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Download VoC Handbook Voice of Customer Made Easy: The Professionals’ VoC Handbook Written by a CX expert, this handbook simplifies VoC strategies and helps you get the most from customer feedback. These typically highlight the topics your customers often mention in surveys, online reviews, or socialmedia posts.
Understanding the Text Analytics Market At its core, text analytics is all about turning unstructured text—like customer feedback, emails, support tickets, and socialmedia posts—into something useful. Exponential growth in unstructured data (socialmedia, emails, customer feedback). The challenge?
Live chat and support interactions – Collect real-time feedback from customer service exchanges. Socialmedia listening – Analyze comments, mentions, and discussions about your brand. Socialmedia platforms – Where customers engage with brands, leave reviews and ask questions.
As companies embrace the digitization of customer support, the new standard is much more than a phone conversation with a call center representative or a visit from a field agent. He has 30 years of experience in inbound, outbound, chat, analytics, AI, and socialmedia. Chase Clemons, Head of Customer Support at 37 Signals.
." And that’s not in product development; customer feedback is important even in other departments—marketing, customer support, and more. Businesses can gain valuable insights from multiple sources—including support tickets, socialmedia, and app store reviews.
That means gathering customer data from a range of sources—surveys, CRM systems, support tickets, socialmedia, product usage, and more. Forecast demand trends to optimize staffing, inventory, or support capacity. Support adjusts messaging in real time. But collecting feedback is only half the battle.
By analyzing support tickets, emails, and chat logs, it uncovers common issues, tracks sentiment, and speeds up response times. Think about it—customer feedback comes from: Emails Chat transcripts Online reviews Socialmedia comments Without AI-powered text analytics, you struggle to code qualitative data and make sense of them.
At Storyminers, we are grateful for the acknowledgement, and we realize the real credit goes to the professionals on the front lines of the daily challenge to win support for the ideas that will positively change companies and deliver more value to customers. Thought leaders come in all shapes and sizes. Adam Toporek. David Avrin.
At Storyminers, we are grateful for the acknowledgement, and we realize the real credit goes to the professionals on the front lines of the daily challenge to win support for the ideas that will positively change companies and deliver more value to customers. Thought leaders come in all shapes and sizes. Adam Toporek. David Avrin.
He specializes in customer success, customer experience, SaaS start-ups, B2B & B2C marketing strategy, and e-commerce. She is also a recognized Training Provider for the CCXP Exam, Author of 6 benchmarking studies and 3 handbooks, Professor at UC Santa Cruz Silicon Valley Extension, and serves on the CXPA Board of Directors.
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