eglobalis

JANUARY 7, 2025

Unlocking the Practical CX Power of Design Thinking for B2B Companies: A Step-by-Step Guide Design Thinking (DT) has emerged during the last 12 years of so as a transformative methodology for addressing complex challenges in todays business environment. Its customer-centric approach has enabled B2B companies to enhance product design, improve customer lives, and optimize experiences.

B2B 195

B2B Company Customer Journeys Innovation 195

Experience Investigators by 360Connext

JANUARY 7, 2025

An intentional, proactive customer experience (CX) has unmatched power for attracting new customers and earning their lifelong loyalty. But this is easy to say and harder to do. To really deliver for your customers and your organizational goals and achieve scalable growth by operationalizing CX you need a calculated CX strategy. People today have countless options for where to shop and how to solve their challenges.

Customer Journeys 143

Customer Journeys Strategy Customer Experience Touchpoint 143

Alida

JANUARY 7, 2025

Discover how Away leverages customer panels and market research to drive product innovation and stay ahead of evolving traveler preferences.

Travel 130

Travel Innovation Marketing Customers 130

AWS Machine Learning

JANUARY 7, 2025

Large language models (LLMs) have demonstrated promising capabilities in machine translation (MT) tasks. Depending on the use case, they are able to compete with neural translation models such as Amazon Translate. LLMs particularly stand out for their natural ability to learn from the context of the input text, which allows them to pick up on cultural cues and produce more natural sounding translations.

Effort Score 86

Effort Score Policies Knowledge Base Metrics 86

Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Marketing

ShepHyken

JANUARY 7, 2025

This episode of Amazing Business Radio with Shep Hyken answers the following questions and more: How can listening to customer exchanges improve overall service experiences? Why is it important to get feedback in real time? What is human-centered design? How can personalization contribute to better engagement? What strategies can organizations use to empower employees to improve customer interactions?

Government 83

Government Customer Experience Chief Customer Officer Feedback 83

ShepHyken

JANUARY 7, 2025

We have crossed over into the new year, and 2024 is now a history lesson. But there is a lot we can learn from history. In 2024, I wrote 52 Shepard Letter articles and released 52 podcast episodes. Here are the five best from each category. Enjoy and learn from these history lessons. Top Five Shepard Letter Blogs My weekly blog is available on the website and is also emailed to subscribers.

Retail 77

Retail Video Customer Confidence Culture 77

Thematic

JANUARY 7, 2025

When was the last time you truly understood how your customers feel? If you’re in customer service, you know it is not how much feedback you get that matters. It's understanding the sentiment expressed by customers that counts. That makes sentiment analysis key to improving experiences, refining strategies, and driving growth. But imagine you're getting hundreds, if not thousands, of pieces of feedback.

Analysis 62

Analysis Social Media How To Effort Score 62

InteractionMetrics

JANUARY 7, 2025

Looking back on 2024, one question stands out in the world of customer experience (CX): How do companies get to the bottom of their customers journeysand then use that knowledge to spark bottom-line success? In Decembers CXPA B2B Roundtable hosted by Martha Brooke, and featuring Dave Seaton, that very question took center stage. The discussion highlighted the synergy between scientific customer feedback and customer journey mapping, likening these two tools to the left foot and right foot of an

Customer Journeys 52

Customer Journeys Strategy Consulting B2B 52

DCX

JANUARY 7, 2025

Join the global community of 1,000+ CX trailblazers! Get the DCX Newsletter first—packed with fresh insights, inspiration, and tools to elevate your customer experience game. Don’t miss out—join the movement today! Is ‘Customer Experience’ Just Corporate Theater? Be honest—does your company’s CX strategy actually help customers, or is it just something to impress the higher-ups?

Customer Experience 52

Customer Experience Leadership Effort Score Metrics 52

Speaker: Becky Parisotto

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

Retail

Optimove

JANUARY 7, 2025

How AI is Transforming CDPs Download Now >> Why it Matters: The AI landscape is rapidly evolving, revolutionizing how businesses solve challenges and unlock opportunities. From content generation and journey orchestration to insight discovery, AI is transforming nearly every aspect of marketing. But not all AI is the same. Different types of AI are designed for distinct use cases, offering unique capabilities to address specific needs.

Marketing 52

Marketing Consulting Examples Tips 52

CSM Magazine

JANUARY 7, 2025

Whether youre troubleshooting a console issue, dealing with account concerns, or needing warranty information, having access to reliable Nintendo customer service can make all the difference. But just how good is Nintendo support, and what’s the best way to get in touch with them? How Good Is Nintendo Support? Nintendo has earned a strong reputation for its customer support, often praised for its responsiveness, efficiency, and helpfulness.

Self Service 52

Self Service Social Media Knowledge Base Tips 52

Blake Morgan

JANUARY 7, 2025

As we kick off 2025, creativity and innovation have become essential tools for navigating rising customer expectations and constant change. With industries becoming increasingly competitive and technology advancing at an unprecedented pace, leaders must think differently, solve problems creatively, and design experiences that leave a lasting impact.

Innovation 52

Innovation Customer Experience Leadership Culture 52

Adrian Swinscoe

JANUARY 7, 2025

Todays podcast is with Marcel Barrera, Chief Strategy Officer at serviceMob Inc, a customer service enterprise technology company specializing in data ontology driven analytics. Marcel joins [] The post Data ontology and rethinking customer support metrics Interview with Marcel Barrera of serviceMob Inc first appeared on Adrian Swinscoe.

Metrics 59

Metrics Data Analytics Technology 59

Advertiser: ZoomInfo

Over the last two years, there’s been a 76 percent increase in AI adoption across sales organizations. The reason for its rise? AI increases teams’ productivity by predicting and automating actions that require manual effort. In other words, the research that takes reps hours, AI can do in seconds. For sales teams, AI opens up a world of new possibilities, including automating outreach, identifying best-fit buyers, and keeping CRMs flush with fresh data.

Sales

AWS Machine Learning

JANUARY 7, 2025

Generative AI applications are gaining widespread adoption across various industries, including regulated industries such as financial services and healthcare. As these advanced systems accelerate in playing a critical role in decision-making processes and customer interactions, customers should work towards ensuring the reliability, fairness, and compliance of generative AI applications with industry regulations.

Insurance 87

Insurance Chatbots Management Knowledge Base 87

ImprintCX Articles

JANUARY 7, 2025

Imagine a workplace with state-of-the-art technology, beautifully designed office spaces, and perks like gourmet lunches or yoga classes. Yet, despite all this, the employees are disengaged, uninspired, and unproductive. This mismatch is more common than you think. Companies are pouring resources into improving the employee experience (EX) but are neglecting the emotional and motivational drivers of employee engagement and its costing them.

Employee Engagement 40

Employee Engagement Employee Experience Exceptional Customer Service Engagement 40

dscout People Nerds

JANUARY 7, 2025

Well-scoped research sharpens a teams ability to address critical questions and drives meaningful progress. Here’s how to get it just right.

How To 52

How To 52

Opinionator

JANUARY 7, 2025

In 2025 collecting feedback from customers has never been more critical. With the rise of social media, many businesses are faced with the dilemma of choosing between traditional guest experience surveys and spontaneous social media feedback. While both methods provide valuable insights into customer perceptions, their reliability can vary significantly.

Social Media 52

Social Media Guest Experience Feedback Survey 52

Speaker: Carolyn Clark and Miriam Connaughton

Forget predictions, let’s focus on priorities for the year and explore how to supercharge your employee experience. Join Miriam Connaughton and Carolyn Clark as they discuss key HR trends for 2025—and how to turn them into actionable strategies for your organization. In this dynamic webinar, our esteemed speakers will share expert insights and practical tips to help your employee experience adapt and thrive.

Employee Experience

Brandwatch CX

JANUARY 7, 2025

Discover key TikTok metrics to enhance your marketing strategy. Learn what to track for effective engagement and growth. Read the full article now.

Metrics 52

Metrics Strategy Marketing Engagement 52

Zonka Feedback

JANUARY 7, 2025

As we look back on 2024, its clear that the way businesses listen to and act on feedback has reached new heightsand weve been right there, leading the charge. With groundbreaking advancements in AI, smarter insights, seamless feedback collection across multiple channels, and more intuitive tools, Zonka Feedback has empowered businesses to connect with their customers like never before.

Feedback 52

Feedback Innovation Touchpoint Tools 52

Forrester's Customer Insights

JANUARY 7, 2025

Preventing waste and abuse has long eclipsed innovation as a focus for the US government. Despite this, innovation is still happening. In fact, the US government doesnt have an innovation problem: it has an adoption problem.

Government 29

Government Innovation Customers 29

AWS Machine Learning

JANUARY 7, 2025

This post was co-written with Ben Doughton, Head of Product Operations LCH, Iulia Midus, Site Reliability Engineer LCH, and Maurizio Morabito, Software and AI specialist LCH (part of London Stock Exchange Group, LSEG). In the financial industry, quick and reliable access to information is essential, but searching for data or facing unclear communication can slow things down.

Groups 83

Groups Knowledge Base Financial e-support 83

Advertiser: ZoomInfo

Modern go-to-market teams know it takes more than one email to break through the noise. Multiple touchpoints means more ways to get your pitch right — and, potentially, more ways to be wrong. The good news? Once you know how to write compelling, one-off emails to entice prospective customers, you can easily do the same across a short sequence of emails.

How To

Forrester's Customer Insights

JANUARY 7, 2025

This morning, Meta announced a “pull back” in its content moderation policies, just in time for a new administration to enter the White House.

Policies 29

Policies Measurement Social Media B2C 29

NobelBiz

JANUARY 7, 2025

Integrating AI and machine learning transforms debt collection practices, offering more innovative, faster, and more effective ways to manage debt recovery. Next-generation debt collection systems enable agencies to achieve better results while maintaining ethical and professional standards by understanding and addressing challenges such as compliance, customer engagement, and scalability.

Trends 52

Trends Tools Strategy Self Service 52

Forrester's Customer Insights

JANUARY 7, 2025

In the vast sea of digital routes to market, e-commerce stands as a beacon of modern B2B commerce, yet navigating this realm with outdated metrics is akin to venturing into battle blindfolded.

B2B 26

B2B Study Metrics Marketing 26

AWS Machine Learning

JANUARY 7, 2025

This blog post is co-written with Siokhan Kouassi and Martin Gregory at Parameta. When financial industry professionals need reliable over-the-counter (OTC) data solutions and advanced analytics, they can turn to Parameta Solutions , the data powerhouse behind TP ICAP. With a focus on data-led solutions, Parameta Solutions makes sure that these professionals have the insights they need to make informed decisions.

Knowledge Base 89

Knowledge Base System Innovation Government 89

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