Fri.Nov 01, 2024

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Beyond First Sale: Building Brand Loyalty for Lasting Customer Relationships

SurveySensum

“Satisfaction is a rating. Loyalty is a brand.” — Shep Hyken. Brands that excel in cultivating loyalty experience 2.5X faster revenue growth than their industry peers. But what does this truly mean? Well, brand loyalty goes beyond simple recognition of your products; it’s about the profound trust and emotional connection customers have with your brand.

Loyalty 52
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Spotting Fake Reviews and How to Get Real, Authentic Reviews

InMoment XI

Fake reviews are an escalating problem for both consumers and businesses. Nearly 30% of online reviews are now estimated to be fake, and this figure keeps rising. As consumers grow more aware of this issue, they’re becoming increasingly cautious about purchasing products or services. In fact, over 50% of consumers say they wouldn’t buy a product if they suspected the reviews were fake.

How To 221
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Advance environmental sustainability in clinical trials using AWS

AWS Machine Learning

Traditionally, clinical trials not only place a significant burden on patients and participants due to the costs associated with transportation, lodging, meals, and dependent care, but also have an environmental impact. With the advancement of available technologies, decentralized clinical trials have become a widely popular topic of discussion and offer a more sustainable approach.

Travel 111
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Essential Guide to X Advertising: Strategies and Cost Insights

Brandwatch CX

X advertising focuses on strategies to enhance brand visibility and return on investment. Explore tactics to maximize your ROI on X in 2024.

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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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Use Amazon Q to find answers on Google Drive in an enterprise

AWS Machine Learning

Amazon Q Business is a generative AI-powered assistant designed to enhance enterprise operations. It’s a fully managed service that helps provide accurate answers to users’ questions while adhering to the security and access restrictions of the content. You can tailor Amazon Q Business to your specific business needs by connecting to your company’s information and enterprise systems using built-in connectors to a variety of enterprise data sources.

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Track, allocate, and manage your generative AI cost and usage with Amazon Bedrock

AWS Machine Learning

As enterprises increasingly embrace generative AI , they face challenges in managing the associated costs. With demand for generative AI applications surging across projects and multiple lines of business, accurately allocating and tracking spend becomes more complex. Organizations need to prioritize their generative AI spending based on business impact and criticality while maintaining cost transparency across customer and user segments.

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What Your Business Needs to Know About Instagram Hashtags: A Guide for Your Marketing Team

Brandwatch CX

Master Instagram hashtags to increase your engagement effectively. Discover practical tips and strategies to elevate your posts.

Tips 88
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How Druva used Amazon Bedrock to address foundation model complexity when building Dru, Druva’s backup AI copilot

AWS Machine Learning

This post is co-written with David Gildea and Tom Nijs from Druva. Druva enables cyber, data, and operational resilience for thousands of enterprises, and is trusted by 60 of the Fortune 500. Customers use Druva Data Resiliency Cloud to simplify data protection, streamline data governance, and gain data visibility and insights. Independent software vendors (ISVs) like Druva are integrating AI assistants into their user applications to make software more accessible.

Data 105
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Your Blueprint for World-Class Customer and Employee Experiences

The DiJulius Group

The leading organizations worldwide and in every industry focus on creating a world-class customer and employee experience. The DiJulius Group has spent decades researching world-class organizations and discovered what sets them apart. Those insights now form the heart of our proven methodology. Our consulting team is here to help you implement these strategies and customize.

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4 HR Predictions for 2025: Supercharge Your Employee Experience with Internal Communications

Speaker: Carolyn Clark and Miriam Connaughton

The future of HR is here, and it's all about collaboration, innovation, and impact. Join us for a forward-thinking session where seasoned experts Miriam and Carolyn will share insights and practical strategies to help you stay ahead of evolving HR trends. Discover how to build strong partnerships with internal teams to craft a transparent, authentic, and connected workforce experience.

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Best practices and lessons for fine-tuning Anthropic’s Claude 3 Haiku on Amazon Bedrock

AWS Machine Learning

Fine-tuning is a powerful approach in natural language processing (NLP) and generative AI , allowing businesses to tailor pre-trained large language models (LLMs) for specific tasks. This process involves updating the model’s weights to improve its performance on targeted applications. By fine-tuning, the LLM can adapt its knowledge base to specific data and tasks, resulting in enhanced task-specific capabilities.

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Welcome to The Experience Revolution

The DiJulius Group

The leading organizations worldwide and in every industry focus on creating a world-class customer and employee experience. The DiJulius Group has spent decades researching world-class organizations and discovered what sets them apart. Those insights now form the heart of our proven methodology. Our consulting team is here to help you implement these strategies and customize.

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Fujitsu’s CX Transformation: A Blueprint for B2B Success

Forrester's Customer Insights

As a global B2B technology and services company, Fujitsu has long recognized the importance of customer experience (CX) in driving business success.

B2B 52
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How To Get More Followers on Instagram: 25 Strategies

Brandwatch CX

Discover 25 effective tips to boost your Instagram followers. Increase your engagement and visibility today – read the article to get started.

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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Our Latest Evaluation Reveals A Shifting SSP Market

Forrester's Customer Insights

I am excited to announce the Forrester Wave: Sell-side platforms, Q4 2024. This is the first Forrester Wave of the SSP category since 2014, and a great deal has changed in those 10 years.

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The 10 Best TikTok Analytics Tools to Try in 2024

Brandwatch CX

Discover the top 10 TikTok analytics tools to boost your marketing strategy. Enhance your performance and make informed decisions. Read more now!

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Double-Clicking Into The Compensation Capabilities Of Sales Performance Management

Forrester's Customer Insights

Forrester’s new report, The Sales Performance Management Solutions For Incentive Compensation Landscape, Q4 2024, and pending Forrester Wave™ focus evaluative efforts on the incentive compensation capabilities of sales performance management platforms.

Sales 26
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X (Twitter) Marketing in 2024: A Complete Guide

Brandwatch CX

Discover effective marketing strategies to elevate your brand's success. Learn practical tips and insights to enhance your approach.

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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Customer Advocacy: The Secret Sauce

Brad Cleveland Blog

There’s a scene in the movie Jobs, the biographical drama of Steve Jobs’ life, where he is shown fiddling with a portable CD player. It’s clumsy, heavy, and he struggles to get the CD loaded. The next scene shows him throwing … Continue reading → The post Customer Advocacy: The Secret Sauce appeared first on Brad Cleveland.

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How To Get More Followers on TikTok

Brandwatch CX

Boost your TikTok presence with these 15 effective tips to gain more followers today.

How To 52
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The API Security Landscape 2024 

Forrester's Customer Insights

Why Now? Why an API Security Landscape? For years, different departments within organizations have passed the responsibility of API security from one to another, while companies reaped the benefits of the API economy. Unfortunately, with inadequate protection and security, cybercriminals have also been capitalizing on this growth.

Tools 26
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Select from the 11 Best 2024 X (Twitter) Analytics Tools to Enhance Client Engagement

Brandwatch CX

Discover the top 11 analytics tools to boost your social media strategy. Enhance engagement, track performance, and optimize your content.

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Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.

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The Deciders, October: 2020 Non-Voters in Swing States

2020 Research

Key Takeaways October’s focus groups included 12 people who didn’t vote in 2020, but plan to cast ballots in 2024. More than half of the participants support Donald Trump, in part because of how they remember life during his administration. However, the participants have concerns about a second Trump presidency, as well as worries about what might happen if Kamala Harris becomes president.

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The 10 Best TikTok Analytics Tools to Try in 2024

Brandwatch CX

Discover the top 10 TikTok analytics tools to boost your marketing strategy. Enhance your performance and make informed decisions. Read more now!