Mon.Sep 16, 2024

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How to Define and Execute a B2B Customer Experience Strategy

eglobalis

In this article, I explore the often-overlooked elements of strategy development to avoid simply repeating common discussions on this topic. Introduction A well-executed B2B customer experience (CX) strategy can be the cornerstone of long-term success in today’s competitive landscape. Unlike B2C interactions, B2B transactions are more complex, involving multiple decision-makers, longer sales cycles, and intricate touchpoints.

B2B 382
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Collecting Patient Feedback: A Guide to Improve Patient Satisfaction & Retention

InMoment XI

What is Patient Feedback? Patient feedback is the opinions, reviews, and thoughts that healthcare organizations gather from their patients. From the healthcare contact center to the doctor’s diagnosis, each step of the patient journey presents an opportunity to learn about patient expectations and behavior. The goal of collecting patient feedback is to pinpoint areas for improvement in healthcare operations.

Feedback 195
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How to Use Customer Journey Maps to Solve Your CX Challenges

Experience Investigators by 360Connext

Customers have distinct preferences for how they interact with your organization, making it tricky to know the best places to focus your customer experience efforts. As a CX change agent, I’m sure you’ve heard how customer journey mapping is a proven way to bring much-needed order to this potential chaos: Journey maps explain how specific personas experience your organization They reveal the emotions customers feel at each step of their journey And they highlight the most important channels in e

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Improve RAG performance using Cohere Rerank

AWS Machine Learning

This post is co-written with Pradeep Prabhakaran from Cohere. Retrieval Augmented Generation (RAG) is a powerful technique that can help enterprises develop generative artificial intelligence (AI) apps that integrate real-time data and enable rich, interactive conversations using proprietary data. RAG allows these AI applications to tap into external, reliable sources of domain-specific knowledge, enriching the context for the language model as it answers user queries.

Policies 124
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A Roadmap For Modernization: How To Break Free From Your Monolith Before July 31, 2026

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

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171: Becoming a Freak

The DiJulius Group

Have you ever been accused of becoming a freak? Maybe you should be flattered… Chief Revolution Officer John DiJulius sits down with David Rendall, an author, leadership expert, speaker, podcaster, husband, father of three girls, ultramarathon and Ironman athlete, and the highest-rated speaker at the 2023 Customer Service Revolution conference.

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Repowering School Buses: A Case Study

Middlesex Consulting

Purpose of this article Any product that uses fossil fuel to generate power will eventually be a candidate for repowering (conversion to electric power.) It may be a battery, solar panel, or fuel cell, but it must reduce its impact on global warming. The conversion will have short—and long-term effects on the OEM’s aftermarket business. […] The post Repowering School Buses: A Case Study appeared first on Middlesex Consulting.

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Interactions Taking Over Nuance End of Life

Interactions

Seizing the Opportunity: Why Interactions is the Future of Conversational AI As the world leader in Conversational AI solutions for customer support, Interactions stands at the forefront of innovation and excellence. The recent announcement that Microsoft-owned Nuance will reach its end of life on December 31st, marks a significant shift in the landscape of Conversational AI.

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The Hidden Cost of Silence: How Pay Equity Impacts Employee and Customer Experiences

Doing CX Right

Discover how pay equity impacts both employee engagement and customer experience, with actionable insights for business and personal growth. The post The Hidden Cost of Silence: How Pay Equity Impacts Employee and Customer Experiences appeared first on Doing CX Right.

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Interactions Taking Over Nuance End of Life

Interactions

Seizing the Opportunity: Why Interactions is the Future of Conversational AI As the world leader in Conversational AI solutions for customer support, Interactions stands at the forefront of innovation and excellence. The recent announcement that Microsoft-owned Nuance will reach its end of life on December 31st, marks a significant shift in the landscape of Conversational AI.

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How AI Is Revolutionizing Contact Centers: 2025 Strategy + ROI Playbook

In 2025, contact centers aren’t just changing—they’re being rebuilt by AI. This no-fluff, executive-ready guide shows you how to capitalize on the transformation. Inside: proven ROI calculators, workforce optimization tactics, deflection strategies, and a 90-day AI deployment plan. Built for CIOs, COOs, CX leaders, and contact center strategists, it goes beyond buzzwords into play-by-play implementation.

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Building customer loyalty and a human connection in an increasingly competitive landscape – Interview with Conny Kalcher of Zurich Insurance

Adrian Swinscoe

Today’s interview is with Conny Kalcher, Group Chief Customer Officer at Zurich Insurance. Conny joins me today to talk about her ambitions for Zurich to become […] The post Building customer loyalty and a human connection in an increasingly competitive landscape – Interview with Conny Kalcher of Zurich Insurance first appeared on Adrian Swinscoe.

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To IHUT or Not to IHUT: The Pros and Cons Explained

2020 Research

Key Takeaways Convenience is Key: IHUTs simplify participant access, broadening the spectrum of user demographics for rich, comprehensive insights. Real-Life Insights: By placing products in authentic settings, IHUTs yield invaluable usage data, ensuring your products resonate with real-world demands, not just lab conditions. Navigate the Cons: It’s necessary to consider the challenges posed by complexity, timeline constraints, costs, and data quality concerns when planning an IHUT.

Travel 52
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What U.S. Lotteries Can Learn from European Lotteries in Marketing to Players

Optimove

Up your mobile marketing game with this guide Download Now Why it Matters: Understanding how European lotteries leverage digital strategies and personalization is crucial for U.S. lottery brands to stay competitive. By adopting these proven tactics, you can boost player engagement, attract younger audiences, and build stronger loyalty—essential for thriving in today’s evolving market.

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The Fastest Growing Demographic Segment in Consumer Tech is Not What You Think

Strativity

The post The Fastest Growing Demographic Segment in Consumer Tech is Not What You Think appeared first on Material.

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Next-Gen Cloud Contact Centers For Dummies®

What does customer service excellence look like in 2024? According to our report with insights from CX expert Shep Hyken, customer expectations are at an all-time high, and there’s a bigger shift toward self-service and leveraging AI capabilities.

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Growing Opportunity: The Fruits of Transformative Change

Support EXP

“Great things are done by a series of small things brought together.” – Vincent Van Gogh Change is happening every day, but sometimes our perspective keeps us from seeing the big picture. We can be so embedded in the process that we lose sight of what we are growing or building toward. An overly narrow or intense focus obscures the ultimate fruit of our efforts.

Banking 52
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Elevating Digital Experiences: A Deep Dive into Open DXPs

Strativity

The post Elevating Digital Experiences: A Deep Dive into Open DXPs appeared first on Material.

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Enhance Your User’s Experience with In App NPS Survey

SurveySensum

Product development is not a one-time thing – it’s a continuous process that needs new innovations and honest feedback from customers and trust me honest feedback is hard to come by. While gathering feedback via surveys is a smart strategy, it lacks real-time insights into the customer sentiments, and in-moment feedback while exploring the overall product or a certain feature.

NPS 52
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Employees Are the New Customers

Strativity

The post Employees Are the New Customers appeared first on Material.

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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

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The Benefits Generative AI Brings To Fraud Management

Forrester's Customer Insights

Looking for ways to improve your fraud management capabilities? Learn six key ways generative AI can help in this preview of a session at our upcoming Security & Risk Summit in Baltimore December 9-11.

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No, the Customer isn’t Always Right – How to Get the Most from your CX Data

Strativity

The post No, the Customer isn’t Always Right – How to Get the Most from your CX Data appeared first on Material.

Data 52
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The Rise Of Agentic Process Management

Forrester's Customer Insights

As AI continues to evolve at a breakneck pace, it’s tempting to throw out the rulebook and embrace the latest thing. But when it comes to process management, striking a balance between innovation and reliability is wise. Traditional tools like DPA, RPA, and document automation have been workhorses for decades, streamlining operations and saving time.

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Ascribe Releases Theme Extractor 2.0 and Ask Ascribe: Next-Generation AI-Powered Innovations for Open End Analysis

Ascribe

[FOR IMMEDIATE RELEASE] Cincinnati, OH, September 16, 2024 Ascribe , a pioneer in open end analysis and verbatim coding solutions, proudly announces the launch of two groundbreaking innovations, Theme Extractor 2.0 and Ask Ascribe, designed to enhance productivity and accuracy for market researchers and data analysts. By leveraging Ascribe’s 25 years of expertise delivering industry-proven text analysis solutions combined with the latest advancements in Artificial Intelligence (AI) and Natural L

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Case Study: Key Insights on Wait Times and Customer Service

Faster response times mean happier customers Are your customers on hold too long? Nearly half of consumers find hold times unacceptable, and a quarter will leave your brand because of it. Our latest report reveals how companies are affected by wait times and the impact on customer satisfaction. Read the report to get insights into the impact of long hold times and areas for opportunities.

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Keeping Ahead Of The Curve: How To Master European B2B Growth Amidst Challenges

Forrester's Customer Insights

European B2B marketers are charting their course through a multifaceted and shifting terrain. Confronted with fluctuating economic climates, inefficiencies in processes, data management hurdles and recruitment challenges, these decision-makers are tasked with driving customer-obsessed growth through both enhanced efficiency and a strong emphasis on innovation to stay ahead in the game.

B2B 40
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How Can I Create Visualizations From My Open-Ends?

Ascribe

Qualitative data, especially open-ended responses, can provide deep insights into consumer behavior, preferences, emotions, and desires. However, extracting actionable insights from qualitative data is more difficult than briefly skimming through survey responses or counting frequency, instead, it requires quantitative analysis of the open-ended responses in your data set and then effective visualization of the results.

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That’s a nice IoT device you’ve got there. Be a shame if Mirai used it for its botnet

Forrester's Customer Insights

A variant of the Mirai DDoS botnet that arrived in late 2016 and has remained active (because its creators released the malware for anyone to use), is using unpatched (and in this case unpatchable) AVTECH closed-circuit television cameras as part of its botnet to attack targets-of-opportunity, such as an early target of the French hosting […]

Trends 36
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Why Forrester’s Oracle Services Landscape, Q3 2024 Is So Important

Forrester's Customer Insights

We recently completed ‘The Oracle Services Landscape, Q3 2024’. Since the last edition of this Forrester landscape, Oracle customers have been eager to modernize their enterprise applications’ footprint and adopt SaaS principles. Customers of heritage products like E-Business Suite, PeopleSoft, etc.

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Future-Proof IT: Cost-Saving Strategies Every IT Leader Needs in 2025

With IT budgets projected to grow 9.8% in 2025, leaders must invest wisely—not just cut blindly. This whitepaper introduces The Future-Proof IT Cost Optimization Model, a framework to reduce costs while maintaining service quality. Learn how Cloud Efficiency, AI-Powered Workforce Automation, Vendor Optimization, Cybersecurity Resilience, and Unified Communications can drive savings and improve efficiency.

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Why The SAP Services Landscape, Q3 2024 Is So Important

Forrester's Customer Insights

We recently completed ‘The SAP Services Landscape, Q3 2024’. A lot has changed in the SAP ecosystem since the last edition of this Forrester landscape. SAP ECC to SAP S/4HANA cloud migrations are taking center stage for the vast majority of SAP clients.

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Don’t Let Another Organization Win Your Forrester 2024 Security & Risk Enterprise Leadership Award

Forrester's Customer Insights

In May, Forrester announced our Security & Risk Enterprise Leadership Award. The Security & Risk Enterprise Leadership Award will recognize organizations — and their leaders — that have transformed the security, privacy, and risk management functions.

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Today’s TikTok Appeal Pressure Tests The First Amendment

Forrester's Customer Insights

This morning, attorneys for TikTok appeared before the federal appeals court in Washington – challenging a law signed in April that forces the app to either cut ties with its China-based parent company (ByteDance) or be banned. Whta’s at stake? TikTok’s 170 million U.S. users and 7 million businesses who rely on the app.

Company 32