Wed.Sep 18, 2024

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Customer Experience in Healthcare: Transforming Patient Care

InMoment XI

In today’s healthcare landscape, patient expectations are higher than ever. It’s not just about treating ailments anymore—it’s about delivering care that’s seamless, compassionate, and easy to access. So, what does it take to create an exceptional customer experience in healthcare? Discover the most important factors, common challenges, and top trends shaping the future of healthcare customer experience—and how you and your organization can lead the way.

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Third-Party Delivery Trends: What’s Driving Customer Satisfaction?

IntouchInsight

We’re thrilled to publish the findings of our first-ever study, 2024 Third-Party Delivery - The Path to Third-Party Delivery Excellence , which uncovers key insights into third-party delivery services in partnership with Informa Connect.

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The top trends that are shaping the market research industry

Alida

Researchers must be hyperaware of the emerging trends in the market research industry to maintain a connection with consumers. In order to understand how consumers feel about the advancements being made and the change in their behaviors, they must take speed, segmentation and AI into consideration.

Trends 130
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Revolutionize logo design creation with Amazon Bedrock: Embracing generative art, dynamic logos, and AI collaboration

AWS Machine Learning

In the field of technology and creative design, logo design and creation has adapted and evolved at a rapid pace. From the hieroglyphs of ancient Egypt to the sleek minimalism of today’s tech giants, the visual identities that define our favorite brands have undergone a remarkable transformation. Today, the world of creative design is once again being transformed by the emergence of generative AI.

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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No Google My Business app? No worry, check these best alternatives to drive engagement

BirdEye

Did you know that businesses with verified Google Business Profiles (GBPs) receive an average of 66 Google reviews per location each month? This staggering statistic underscores the importance of optimizing your GBP to connect with potential customers and drive growth. While the dedicated GBP app is no longer available, you can still effectively manage your business profile using Google Maps and Google Search apps.

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Your 24/7 silent salesperson: Google business reviews

BirdEye

Ever wondered how your business can reach potential customers even when you’re asleep? Or how can you get honest feedback from your customers without asking directly? The answer might surprise you: it’s Google reviews for business. Think of Google business reviews as your 24/7 silent salesperson, working tirelessly to promote your business and attract new customers.

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5 Social Media Automation Tools to Boost Your Digital Marketing Efficiency

Brandwatch CX

Social media automation tools can be a game changer for businesses and social media marketers. These handy tools can help you manage your online presence.

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Enhancing Banking Sales Strategies For Future Growth

Integrity Solutions

Banking sales strategies are being redefined: Here’s how to pivot your customer relationships. While every industry grapples with the volatility of the economic environment and market conditions, banking and financial services organizations are dealing with specific challenges emerging from multiple disruptive forces: These challenges include: Maintaining an acceptable margin in a volatile yield curve market.

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5 Social Media Automation Tools to Boost Your Digital Marketing Efficiency

Brandwatch CX

Social media automation tools can be a game changer for businesses and social media marketers. These handy tools can help you manage your online presence.

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

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Uplight is a 2024 Fast Company Best Workplace for Innovators

Uplight

Uplight has earned a spot on Fast Company’s 100 Best Workplaces for Innovators list, and is a finalist in the Sustained Excellence category! This recognition is a testament to our dedication to our employees, communities, and planet as we pioneer solutions that shape the future of clean energy. Innovation Drives Action at Uplight At Uplight, Read More The post Uplight is a 2024 Fast Company Best Workplace for Innovators appeared first on Uplight.

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Holiday shopping has started – so has our research to help!

Forrester's Customer Insights

Get an early read on UK and US consumers' thinking about 2024 end of year holiday shopping - and watch for more research and holiday prep advice in the coming weeks.

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Shift to Customer-Led Marketing: Get to Know Your Customers Day Insights

Optimove

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: This post highlights the shift from brands controlling the narrative to customers taking charge of their interactions. Adopt a customer-led marketing strategy to leverage data-driven insights, embrace personalization, and truly understand customer preferences – the essential keys for building trust and loyalty.

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Using a CDP to Revolutionize Credit Union Marketing Campaigns

Blueshift

Credit unions face increasing challenges in their marketing efforts, especially as traditional approaches—such as mass email campaigns and generic offers—fall short in today’s digital landscape. These methods, while once effective, often fail to address the needs of modern consumers who expect personalized, real-time experiences. A customer data platform (CDP ) offers a solution by enabling credit unions to unify fragmented data, deliver more targeted messaging, and improve overall member engage

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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto and John Vurdelja

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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Most Common Call Center Problems and Issues and How to Solve Them Fast

CSM Magazine

Call centers often provide exceptional customer service, but they also face challenges, such as numerous agent mistakes, long call queues, or high call abandonment rates. These are only some of the 10 common call center problems seriously affecting customer experience. Get to know how to deal with these problems effectively to enhance the performance of your help desk department and improve overall customer satisfaction.

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Navigating the Legal and Regulatory Challenges in Outsourcing

Advantage Communications

Learn how to manage legal and regulatory risks associated with outsourcing, including data privacy, intellectual property, labor laws, and tax.

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Sabio Group Helps Danish-firm, Topdanmark, ‘Buddy Up’ for Peak Workforce Performance

CSM Magazine

Insurance company, Topdanmark, has collaborated with Sabio Group as it takes the next steps in its digital transformation journey. The Danish-headquartered firm has been working with Sabio’s Workforce Management specialists to implement WFM Buddy, a workforce management application designed to streamline operations and enhance employee experiences.

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How to Create an Effective Omnichannel Customer Experience Strategy?

SurveySensum

Did you know that companies with omnichannel customer experience strategies retain an average of 89% of their customers, compared to just 33% of companies with weak omnichannel customer experience strategies? The word “omnichannel” is a reference to the many channels customers use to interact with the brand at any point of their customer journey , be it in-store, online, or social media, all the while not losing that positive experience at any channel.

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4 AI Hacks to Make Sales Teams More Efficient

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

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OpenAI’s o1: More Than Meets The Eye

Forrester's Customer Insights

With all the buzz around OpenAI’s project “Strawberry,” I was eager to try out OpenAI’s o1 preview when it launched. At first, it felt like an incremental update. The more I explored, the more I realized this model is a significant step forward and a preview of what is to come.

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Reinvent personalization with generative AI on Amazon Bedrock using task decomposition for agentic workflows

AWS Machine Learning

Personalization has become a cornerstone of delivering tangible benefits to businesses and their customers. Generative AI and large language models (LLMs) offer new possibilities, although some businesses might hesitate due to concerns about consistency and adherence to company guidelines. This post presents an automated personalization solution that balances the innovative capabilities of LLMs with adherence to human directives and human-curated assets for a consistent and responsible personali

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Younger Generations Are Shaking Up B2B Buying In APAC — Are You Prepared?

Forrester's Customer Insights

A generational shift is underway in B2B buying. Forrester’s annual Buyers’ Journey Survey reveals that 72% of APAC business buyers surveyed were Millennials and Gen Zers (born after 1980), far surpassing older generations in purchasing power. While this shift is, of course, inevitable, it’s forcing a reckoning among B2B companies.

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Free Webinar: How Stockmann Takes Action on Customer Emotions to Improve CX

Feedbackly

Learn how Stockmann, a leading Nordic retailer, uses customer emotional feedback to enhance customer experience and fuel business growth. Many CX and marketing professionals have asked for more examples of how customer emotional feedback can be turned into action and visible results. What better way to explore this than by learning from a leading retailer.

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4 HR Priorities for 2025 to Supercharge Your Employee Experience

Speaker: Carolyn Clark and Miriam Connaughton

Forget predictions, let’s focus on priorities for the year and explore how to supercharge your employee experience. Join Miriam Connaughton and Carolyn Clark as they discuss key HR trends for 2025—and how to turn them into actionable strategies for your organization. In this dynamic webinar, our esteemed speakers will share expert insights and practical tips to help your employee experience adapt and thrive.

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Building an efficient MLOps platform with OSS tools on Amazon ECS with AWS Fargate

AWS Machine Learning

This post has been co-written with Artem Sysuev, Danny Portman, Matúš Chládek, and Saurabh Gupta from Zeta Global. Zeta Global is a leading data-driven, cloud-based marketing technology company that empowers enterprises to acquire, grow and retain customers. The company’s Zeta Marketing Platform (ZMP) is the largest omnichannel marketing platform with identity data at its core.

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