Mon.Jul 01, 2024

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AI in Advertising: Customer Experience Insights from Toys ‘R’ Us Ad Controversy

Doing CX Right

Examine the CX impact of the controversial Toys 'R' Us AI ad. Discover five critical actions to effectively leverage AI, push boundaries, and captivate your customers. The post AI in Advertising: Customer Experience Insights from Toys ‘R’ Us Ad Controversy appeared first on Doing CX Right.

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Sky-rocketing customer experiences using the power of psychology

ECXO

Sky-rocketing customer experiences using the power of psychology Check out this amazing insight! It’s mind-blowing how psychology and customer experience are connected, and how the theories of Jung and Lacan can unlock a whole new level of understanding. In today’s customer-focused business world, these insights are more important than ever.

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Predictive Analytics: Unveiling the Future with Data

InMoment XI

Organizations should take a closer look at predictive analytics to discover the myriad of ways that data and artificial intelligence (AI) can power more personalized customer experiences and enhance brand loyalty and customer retention. From a cost and ROI perspective, the impact and benefits of predictive analytics in customer experience management cannot be ignored.

Analytics 195
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Build a self-service digital assistant using Amazon Lex and Knowledge Bases for Amazon Bedrock

AWS Machine Learning

Organizations strive to implement efficient, scalable, cost-effective, and automated customer support solutions without compromising the customer experience. Generative artificial intelligence (AI)-powered chatbots play a crucial role in delivering human-like interactions by providing responses from a knowledge base without the involvement of live agents.

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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How MiaRec Helps BPOs Overcome 5 Common Challenges

MiaRec

Are you looking to partner with a new Contact Center AI solution partner to reduce costs while maximizing efficiency to increase your profit margins? If so, you are not alone. According to a 2023 Deloitte study , 83% of BPOs are looking to cut costs and 82% are trying to standardize processes to become more efficient. But many BPOs are also adding AI capabilities to their service offering to create a value-add that will help distinguish them in the highly competitive market.

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The 8 Sentiment Analysis Tools Worth Knowing About

Brandwatch CX

Looking for a sentiment analysis tool? We've got you covered with our list of the top 8 sentiment analysis tools.

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5 Key Questions to Ensure Lottery Operators Are Digital Ready   

Optimove

Re-engage your churned customers with this guide Download Now Why it Matters: Online lottery in the United States is projected to grow from $5.74 billion in 2024 to $7.41 billion in 2029. With this online trend, lottery operators must ensure their digital infrastructure is robust, secure, and capable of delivering seamless, personalized customer experiences.

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Bring Data To The Other 80% Of Business Intelligence Users

Forrester's Customer Insights

Many of us remember the old days of enterprise business intelligence (BI) delivery where all requests for new or changed queries, reports, and dashboards had to go through a centralized IT team of BI and data professionals.

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Elevate Your Brand with a Winning Instagram Business Account Strategy

BirdEye

With nearly 1.4 billion active users , Instagram is a social media platform with an audience-driven feed of interesting visuals and compelling content. As the second most popular platform among businesses after Facebook, Instagram’s potential for your business is huge. But how can you stand out among over one billion accounts? You need to operate an Instagram business account to win more customers and get more value from your social media efforts.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Synthetic Data: Meet The Unsung Catalyst In AI Acceleration

Forrester's Customer Insights

Synthetic data is not a new phenomena but generative AI-based synthetic data is rapidly becoming the unsung hero of AI development. Find out why in this preview of the upcoming Technology & Innovation Summit North America.

Data 59
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We’ve only just scratched the surface of artificial intelligence – Interview with Peter van der Putten of Pega

Adrian Swinscoe

Today’s interview is with Dr Peter van der Putten, who is Director of the AI Lab at Pega and assistant professor of AI at Leiden University […] The post We’ve only just scratched the surface of artificial intelligence – Interview with Peter van der Putten of Pega first appeared on Adrian Swinscoe.

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What Emotions Are the Right Ones to Evoke to Boost Your Brand

Feedbackly

Emotions are a powerful driving force of human behavior and can often define the experiences we encounter daily. Customer’s emotions can influence their buying habits profoundly as they play a pivotal role in framing the customer’s problems and desires. When customers look for solutions, they need options that not only fulfill their needs but also resonate emotionally.

Brands 52
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This is Digital, Episode 37: The 10-Second Customer Journey with AMA’s Todd Unger

West Monroe

Subscribe Spotify Apple Podcasts YouTube Google Podcasts iHeart Stitcher Pandora Group Copy Created with Sketch. Email LinkedIn Facebook printer copy Print this page Listen to "The 10-Second Customer Journey with AMA’s Todd Unger" on Spreaker. About the episode We explore the evolving customer journey and expectations, strategies for recovering from marketing mishaps, and the art of minimizing customer friction.

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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto and John Vurdelja

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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Study of Gamification to Increase Physical Activity

Perkville

Discover how gamification and financial incentives increase physical activity in high-risk patients. Link to the BE ACTIVE study abstract here.

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My Experience with InsFollowPro: Transforming My Instagram with More Followers, Likes, and Views

CSM Magazine

Growing your Instagram presence can be a daunting task. It’s a platform where numbers matter, and the pressure to increase followers, likes, and views is real. I was in the same boat, struggling to make my mark. Then, I stumbled upon InsFollowPro, a service promising Instagram growth. Like many, I was skeptical. Buying Instagram followers? It sounded too good to be true.

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Genesys Cloud June 2024 Release Highlights

VDS

Genesys Cloud – June 2024 Release Highlights Genesys introduced 30 new features and functionality enhancements in May. Here’s a quick rundown of the key updates: General Updates Email Notifications for Expiring and Expired Scheduled Exports (June 3rd) Users can receive daily emails about expired or soon-to-expire exports, with scheduled exports active for a maximum of 100 days.

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Essential Tips for Enhancing Your Online Learning Experience

CSM Magazine

Navigating the world of online learning can be as exciting as it is challenging. It’s like embarking on a journey where you’re both the traveler and the navigator, charting your own course through the vast ocean of knowledge available at your fingertips. Particularly for learners in Missouri, the digital landscape offers many opportunities to pursue education from the comfort of your home.

Tips 52
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Marketing Operations Efficiency: The Essential Checklist

As marketing becomes more tech-driven, the role of marketing operations (MOps) is getting more complex. Today, the discipline is increasingly interwoven with other vital go-to-market motions — including sales and customer support — and is responsible for all business elements associated with marketing, including the tech stack. In this eBook, we’ll show you how marketing operations can create efficiencies in your tech stack, reporting, and budget that will not just improve internal processes, bu

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Understanding Close-Ended Questions: Examples, Types, and How to Use Them

SurveySensum

Have you ever received a survey where responses spiraled out of control, leaving you with more questions than answers? Yes, we have all been there. But what if I tell you a simple way to overcome this challenge and get clarity without going through all the chaos? Enter close-ended questions – this type of question can transform your survey design and create a streamlined feedback mechanism, making it easier to extract actionable insights.

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Using Virtual Assistants to Provide Great Customer Service in Your Medical Practice

CSM Magazine

In the fast-paced world of healthcare, providing excellent customer service is crucial for the success of your medical practice. Patients expect prompt responses, personalized attention, and efficient service when they reach out to your clinic. This is where virtual assistants can play a key role in enhancing the customer service experience for your patients.

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Improve Experience with Customer Service Automation

Help Scout

Customer service automation is a great way to scale customer support. When paired with human-driven support, automation makes teams more efficient and gives customers a better experience.

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How to Provide Exceptional Automotive Customer Service

CSM Magazine

Whether you run a dealership or an auto repair shop, the way you treat your customers directly impacts your reputation and success. Here’s our guide on how to deliver exceptional automotive customer service. Understanding Your Customers’ Needs At the heart of great customer service is understanding your customers. Here are some steps to get you started: Listen Actively : Pay full attention to what your customers are saying.

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4 HR Priorities for 2025 to Supercharge Your Employee Experience

Speaker: Carolyn Clark and Miriam Connaughton

Forget predictions, let’s focus on priorities for the year and explore how to supercharge your employee experience. Join Miriam Connaughton and Carolyn Clark as they discuss key HR trends for 2025—and how to turn them into actionable strategies for your organization. In this dynamic webinar, our esteemed speakers will share expert insights and practical tips to help your employee experience adapt and thrive.

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Optimove Relocates to New, Larger Manhattan Offices Amidst Rapid Growth

Optimove

Optimove, the first Customer-Led Marketing Platform, has relocated to new, larger offices in Manhattan to accommodate its rapid growth. This expansion has been driven by recent strategic moves in the U.S. and significant product announcements to better serve its growing client base of leading global consumer brands. The post Optimove Relocates to New, Larger Manhattan Offices Amidst Rapid Growth appeared first on Optimove.

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Not Even Banana Ball Is Immune To Bad Bots

Forrester's Customer Insights

If you haven’t heard of the Savannah Bananas, you’re missing out. This traveling baseball team has become the Harlem Globetrotters of baseball, playing a modified version of the sport with rules designed to speed up games and engage the fans (If a fan catches a foul ball? The batter is out.).

Sports 37
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Supreme Court Punts Flimsy Laws Limiting Social Media Content Moderation

Forrester's Customer Insights

What if the US Supreme Court supported a law in which the government could force the New York Times and Wall Street Journal to publish stories against their will?