Sun.Dec 22, 2024

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Top 5 Customer Service & CX Articles for Week of December 23, 2024

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comments about each article and would like to hear what you think too. 5 Questions Every Business Owner MUST Answer Before 2025 by Brittany Hodak (Brittany Hodak) The New Year is always the best time to work on your business, instead of in your business.

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DCX Links | December 22, 2024

DCX

Inspiration, education, and coaching for customer-obsessed leaders. Welcome to this week's roundup of customer experience insights! This week’s newsletter is all about leveling up as a CX pro. Whether it’s using AI to create magical, personalized experiences, drones delivering dinner, or learning to really listen to what people need, there’s a clear theme: curiosity and creativity.

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Using Predictive Audiences to Improve Personal Financial Services Marketing

Blueshift

As the new year quickly approaches, personal finance institutions face unique challenges in reaching their customers with engaging and relevant messages. Audiences often consist of diverse demographics with varying needsfrom debt consolidation to retirement planningmaking it difficult to deliver campaigns that resonate universally. Traditional advertising methods that deliver generic messaging to mass audiences often fail to achieve meaningful customer engagement and optimize marketing spend.

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Transforming Consumer Experience with AI-Powered Personalization

Blueshift

Personal finance institutions face pressure to engage customers with personalized, relevant experiences in an increasingly competitive market. Many struggle to deliver timely and meaningful interactions, which leads to missed opportunities for building deeper connections. This is where AI-powered personalization comes into play, transforming the way financial institutions interact with customers.

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A Roadmap For Modernization: How To Break Free From Your Monolith Before July 31, 2026

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

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Using Predictive Audiences to Improve Finance Industry Marketing

Blueshift

As the new year quickly approaches, financial institutions face unique challenges in reaching their customers with engaging and relevant messages. Audiences often consist of diverse demographics with varying needsfrom debt consolidation to retirement planningmaking it difficult to deliver campaigns that resonate universally. Traditional advertising methods that deliver generic messaging to mass audiences often fail to achieve meaningful customer engagement and optimize marketing spend.

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Using Predictive Audiences to Improve Finance Industry Marketing

Blueshift

As the new year quickly approaches, financial institutions face unique challenges in reaching their customers with engaging and relevant messages. Audiences often consist of diverse demographics with varying needsfrom debt consolidation to retirement planningmaking it difficult to deliver campaigns that resonate universally. Traditional advertising methods that deliver generic messaging to mass audiences often fail to achieve meaningful customer engagement and optimize marketing spend.

article thumbnail

Transforming Consumer Experience with AI-Powered Personalization

Blueshift

Personal finance institutions face pressure to engage customers with personalized, relevant experiences in an increasingly competitive market. Many struggle to deliver timely and meaningful interactions, which leads to missed opportunities for building deeper connections. This is where AI-powered personalization comes into play, transforming the way financial institutions interact with customers.