November, 2012

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5 Point Versus 11 Point Scales – Part 2

InMoment XI

In my last post , we looked at the correlation between 5pt and 11pt scales over time. We saw that they were very well aligned in how they changed together. However, an average score is not a complete picture.

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Where Does Customer Experience Management Fit in an Organization?

Customer Input

'Customer experience is a multichannel, cross-departmental concern and while every department in the company affects the customer experience, the role of managing it should belong be a new, separate function with leverage across the organization.

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Guest Post: Ritz-Carlton Customer Service Secrets

Service Untitled

The Ritz-Carlton Hotel Company is known worldwide for it’s “legendary service.” So much so, Apple uses the luxury hospitality brand as a model for its owner customer support traditions. Part of their success can be credited to one simple mantra – “Radar On – Antenna Up.” This means seeking out the customers unanticipated and unvoiced needs.

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Customer service: the cat and mouse game

Very Best Service

'Customer service: Do you play cat and mouse with your customers? In all likelihood, when customers contact your customer service team, they will be searching for a straight answer to what is not necessarily an easy question. Most of the time customers will also know exactly what they are looking for: a result. From the company''s point of view, there might be some hidding involved especially if they are not prepared to give what the customer demands, either out of policy or simply because they

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2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

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My Vision of the PSAP of the Future

Customer Interactions

'As an industry, 9-1-1 is on the threshold of some big changes. NG9-1-1 and consolidation are two. But those aren’t the only trends that will shape the PSAP of the future. Let me share my vision with you. Every week, I read about more and more municipalities undertaking or expanding city-wide video surveillance initiatives. Of course, the focal point for these programs is typically the city surveillance center.

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More Trending

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5 Point Versus 11 Point Scales – Part 1

InMoment XI

At MaritzCX, we are often asked, “Which scale should I use on my customer experience study?” In this three part series, we will look at some of the analytical differences between scales that can be attributed to only the scale itself. MaritzCX clients use a variety of rating scales for different reasons. In some cases a.

Study 170
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Lessons in Customer Experience From a Hair Salon

Customer Input

'What organizations of any size and in multiple industries can learn in customer experience from a simple hair salon service story.

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Would your customer service entice me to buy from your organization?

Service Untitled

Have you ever walked into a business that genuinely made you smile and didn’t act as if you were obligated to buy something? Most of those businesses are extremely proud of their product or the services they offer; they treat you graciously as if you’re appreciated and seem eager to help you solve your problem. Where much of anyone’s business is based on word of mouth and referrals, it seems especially important these days to create that “WOW” experience which in a

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Facebook and Privacy: Oops I Did It Again

InMoment XI

Last week Facebook once again announced that it is making changes to its privacy policy (specifically, it is making changes about how users can vote on policy changes). These announcements always seem to raise concerns among Facebook’s billions of users – perhaps because people aren’t sure of what the privacy policy is in the first.

Policies 150
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Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Amanda Adams, Fractional CFO, CPA

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Amanda Adams, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

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Facebook and Privacy: Oops I Did It Again

InMoment XI

Last week Facebook once again announced that it is making changes to its privacy policy (specifically, it is making changes about how users can vote on policy changes). These announcements always seem to raise concerns among Facebook’s billions of users – perhaps because people aren’t sure of what the privacy policy is in the first.

Policies 150
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Facebook and Privacy: Oops I Did It Again

InMoment XI

Last week Facebook once again announced that it is making changes to its privacy policy (specifically, it is making changes about how users can vote on policy changes). These announcements always seem to raise concerns among Facebook’s billions of users – perhaps because people aren’t sure of what the privacy policy is in the first.

Policies 150
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Compare Your CX Program with the Best in Financial Services – Free Webinar

InMoment XI

In the competitive world of financial services, a good customer experience (CX) program can create millions of dollars more in revenue, and make its program leaders look like rock stars. How does your program stack up against the best in the financial services industry, and what are the practical next steps to 'level-up' your program? To find out, join us for our complimentary webinar on Tuesday, December 11.

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Compare Your CX Program with the Best in Financial Services – Free Webinar

InMoment XI

In the competitive world of financial services, a good customer experience (CX) program can create millions of dollars more in revenue, and make its program leaders look like rock stars. How does your program stack up against the best in the financial services industry, and what are the practical next steps to 'level-up' your program? To find out, join us for our complimentary webinar on Tuesday, December 11.

Financial 150
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Frost Radar: Voice of Customer Analytics, 2024

Understanding and improving your customer experience (CX) can have a massive impact on your bottom line. Choosing the right voice of customers (VoC) solution is a critical step to elevating CX. Frost & Sullivan researched more than 50 leading VoC vendors, analyzing both their “innovation index” and “growth index” to independently select the top 10 performers in each of these categories.

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5 Point Versus 11 Point Scales – Part 2

InMoment XI

In my last post , we looked at the correlation between 5pt and 11pt scales over time. We saw that they were very well aligned in how they changed together. However, an average score is not a complete picture.

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Video: Survey vs. Social: How Does it Stack Up?

InMoment XI

Last week, 16 people from Maritz Research attended The Market Research Event in Boca Raton, Florida. There were great networking opportunities among colleagues, vendors, clients and even competitors and also opportunities to share ideas. Maritz Research was the platinum sponsor for the conference and also gave three presentations. As always, Randy Brandt’s presentation (he blogged.

Video 150
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Video: Survey vs. Social: How Does it Stack Up?

InMoment XI

Last week, 16 people from Maritz Research attended The Market Research Event in Boca Raton, Florida. There were great networking opportunities among colleagues, vendors, clients and even competitors and also opportunities to share ideas. Maritz Research was the platinum sponsor for the conference and also gave three presentations. As always, Randy Brandt’s presentation (he.

Video 150
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5 Point Versus 11 Point Scales – Part 2

InMoment XI

In my last post , we looked at the correlation between 5pt and 11pt scales over time. We saw that they were very well aligned in how they changed together. However, an average score is not a complete picture.

150
150
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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, and Terrence Sheflin

As we look ahead to 2025, business intelligence and data analytics are set to play pivotal roles in shaping success. Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Survey vs. Social: How Does it Stack Up?

InMoment XI

Last week, 16 people from Maritz Research attended The Market Research Event in Boca Raton, Florida. There were great networking opportunities among colleagues, vendors, clients and even competitors and also opportunities to share ideas. Maritz Research was the platinum sponsor for the conference and also gave three presentations. As always, Randy Brandt’s presentation (he.

Survey 150
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Going to See the Gophers This Weekend? The Impact of Pricing Games in Dealership

InMoment XI

Remember the scene from Fargo where the nice midwestern couple were getting the run around on a new Oldsmobile by Mr. Gunderson? Well, we all know that happens from time to time, but how often does having to deal with “let me check with my manager” happen and how big of an impact does that.

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Video: Second Delivery Nights – Part Two

InMoment XI

I made reference in a previous post to Second Delivery Nights and some folks wanted to know a little bit more about what’s involved with these initiatives. I am a big proponent of these events for several reasons. One of the main ones is that Maritz’ New Vehicle Customer Study tells us that new. View Article.

Video 150
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Going to See the Gophers This Weekend? The Impact of Pricing Games in Dealership

InMoment XI

Remember the scene from Fargo where the nice midwestern couple were getting the run around on a new Oldsmobile by Mr. Gunderson? Well, we all know that happens from time to time, but how often does having to deal with “let me check with my manager” happen and how big of an impact does that.

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HR Meets AI: The New Way of Keeping Large Workforces Connected and Engaged

Speaker: Miriam Connaughton and Donald Knight

As organizations scale, keeping employees connected, engaged, and productive can seem like a monumental task. But what if AI could help you do all of this and more? AI has the power to help, but the key is implementing it in a way that enhances, rather than replaces, human connection. Join us for an exploration into how industry trailblazers are using AI to transform employee experience at scale while addressing both the potential and the pitfalls.

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Video: Second Delivery Nights – Part Two

InMoment XI

I made reference in a previous post to Second Delivery Nights and some folks wanted to know a little bit more about what’s involved with these initiatives. I am a big proponent of these events for several reasons. One of the main ones is that Maritz’ New Vehicle Customer Study tells us that new.

Video 150
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Going to See the Gophers This Weekend? The Impact of Pricing Games in Dealership

InMoment XI

Remember the scene from Fargo where the nice midwestern couple were getting the run around on a new Oldsmobile by Mr. Gunderson? Well, we all know that happens from time to time, but how often does having to deal with “let me check with my manager” happen and how big of an impact does that.

article thumbnail

Second Delivery Nights – Part Two

InMoment XI

I made reference in a previous post to Second Delivery Nights and some folks wanted to know a little bit more about what’s involved with these initiatives. I am a big proponent of these events for several reasons. One of the main ones is that Maritz’ New Vehicle Customer Study tells us that new.

Study 150
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5 Point Versus 11 Point Scales – Part 1

InMoment XI

At MaritzCX, we are often asked, “Which scale should I use on my customer experience study?” In this three part series, we will look at some of the analytical differences between scales that can be attributed to only the scale itself. MaritzCX clients use a variety of rating scales for different reasons. In some cases a.

Study 150
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eCommerce in 2025: How Customer Experience Drives Online Retail Success

Speaker: Jennifer Wright and Nick Barron

2025 is right around the corner, and with it comes a new wave of consumer expectations, competitive pressures, and operational challenges. Success lies in finding the balance between operational flexibility and creating experiences that keep customers coming back. The future of retail belongs to those who can stay ahead of shifting customer preferences and marketing trends. 🔮 In this session, we’ll dive deep into what it takes to keep customers engaged and your operations nimble, no matt

article thumbnail

5 Point Versus 11 Point Scales – Part 1

InMoment XI

At MaritzCX, we are often asked, “Which scale should I use on my customer experience study?” In this three part series, we will look at some of the analytical differences between scales that can be attributed to only the scale itself. MaritzCX clients use a variety of rating scales for different reasons. In some cases a.

Study 150
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Marrying a brand with the customer experience

InMoment XI

When thinking about brands immediately power brands like Coca-Cola, Nike or Apple come to our minds. We may also recall some famous advertising campaigns that were communicating the values of these brands. At the end these brands have created a strong image and we associate specific attributes with them, like fun, freedom, dynamism or exclusivity. View Article.

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The 2012 Market Research Event Will Focus on Social Media

InMoment XI

I have been attending The Market Research Event for at least 10 years, and have had the privilege of presenting research findings and points-of-view during most of those years. The Market Research Event has always been one of the best conferences of its type, but this year promises to be the most exciting yet. Ever. View Article.