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In Lesson #3 of Listen or Die , I wrote about the power of Voice of the Customer (VoC) programs to act as a single source of truth for all customer feedback. Whether the feedback is solicited through surveys, volunteered via social reviews, observed in customer behavior, or verified by quality assurance professionals, the goal is to integrate it all into one comprehensive view.
Is your business swimming in feedback from customers? Whether it’s reviews, emails, or social media posts, does it feel like you’re barely scratching the surface of what customers are truly saying? We get it—sifting through all that information can feel overwhelming. But here's the thing: hidden in that feedback are valuable insights into what your customers love, what frustrates them, and where you can improve.
Are you torn between Qualtrics and SurveyMonkey? Wondering which platform better suits your specific surveys and business objectives? In this comparison, well break down the strengths, weaknesses, and standout features of both tools to help you identify the one that fits your requirements, enhances your CX strategy , and stays within your budget. Lets dive in to uncover which of these top contenders – Qualtrics vs SurveyMonkey – emerges as the best choice for you!
If you just finished reading our “ How text analytics works ” article, then you know the basics, and are ready to find out the answer to the next big question: how exactly can text analytics help your business? It’s simple. Text analytics digs into data—customer reviews, emails, and social media posts—to show you what’s working and what’s not.
Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective
In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.
Are you torn between Qualtrics and SurveyMonkey? Wondering which platform better suits your specific surveys and business objectives? In this comparison, well break down the strengths, weaknesses, and standout features of both tools to help you identify the one that fits your requirements, enhances your CX strategy , and stays within your budget. Lets dive in to uncover which of these top contenders – Qualtrics vs SurveyMonkey – emerges as the best choice for you!
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Customer Experience Update brings together the best content for Customer Experience and Customer Management professionals from the widest variety of industry thought leaders.
Is a Super Bowl ad worth it? A 30-second spot at this years Super Bowl will set you back a cool 7 million bucks. And even if you wanted one of those spots, you cant have it theyve been gone for a while.
Enhancing both brand experience and customer experience has a multiplicative revenue impact. Learn about our new framework for measuring and analyzing the two and how it can point you toward avenues for growth.
This post is co-written with Sujith R Pillai from Kyndryl. In this post, we show you how Kyndryl , an AWS Premier Tier Services Partner and IT infrastructure services provider that designs, builds, manages, and modernizes complex, mission-critical information systems, integrated Amazon Q Business with ServiceNow in a few simple steps. You will learn how to configure Amazon Q Business and ServiceNow, how to create a generative AI plugin for your ServiceNow incidents, and how to test and interact
With IT budgets projected to grow 9.8% in 2025, leaders must invest wisely—not just cut blindly. This whitepaper introduces The Future-Proof IT Cost Optimization Model, a framework to reduce costs while maintaining service quality. Learn how Cloud Efficiency, AI-Powered Workforce Automation, Vendor Optimization, Cybersecurity Resilience, and Unified Communications can drive savings and improve efficiency.
Product-Led Growth (PLG) hinges on creating a product experience so compelling that it drives user adoption and virality. Central to this success is a deep understanding of customer needs, preferences, and pain points. In the age of AI, businesses can significantly enhance their PLG strategies by leveraging AI to analyze customer feedback more effectively, leading to faster iterations, improved product-market fit, and ultimately, accelerated growth. 1.
About Scott Grates Scott Grates has mastered the art of leveraging relationships to amplify business success. His approach centers on the belief that in a world rushing towards digital impersonality, the true edge lies in personal connections and consistent, thoughtful engagement. Grates, the author of “Referrals Done Right,” showcase his expertise in nurturing relationships that.
Setting up a call center might seem overwhelming if you’re not a tech wizard, but don’t worry it’s more manageable than you think. I’ve helped numerous small businesses establish their call centers from scratch, and I’ll walk you through the process in plain English. Let’s break it down into bite-sized pieces that won’t give you a headache. 1.
HCLTech was recognized as Forresters 2024 B2B Program Of The Year Awards winner for marketing executives, thanks to the impressive results from its comprehensive rebrand and digital transformation. Rebrands are expensive, time-consuming, and not without risk, but when done right, a company can see substantial results.
Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified
Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.
I’ve found there are several common misconceptions that can hamper the development and use of quality standards. One common misconception is that quality standards are overly rigid and scripted. Another common misconception is that quality standards for customer service will … Continue reading → The post Quality Standards for Customer Service: Common Misconceptions appeared first on Brad Cleveland.
The US government is doing something positive around IoT security. With the launch of the US Cyber Trust Mark program, the Federal Communications Commission (FCC) authorized a program and developed rules that bring forward a voluntary labeling standard to inform consumers about the cybersecurity impact of wireless IoT devices they may bring into their homes.
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