Unveiling Key Online Shopping Trends for 2024
IntouchInsight
JULY 23, 2024
The future of online shopping looks incredibly promising, with e-commerce spending projected to reach $1.2 trillion in 2024. To understand how shopping habits are evolving, we surveyed over 1,500 customers across North America. Our Retail Technology Consumer Perception Survey explores differences in shopping habits by age, the rise of chatbots, the impact of personalized advertising, and advancements in retail AI technology.
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