CSM Magazine

JANUARY 3, 2025

Businesses are no longer confined to local or regional markets. Instead, they operate on a global scale, interacting with customers from diverse linguistic and cultural backgrounds. This expansion necessitates robust multilingual customer support to cater to a varied clientele effectively. Multilingual customer support not only bridges language gaps but also enhances customer satisfaction, fosters loyalty, and drives business growth.

Tools 52

Tools e-support Customer Satisfaction Travel 52

Adrian Swinscoe

JANUARY 3, 2025

Recently, I had the pleasure of speaking to Voyo Popovic, the founder and CEO ofPiece of Cake, a fast-expanding moving company headquartered out of New York. [] The post How one entrepreneur used customer service to disrupt a traditional industry first appeared on Adrian Swinscoe.

Industry 59

Industry Customer Service Customers Company 59

CSM Magazine

JANUARY 3, 2025

Empathy is essential in customer support, but how do you know if its actually making a difference? Measuring empathy might sound trickyafter all, how do you quantify something so emotional? But there are effective ways to assess its impact. By using customer feedback and tracking specific metrics, you can see just how empathy shapes the customer experience and drives your teams success.

Measurement 52

Measurement Net Promoter Score Effort Score NPS 52

Blueshift

JANUARY 3, 2025

Introduction Imagine this: you’re a marketer in a world flooded with data, under pressure to deliver hyper-personalized experiences at scale. Your customers demand relevance and immediacy, and traditional marketing tools only take you so far. Enter the Customer Data Platform (CDP)a solution uniquely designed for marketers to unify, analyze, and activate data.

Data 52

Data Marketing Strategy e-support 52

Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Marketing

Forrester's Customer Insights

JANUARY 3, 2025

It seems like everyone is talking about performance these days in all aspects of life. High school kids are applying to college and their SAT/ACT test scores and overall GPAs are being compared to their peers.

Entertainment 26

Entertainment Marketing B2B 26