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A Primer on the 3 Most Important CX Metrics: NPS, CSAT and CES

InMoment XI

When you start your CX efforts, you need to consider how to measure it. Together, these can give you insight into where you stand and how to improve your CX: Net Promoter Score ( NPS ) Customer Satisfaction (CSAT) Customer Effort Score ( CES ). What Is Net Promoter Score (NPS)? Passives score 7 or 8.

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How to Use Net Promoter Score (NPS) to Drive Growth

GetFeedback

It’s time to implement a Net Promoter Score (NPS) program. Net Promoter Score is a trusted measure of customer loyalty. The Net Promoter Score survey isn’t where the magic happens—it’s where it begins. After customers respond, you can calculate your NPS score: the quantifiable measure of how your customers feel about you.

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How to Build and Sustain Vibrant Customer Communities

Gainsight

It may seem daunting at first, but you probably already have a solid content library within your company that lives in silosyour blog, support articles, customer stories, ebooks, etc. Measure and Optimize Your Efforts Congratulations! Your first job is to get all that good stuff in the community in a useful, searchable way.

How To 52
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The importance of a data-driven product roadmap

Gainsight

So a product roadmap serves as a tool for alignment: it’s a strategy-first, visual document that communicates what type of problem a product solves, how, and for whom. Yet because product roadmaps are living, breathing documents that can and should evolve, it can be frustrating to construct them. A roadmap to revenue growth.

Roadmap 52
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Digital Experience: Meeting Customer Expectations

InMoment XI

Customers will go with well-designed websites, brands that pay to be more visible through SEO efforts, companies with helpful and high-ranking content, and services with plenty of customer reviews and other types of social proof. These include the following: Usability How much effort does the interaction demand on the part of the user?

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Choosing My Solution: A Customer Engagement Software Checklist

Comm100

Will your team have the opportunity to contribute to the product roadmap of the support tool by submitting ideas to the vendor? Will the vendor provide a robust knowledge base for self-education and training, including blog posts, white papers, eBooks, and multimedia content? For example, with UserVoice.).

Software 133
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Customer Marketing: Part 3 – Sentiment

ClientSuccess

From checking in with clients during weekly calls to ‘scoring’ accounts in your CRM, customer sentiment drives many of the strategic projects and growth initiatives for your customers. Customers and their responses can feed the product roadmap, serve as advocates, and support additional customer marketing efforts.