Mon.Sep 02, 2024

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How to win more customers with Google local justifications

BirdEye

Have you ever searched for a local restaurant or service on Google and noticed a bite-sized text that exactly matched what you were looking for? Maybe it was a rave review saying, “Best tacos in town,” or a note from the business itself saying, “Open late and perfect for a quick bite.” Those small details are called Google justifications or Google local justifications and are designed to help customers find businesses that tick all their boxes.

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AI And The Green Market Revolution Will Intertwine

Forrester's Customer Insights

The futures of AI and the green market revolution are intimately linked; whether we want it or not, both will inevitably and radically transform societies and economies and become invisibly embedded into our daily lives.

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How You Can Semi-Automate Your Agent Evaluation With A Custom GPT

MiaRec

Let's face it. Manual QA can be a real drag. It's tedious, time-consuming, and labor-intensive — and let's not even get started on the potential for human error. Here at MiaRec, we see firsthand the enormous time savings and service quality improvements our Auto QA solution can achieve for larger contact centers. However, for smaller contact centers with fewer than 25 agents, we also know that investing in a full-blown Auto QA solution might be out of reach.

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What are captive centers—and should you explore them as an outsourcing strategy?

West Monroe

Companies are constantly seeking ways to optimize operations, reduce costs, and maintain control over critical processes in today's tightly managed business environment. One strategic approach gaining traction is the use of captive centers, which we discussed on the Design Talk podcast in this episode: “Talking About Captive Centres with Dave Borowski.

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The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

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7 AdTech Trends to Watch in 2024

SurveySensum

Did you know that in Q2 2023, there were 912 million adblock users worldwide? This number includes users of desktop adblock plugins, desktop adblock browsers, and mobile ad block browsers. This negatively influences business revenue from traditional digital ads. So, how to fix this? With the help of AdTech tools and implementing the current AdTech trends.

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The Future Of Consumer Use Of Generative AI

Forrester's Customer Insights

How will consumers engage with GenAI in the future? As my colleague Audrey Chee-Read summarized it in a recent blog post, consumer adoption of GenAI with brands will happen unnoticeably. As new AI-powered products in everyday technology devices like smartphones and laptops increase, genAI will simply blend in as a native feature.

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Merchant Payment Providers In APAC: What’s Hot In 2024

Forrester's Customer Insights

The APAC market is never short of innovative payment technologies. A decade ago, QR code payments blossomed in China, leading a wave of mobile payment tech innovations in Asia Pacific (APAC) and beyond. More recently, AI and blockchain technologies have injected new vitality into the payment market.

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How To Nudge Consumers Toward Environmental Sustainability

Forrester's Customer Insights

Behavioral science aims to develop a deep understanding of human decision-making in context. It helps explain customer mental models and why people don’t always act the way they say they do.