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5 Social Media Customer Service and Marketing Secrets from the Pros

Comm100

When 67% of consumers turn to social media for customer service support, and 87% of customers indicate that these interactions positively impact their buying decisions, integrating social media into your customer service support strategy becomes a no-brainer. Click here to download the full ebook.

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You Need a Jointly Owned Social Media Customer Service Strategy ASAP – Here’s Why

Comm100

Once you decide to engage in social media customer service, the next step is coming up with an effective strategy for implementing it. You know the “what” and they “why” of social media support, but who within your company should be the one to own this new platform? Introduction. Should it be customer service?

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Social Media Training Activities and Marketing Courses You Never Realized Your Team Needed

Comm100

Social media is chaotic, but your social media team shouldn’t be! In order for your social media strategy to work, it’s important that your team be onboard with what you are trying to achieve, and have the knowledge and resources to help you achieve it. The Basics of Social Media Training.

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The True Cost of Losing a Customer

BlueOcean

Consider these statistics from a recent survey from NewVoiceMedia: After experiencing poor customer service: • 37% of customers would change their supplier. • 28% would post a negative online review. • 26% would complain via social media. • 13% would tell friends/colleagues. • 10% would inform the media.

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Customer Experience ROI: Tying CX Investments to Business Success

Experience Investigators by 360Connext

A great customer experience will lead to benefits in other business areas, like fewer calls to the customer success team or a shorter sales cycle. Use actual quotes from customers who called for support, verbatim quotes from open-ended questions, social media feedback, and descriptions of the customer experience from your frontline workers.

ROI 143
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40 Customer Retention Statistics You Need to Know

GetFeedback

Great customer experience is a major competitive advantage that drives new sales—and it’s predicted to overtake price and product as the primary brand differentiator for B2B sales by 2020. Faced with poor customer service, 20% of consumers would complain publicly via social media. ( New Voice Media ).

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10 Types of social media content to grow your business

BirdEye

Social media has completely changed the way businesses can grow. If you’re looking to improve engagement and increase your brand awareness, you’ll need to know which types of social media content appeal most to your followers. Electronic books (eBooks) 10. Social media content categories.