Tue.Oct 31, 2023

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Hopes and Dreams of a CSM

Education Services Group

Written by Colby Bock There are many posts and articles published by leaders in Customer Success that articulate an attempt to guide current and aspiring Customer Success Managers on their role. Of course, this is natural and something we should expect from leaders. I mean, why call yourself one if you aren’t actually, you know, leading? But how often do leaders turn around and pause to ask the CSMs reporting to them for their thoughts about how leaders could better enable their success?

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[Experience Action Podcast] A Scary CX Story

Experience Investigators by 360Connext

Get set for a chilling tale that will make your hair stand on end. Imagine a billing issue so terrifyingly complex it spanned three generations! Yes, you heard it right. That’s the horror our host, Jeannie Walters, unravels on this Halloween special episode of Experience Action. She not only narrates the spine-chilling saga but also provides insightful solutions.

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How to Increase Player Engagement – 4 Loyalty Strategies

Comm100

While every gambling platform faces distinct and different challenges, there’s one challenge that every site faces – how to increase player engagement. While attracting new players is essential, encouraging them to stay engaged and spending is the real game-changer. We’ve delved deep into the industry’s dynamics to provide four strategies that not only captivate players, but ensure they’re engaged, satisfied, and returning for more. 1.

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Best Practices and Strategies to Master Call Center Management

InMoment XI

In the fast-paced world of customer service, call center management plays a pivotal role in ensuring efficient operations, customer satisfaction, and improving the customer experience. Understanding the ins and outs of call center management is crucial for both seasoned professionals and newcomers to the field. That’s why we decided to lay out the core aspects of call center management, including how call centers work, the benefits of effective management, best practices, and the organizational

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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Product News – October 2023

Lumoa

Lumoa Product News for October 2023 Hey everyone! Lovely seeing you again, back with more exciting Lumoa updates! We have had a doozy of a month, with lots of features that we think will make Lumoa better for you. Let’s get started! New Custom Page now default page As you have hopefully noticed, the new Custom page in Lumoa has replaced our previous Impact.

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Schneider Electric leverages Retrieval Augmented LLMs on SageMaker to ensure real-time updates in their ERP systems

AWS Machine Learning

This post was co-written with Anthony Medeiros, Manager of Solutions Engineering and Architecture for North America Artificial Intelligence, and Blake Santschi, Business Intelligence Manager, from Schneider Electric. Additional Schneider Electric experts include Jesse Miller, Somik Chowdhury, Shaswat Babhulgaonkar, David Watkins, Mark Carlson and Barbara Sleczkowski.

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How to create and use a Google Business Profile login

BirdEye

If you want more people to choose you over your competitors, your online presence is the key. Even brands that primarily conduct business in person need to be digitally visible and available. According to our research: 78% of consumers are highly or somewhat unlikely to select a local business with a poor reputation. 68% of the time, consumers research a local business before making a purchase.

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Treat Your Customers with 5 Holiday Marketing Tricks!

Blueshift

Have you stocked up your candies yet? With the air turning crisp and the smell of pumpkin spice filling the cafes, let’s get on our cozy vests this fall and brew up some frighteningly good marketing ideas that will be a treat for your customers! According to NRF, Halloween spending is forecasted to reach a staggering 122 billion this year. While it’s a common notion that this spooky holiday primarily caters to kids, it’s intriguing to note that adults are equally enthusiastic, as evi

Marketing 111
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How to check business name availability and why it matters 

BirdEye

Names have power. When you hear “Apple,” you probably think of innovation, sleek design, and cutting-edge technology. When you hear “McDonald’s,” you think of fast food, golden arches, and the familiar taste of a Big Mac. And when you hear “Coca-Cola,” you think of refreshment, the iconic red and white logo, and the unmistakable taste of a classic soda.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Superior Customer Support: Guiding Clients Through Their Toughest Moments

NobelBiz

Business is more than just transactions. At its heart, business is a bond between service providers and customers. Understanding this dynamic is crucial, especially when customers are facing their most challenging times. When the pressure rises, here’s how to elevate your customer support to the next level, solidifying trust and cementing loyalty.

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Facebook boost post vs ads: What to use for your business? 

BirdEye

Using social media ads can help you reach new audiences, re-engage website visitors, and spread brand awareness for your business. Many businesses have grown and seen better ROI thanks to Facebook’s precise targeting capabilities. Businesses can leverage various paid promotion options on Facebook, including boosted posts and native ads. But when should you opt for a boost post over an ad?

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Complete Guide on How to Conduct an Effective Customer and Segmentation Analysis

Brandwatch CX

The purpose of undertaking customer analysis as part of a business plan is to examine the consumers most likely to purchase your product or service in-depth. Brands can establish different groups of customers and the needs of those customers. By understanding what motivates them to make a purchase, brands can build their business around providing solutions to those needs.

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How to choose the best reputation management company

BirdEye

Choosing the best reputation management company for your business can boost your online reputation, amplify positive feedback, and effectively handle any negative remarks. In a recent Birdeye study , 78% of respondents agreed they would avoid businesses with a poor online reputation. Customers today heavily depend on online review sites, public forums, and social media channels when choosing businesses.

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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto and John Vurdelja

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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Complete Guide on how to conduct an effective customer and segmentation analysis

Brandwatch CX

The purpose of undertaking customer analysis as part of a business plan is to examine the consumers most likely to purchase your product or service in-depth. Brands can establish different groups of customers and the needs of those customers. By understanding what motivates them to make a purchase, brands can build their business around providing solutions to those needs.

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Yahoo Small Business: Everything you need to know

BirdEye

In the bustling digital age, picking the right web hosting service is crucial for your online success. There are many options for small businesses to explore. Yahoo Small Business (now known as Turbify) is one of them. Yahoo Small Business allows businesses to design responsive websites, integrate E-commerce services, and secure their domain, to name a few.

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The Beginner’s Guide to Voice Quality Testing

Cyara

We’ve all experienced an interaction with a business's interactive voice response (IVR) system where poor voice quality makes it almost impossible to complete an automated task or get “self-help” when you need it. Listening to broken prompts, hearing jitter or noise on the line, along with any other audio quality issue makes it hard to understand the navigation options.

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The science behind repairing trust – Interview with Professor Peter Kim

Adrian Swinscoe

Today’s interview is with Dr. Peter Kim, Professor of Management and Organization at the University of Southern California Marshall School of Business and author of a […] The post The science behind repairing trust – Interview with Professor Peter Kim first appeared on Adrian Swinscoe.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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Exploring China’s research landscape and its future direction

Clarivate

Our latest Global Research Report from the Institute for Scientific Information (ISI) charts China’s research trajectory and its path of growth, quality and international collaboration. Over the last 40 years China’s research economy has experienced remarkable transformation and growth. China has emerged as a leading science and technology power on the global stage, rivaling western nations including the U.S.

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Why SaaS implementations fail: 11 customer implementation mistakes to avoid

ChurnZero

Just three weeks into a new job as a project manager, Jeff Kushmerek noticed his first assignment was going sideways. He was tasked with getting a SaaS implementation that was eight months behind back on schedule. The customer was understandably unhappy. Clearly, they werent getting the value out of the product that was promised during the sales cycle.

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“Only an 8? Not a 10 today?” Gamed HealthCare Surveys

InteractionMetrics

What’s going on with Providence’s healthcare surveys? Does Providence’s CEO Rod Hochman want to execute a strategy based on gamed survey data? Seems unlikely. Or is Providence Health & Services unaware that it collects deeply flawed survey data? Seems more likely. At Interaction Metrics, our mission is to collect science-based facts, so I can’t understand why any organization would seek to game its surveys.

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Getting Your Tester Community to Care About Confidentiality

Centercode

When you’re preparing to release a new product, confidentiality is central to keeping its details under wraps. This is especially true during Customer Validation testing, when you’re placing a real product in the hands of real customers – often before you want the world to know about it.

Company 52
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4 HR Priorities for 2025 to Supercharge Your Employee Experience

Speaker: Carolyn Clark and Miriam Connaughton

Forget predictions, let’s focus on priorities for the year and explore how to supercharge your employee experience. Join Miriam Connaughton and Carolyn Clark as they discuss key HR trends for 2025—and how to turn them into actionable strategies for your organization. In this dynamic webinar, our esteemed speakers will share expert insights and practical tips to help your employee experience adapt and thrive.

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Pharma-biotech dealmaking incentives shift amid a continued drought in financing

Clarivate

What do the years 2001, 2007, 2014, and 2022 have in common? These years witnessed significant troughs in pharma financing, a drop in the capital markets, and an IPO window that remained firmly shut. In short, the biotech bubble had burst. Cream will always rise to the top and there will always be a buyer for quality assets, whether therapeutics, platforms, or technology.

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Kicking Off the First Customer Validation Certification Course

Centercode

Along with the first Customer Validation Conference, February marked another first for the CV industry – the kickoff of the Customer Validation Certification course offering. This certification is designed specifically for professionals who are tasked with running and optimizing Alpha, Beta, and Field Tests.

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Signs Your Business’s Phone System Is in Need of an Upgrade

CSM Magazine

In today’s digital age, the role of traditional phone systems might seem to be diminishing, but they remain an integral part of business operations. Effective communication with customers, partners, and within teams hinges on a reliable phone system. However, like all technologies, phone systems can become outdated, affecting productivity and customer experience.

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Customer Validation Conference Brings Together Customer Testing Pros

Centercode

Last week, we opened the doors to the 2018 Customer Validation Conference, the first event of its kind within the customer testing (Alpha, Beta, and Field Testing) industry.

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How to Create Sales Email Sequences That Convert

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

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Customer Experience vs Customer Service: Know Differences & Connection

SurveySensum

Do you often use ‘ customer experience ’ and ‘ customer service ’ interchangeably? If your answer is yes, then my friend you are doing it wrong. Because these two terms hold distinct meanings and should not be used interchangeably. This brings us to the debate of customer experience vs customer service. Understanding the differences between both is vital for your business to thrive in the customer-centered world.

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CV Conference: The Gathering for Customer Testing Professionals

Centercode

Currently, over 95% of companies are running Alpha, Beta, or Field Tests, but there are still very few avenues for Customer Validation professionals to grow their skills and exchange insights with their peers in test management.

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How C+R Research Leverages AI Coder to Improve Their Coding Services

Ascribe

Ascribe helped C+R Research leverage AI Coder to Improve their Coding Services. Read more… The post How C+R Research Leverages AI Coder to Improve Their Coding Services appeared first on Ascribe.