimove

AUGUST 7, 2024

How AI is Transforming CDPs Download Now >> Why it Matters: iGaming and Sports Betting operators can now deliver an unparalleled AI-orchestrated gamification experience, driving higher retention rates and deeper player engagement. This collaboration will enhance player engagement and retention strategies.

Gamification 69

Gamification Sports Multi-Channel CRM 69

Optimove

JULY 8, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: AI-orchestrated gamification combines the dynamic management of customer interactions with game-design elements to enhance user engagement.

Gamification 64

Gamification Multi-Channel Sports Social Media 64

Optimove

JANUARY 20, 2025

Elevate Web Marketing with Real-time Web Push Download Now Why it Matters: OptiLive is a critical solution for sportsbook operators to maximize the growing in-play betting market. By integrating real-time data, OptiLive helps operators increase engagement and drive in-play betting activity.

Sports 75

Sports CRM Marketing Gamification 75

Optimove

DECEMBER 18, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: This blog delivers nine actionable insights for marketing executives at LATAM iGaming on leveraging data-driven marketing strategies to scale and compete effectively. Guide to Advanced Customer Segmentation Download Now >> 1.

Gamification 64

Gamification Sports Loyalty Programs Omni-Channel 64

Optimove

JULY 8, 2024

Take the next step with our CRM marketer evolution curve Download Now Why it Matters: AI-journey orchestrated gamification combines the dynamic management of customer interactions with game-design elements to enhance user engagement.

Gamification 59

Gamification Multi-Channel Sports CRM 59

Optimove

AUGUST 12, 2024

How AI is Transforming CDPs Download Now >> Why it Matters: The “Goldilocks Zone” is just right — ensuring that players are neither bored with too-easy tasks nor frustrated by tasks that are too hard. This ideal balance, the Goldilocks Zone, is crucial for successful gamification.

Gamification 52

Gamification Engagement Sports Multi-Channel 52

Optimove

MARCH 3, 2025

Re-engage your churned customers with this guide Download Now Why it Matters: With players having an abundance of options, iGaming operators must find ways to keep players engaged and active in the long run. Explore the proven strategies below to increase engagement, loyalty, and retention.

Strategy 52

Strategy Gamification Loyalty Innovation 52

Optimove

AUGUST 29, 2024

How AI is Transforming CDPs Download Now >> Why it Matters: For iGaming and sports betting operators, this post defines AI-orchestrated gamification and illustrates how it can transform player engagement strategies by delivering more dynamic and personalized experiences, directly impacting customer lifetime value and key business metrics.

Gamification 52

Gamification Multi-Channel Sports Measurement 52

Vonage

JULY 22, 2016

Does gamification prevent burnout? Despite a hypothesis that gamification might cause burnout by distracting employees from their job, Toister’s results proved the opposite. Agents who had gamification systems were less of a burnout risk. Though, scoring is not just a gamification need. On the board.

Contact Center 0

Contact Center Gamification Competitive Advantage Study 0

Optimove

MARCH 13, 2025

Re-engage your churned customers with this guide Download Now Why it Matters: With bettor participation skyrocketing, now is the time for gaming operators to refine their engagement and retention strategies to maximize revenue and long-term customer loyalty.

Sports 52

Sports Gamification Loyalty Programs Omni-Channel 52

Optimove

OCTOBER 2, 2024

See the difference control groups make in this guide Download Now Why it matters: By attending Optimove’s CRM Lightning Talks at G2E Las Vegas 2024, marketers will walk away with deeper knowledge of event-based strategies, personalization, predictive analytics, and gamification—all crucial for optimizing player engagement, retention, and loyalty.

Gamification 64

Gamification Meeting Engagement Sports 64

Optimove

DECEMBER 17, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: Q4, or the fourth quarter of the financial year, is crunch time. 4 – Gamify the Festive Fun Bring the fun holiday spirit alive with AI-Orchestrated Gamification , to make every interaction even more enjoyable and rewarding.

Gamification 52

Gamification Sports Multi-Channel Loyalty 52

Optimove

DECEMBER 3, 2024

Elevate Web Marketing with Real-time Web Push Download Now Why it Matters: In-play sports betting is transforming the industry, offering huge revenue potential. To succeed, operators must leverage real-time engagement, personalized messaging, and scalable strategies. Key takeaways: In-play betting market projected to hit $70.73

Sports 52

Sports Gamification How To Tips 52

Optimove

FEBRUARY 12, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: The holiday season is critical for retailers as it often brings a surge in sales driven by new and one-time shoppers. ” Download Now: 9 creative email tactics Download Now>> #3.

Customer Retention 52

Customer Retention Strategy Loyalty Programs eBook 52

Optimove

JANUARY 28, 2025

How AI is Transforming CDPs Download Now >> Why it Matters: OptiLive is a game-changer for scaling CRM-powered live sports marketing and creating memorable experiences that drive results. Before operators start using OptiLive, its essential to understand its potential to transform player interaction and engagement in real-time.

Sports 59

Sports CRM Gamification Tips 59

Team Support

MAY 17, 2019

The more formal definition – gamification – is essentially a tactic used by the customer support industry to incentivize agents to reach specific (yet often arbitrary) goals put in place by leadership. Below are 3 reasons why gamification is a bad strategy for B2B customer support.

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Gamification B2B B2C Infographics 49

CSM Magazine

FEBRUARY 19, 2025

Challenge 3: User Engagement and Motivation Mental health apps often see high initial downloads and interest, particularly when users are seeking immediate stress relief or coping strategies. However, if the app doesn’t adjust to changing mental health requirements or provide continual incentives, user engagement might decline.

Healthcare 52

Healthcare Exercises Gamification Policies 52

Vonage

FEBRUARY 7, 2017

Ignoring employee engagement. Satisfaction levels among customer service staff are notoriously low – indeed, according to one survey of 200,000 employees, it was found that customer-facing staff had significantly lower levels of engagement than those in executive positions.

Customer Service 120

Customer Service Self Service How To Gamification 120

DCX

DECEMBER 29, 2024

billion wearable tech superstar, has cracked the code on gamification. Are you making it engaging or just dumping numbers on them? The big takeaway: Gamification works because it makes the boring stuff fun. If they can make sleep and recovery addictive, what could you do with your CX strategy?

NPS 52

NPS Gamification Effort Score Customer Centricity 52

Playvox

FEBRUARY 13, 2024

First, if your agents feel their efforts aren’t accurately measured or noticed by leaders, it reduces engagement, negatively impacts job satisfaction, and weakens motivation to perform at the highest levels. It keeps them engaged, challenged, and continually improving.

Contact Center 88

Contact Center Gamification Measurement Training 88

Optimove

SEPTEMBER 22, 2024

Re-engage your churned customers with this guide Download Now Why it Matters: This post explores our Partner Ecosystem and CRM Lightning Talks at SBC Summit Lisbon. Mobivate: Enhances real-time player engagement and retention through personalized SMS solutions.

CRM 59

CRM Gamification ROI Loyalty 59

Playvox

FEBRUARY 8, 2022

contact centers, the comprehensive ContactBabel report includes facts, data, and analyses of CX management technology and strategy with sections on remote working, agent engagement and gamification, CX measurement and improvement, and benchmarking metrics. Based on research gathered from more than 200 U.S.

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Contact Center Report Gamification NPS 83

Playvox

FEBRUARY 20, 2024

Employ Gamification Gamification is often employed for managing remote contact center agents because it provides workers with tangible rewards as an incentive. By applying scores and prizes to your employees’ everyday tasks, you can make work feel more enjoyable and increase employee engagement.

Management 88

Management Gamification Contact Center Policies 88

Optimove

SEPTEMBER 16, 2024

Up your mobile marketing game with this guide Download Now Why it Matters: Understanding how European lotteries leverage digital strategies and personalization is crucial for U.S. Key Takeaways: Embrace mobile-first and digital strategies to engage modern players. These strategies keep players engaged and encourage repeat play.

Gamification 52

Gamification Marketing Loyalty Programs Social Media 52

CX University

MAY 2, 2023

However, getting adult students to engage in their online courses can be a challenge. Here at CX University, we’ve noticed a steady increase in learner online engagement over the last several years. A positive customer experience can help build trust and loyalty, leading to higher levels of engagement.

Engagement 52

Engagement Gamification Course Case Study 52

Influitive

JUNE 2, 2015

That’s why Angela Higgins , Manager, Customer Engagement at Code42, made getting high-quality customer reviews a top priority. Our IT customers love the gamification aspects in our hub,” said Angela. When you give advocates fun things to do, they’ll spend more time engaging with your program and your brand.

B2B 72

B2B Tips Gamification Study 72

Optimove

SEPTEMBER 17, 2024

See the difference control groups make in this guide Download Now Why it matters: Meet Optimove at SBC, visit us, and learn how to increase player lifetime value and fuel growth. Find us at Booth D120, where we’re showcasing a range of exciting activities, including some of the following: 1.

CRM 64

CRM Meeting Marketing Conference 64

Comm100

SEPTEMBER 22, 2016

Designer and consultant, Matt Watkinson, will teach you how to make changes and improvements to your customers’ experience through his casual and engaging writing style. How to Revolutionize Customer Employee Engagement with Big Data and Gamification by Rajat Paharia. Download Now. Customer Service Culture.

Customer Service 100

Customer Service Case Study Gamification Culture 100

Optimove

SEPTEMBER 3, 2024

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: With stricter requirements from mailbox providers, marketers must now demonstrate agility, both technically and creatively, to maintain inbox placement and drive engagement.

eBook 52

eBook Gamification Policies Guidelines 52

Optimove

APRIL 2, 2024

Re-engage your churned customers with this guide Download Now Why it Matters: Euro 2024, June 14th to July 14th, 2024, in Germany, represents a major opportunity for brands to attract and retain new players. How to prevent churn and reactivate customer Download Now >> 2.

Gamification 59

Gamification Sports Engagement Strategy 59

inSided

OCTOBER 2, 2019

That said, it's fair to say that it becomes even more critical in B2B SaaS companies, where increasing customer engagement, and retention, are (or should be!) Well, it all comes down to customer success, engagement and the user experience. Download 5 rules for Customer Success in the age of self-service. Let us help you.

Self Service 67

Self Service Customer Success B2B Knowledge Base 67

Lithium

MAY 7, 2024

To help you start, our in-house experts curated a list of seven key trends that define social media engagement in 2024. After you request a download, the downloaded file remains available for 24 hours. Engaging Atlas Discussions Check out fresh discussion shoutouts every week on the Atlas homepage !

Self Service 52

Self Service Social Media Gamification Customer Care 52

CSM Magazine

APRIL 15, 2021

Applying a strong brand story in conversations, at every opportunity, will deepen staff and customer engagement. Gamification – there are many ways to turn agents into brand ambassadors using your very own brand story. Like anything, there are right ways and wrong ways to implement and maintain a successful gamification strategy.

Gamification 52

Gamification eBook Multi-Channel Brands 52

Optimove

DECEMBER 20, 2024

See the difference control groups make in this guide Download Now Why it Matters: The U.S. Multi-product customers are generally more attractive due to their higher engagement, loyalty, and contribution to revenue growth. This underperformance highlights a missed opportunity to deepen player engagement and drive retention.

Sports 52

Sports Gamification Loyalty Programs Tips 52

Playvox

JANUARY 5, 2022

Working differently means that leaders must also think expansively about the agent experience and how to keep teams engaged. Agent engagement refers to an employee’s mental and emotional connection to your company. Try these tips to keep your contact center team engaged – whether working remotely or in the office.

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Contact Center How To Fashion Gamification 72