Sat.Feb 01, 2025 - Fri.Feb 07, 2025

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AI and Customer Experience: The Smarter, Faster, and More Personal Duo Redefining B2B Success

eglobalis

Introduction In todays digital age, the relationship between technology and customer experience (CX) has become almost inseparable. As artificial intelligence (AI) continues to evolve , it is fundamentally reshaping how businesses interact with their customers, offering personalized, efficient, and predictive solutions. For B2B enterprises, the integration of AI into customer experience strategies has become a cornerstone for staying competitive.

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Turning the Tables: Why a Proactive Sales Process is the Ultimate Customer Experience Hack

ECXO

Turning the Tables: Why a Proactive Sales Process is the Ultimate Customer Experience Hack Introduction In the fast-paced world of sales, one thing is clear: the customer experience can make or break your success. Todays customers expect more than just a product or servicetheyre looking for meaningful interactions, personalized attention, and a team that understands their needs before they even voice them.

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DCX # 138 | How to Make Your CX Team Unstoppable

DCX

Join the global community of 1,000+ CX trailblazers! Get the DCX Newsletter first—packed with fresh insights, inspiration, and tools to elevate your customer experience game. Don’t miss out—join the movement today! Ever present a brilliant CX initiative, only to watch leadership nod politely—and do nothing? A few years ago, I was presenting a customer experience (CX) initiative to senior leadership.

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QuestionPro vs Qualtrics: Which CX Tool Is Right For You?

SurveySensum

Qualtrics and QuestionPro are both popular CX tools in the current market. But are they living up to your expectations? Are they helping you meet your CX goals? Lets compare these two CX tools, and break down their pros, cons, key features, and pricing to help you determine which platform is the right fit for your feedback management strategy – without exceeding your budget.

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A Roadmap For Modernization: How To Break Free From Your Monolith Before July 31, 2026

Speaker: Jason Cottrell and Gireesh Sahukar

Retailers know the clock is ticking–legacy SAP Commerce support ends in 2026. Legacy platforms are becoming a liability burdened by complexity, rigidity, and mounting operational costs. But modernization isn’t just about swapping out systems, it’s about preparing for a future shaped by real-time interactions, AI powered buying assistants, and flexible commerce architecture.

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Influencing a CX+EX+PX-Based Way of Life is Crucial Now

ClearAction

Influencing a CX+EX+PX-Based Way of Life is Crucial Now Lynn Hunsaker Who fuels your enterprise's growth? Customers fund salaries, budgets, and dividends Employees provide what customers need Partners deliver what customers need Accordingly, anything your enterprise is doing that's out of alignment with customer, employee, and partner needs (CX+EX+PX) is waste!

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[Experience Action Podcast] Commodities and Customer Experience

Experience Investigators by 360Connext

What if your commoditized product could command premium pricing and cultivate a loyal customer community? That’s exactly what we explore in this episode, as we unlock the secrets of customer experience (CX) as a transformative strategy, even for products as seemingly interchangeable as sugar and coffee beans. We highlight the pivotal role of CX in brand differentiation and perceived value enhancement.

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Enhancing LLM Capabilities with NeMo Guardrails on Amazon SageMaker JumpStart

AWS Machine Learning

As large language models (LLMs) become increasingly integrated into customer-facing applications, organizations are exploring ways to leverage their natural language processing capabilities. Many businesses are investigating how AI can enhance customer engagement and service delivery, and facing challenges in making sure LLMs driven engagements are on topic and follow the desired instructions.

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Don’t Wait to Get Feedback Until After the Experience Is Over 

ShepHyken

I love talking to other CX experts, especially when they are in the trenches, working for companies and organizations that practice what they preach. I recently talked with one of those experts, Gabriel Masili of Granicus, a company that provides government agencies worldwide with technology and support that creates a better citizen experience. Not only does Granicus create a good CX for its customers, but it also helps its customers create a great experience for their customers.

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21 surefire tips to boost your restaurant social media marketing efforts

BirdEye

Restaurant social media marketing is not just about posting a few pictures of food anymoreits about creating a space where your customers connect, trust, and get inspired to visit. Whether its sharing your signature dishes, showcasing a buzzing weekend vibe, or answering real-time questions, social media has become the go-to way diners engage with restaurants.

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How AI Is Revolutionizing Contact Centers: 2025 Strategy + ROI Playbook

In 2025, contact centers aren’t just changing—they’re being rebuilt by AI. This no-fluff, executive-ready guide shows you how to capitalize on the transformation. Inside: proven ROI calculators, workforce optimization tactics, deflection strategies, and a 90-day AI deployment plan. Built for CIOs, COOs, CX leaders, and contact center strategists, it goes beyond buzzwords into play-by-play implementation.

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How to Build a Customer Service Roadmap: Mapping Out Key Milestones for Success

CSM Magazine

A customer service roadmap is a strategic plan that outlines the goals, processes, and milestones needed to offer exceptional customer support. Creating a roadmap ensures that every decision is intentional and focused on improving the customer experience.Whether you’re scaling your team or improving existing operations, developing a roadmap guarantees better alignment across teams, more satisfied customers, and sustainable business growth.

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Boost team innovation, productivity, and knowledge sharing with Amazon Q Apps

AWS Machine Learning

As enterprises rapidly expand their applications, platforms, and infrastructure, it becomes increasingly challenging to keep up with technology trends, best practices, and programming standards. Enterprises typically provide their developers, engineers, and architects with a variety of knowledge resources such as user guides, technical wikis, code repositories, and specialized tools.

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Transforming Ordinary Businesses Through Extraordinary Experiences with Vance Morris

ShepHyken

This episode of Amazing Business Radio with Shep Hyken answers the following questions and more: What Disney customer experience principles can be applied to enhance customer service in other industries? How can businesses create an emotional connection with customers? How can businesses use unique customer experiences to stand out in a competitive market?

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60% of Super Bowl Bettors Should Be Ignored by Sportsbooks 

Optimove

See the difference control groups make in this guide Download Now Optimove Insights’ analysis of over 1.28 billion NFL bets from more than 9 million bettors during the 20242025 season shows that 3% of players generate 82% of the revenue for sportsbooks for big events like the Super Bowl. Conversely, 60% of bettors contribute only 1% of revenue, while the remaining 37% account for 17% of revenue.

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Next-Gen Cloud Contact Centers For Dummies®

What does customer service excellence look like in 2024? According to our report with insights from CX expert Shep Hyken, customer expectations are at an all-time high, and there’s a bigger shift toward self-service and leveraging AI capabilities.

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From Boomers to Gen Z: The Key to Multigenerational Customer Service

CSM Magazine

From Baby Boomers to Gen Z, each generation has unique expectations, communication styles, and preferences when it comes to customer service. To truly excel in providing a personalized experience, businesses need to adapt their approach to cater to these diverse needs. If you’re wondering how to tailor your customer service experience to engage multiple generations, keep reading.

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Fine-tune and host SDXL models cost-effectively with AWS Inferentia2

AWS Machine Learning

Building upon a previous Machine Learning Blog post to create personalized avatars by fine-tuning and hosting the Stable Diffusion 2.1 model at scale using Amazon SageMaker , this post takes the journey a step further. As technology continues to evolve, newer models are emerging, offering higher quality, increased flexibility, and faster image generation capabilities.

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Top 5 Customer Service & CX Articles for Week of February 3, 2025

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comments about each article and would like to hear what you think too. Employee Detachment Threatens Customer Satisfaction by Andy Kemp (Gallup) Employees are feeling increasingly disconnected and disenchanted with their employers, and amid the Great Detachment, their connection to the mission and purpose of their organization continues to er

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Built for Complexity: How Interactions IVA Rises to Insurance Challenges

Interactions

Highly regulated industries, especially those that deal with critical moments in customers financial journeys, can be a tough nut to crack when it comes to contact center automation. Situations are often complex, customer stress runs high, regulatory requirements are stringent, and operational margins are tight. Financial services companies, especially insurance, need the ability to automate complex transactions to ease customer effort and reduce operational costs, while having the assurance tha

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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

In a world where every brand is vying for attention, how do you make your events stand out? ✨ From creative swag strategies to immersive brand experiences, the key lies in fostering real connections that inspire action and leave a lasting impression. Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI.

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Your Feedback in Action: 5 Major Thematic Updates

Thematic

I'm Eddie, Thematic's new Product Manager, and I'm excited to share my first product update with you. You spoke, and we listened! Based on your valuable feedback from our recent NPS survey, we've shipped improvements across five key areas of Thematic. These updates are all about making the platform more powerful and easier to use - plus, they're all available right now.

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How Aetion is using generative AI and Amazon Bedrock to translate scientific intent to results

AWS Machine Learning

This post is co-written with Javier Beltrn, Ornela Xhelili, and Prasidh Chhabri from Aetion. For decision-makers in healthcare, it is critical to gain a comprehensive understanding of patient journeys and health outcomes over time. Scientists, epidemiologists, and biostatisticians implement a vast range of queries to capture complex, clinically relevant patient variables from real-world data.

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A Step-by-Step Guide to Setting Up Call Tracking for Your Business

CSM Magazine

Call tracking can be a game-changer for businesses that want to better understand their customers, optimize marketing strategies, and improve their bottom line. But how do you set up call tracking effectively? This guide will walk you through the process step-by-step, so you can start making data-driven decisions for your business. Why Call Tracking Matters Before jumping into the setup, let’s briefly highlight why call tracking is essential for many businesses: Measuring Marketing ROI: Ca

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Five CX Performance Elements that Turn Your Customers Off 

Daniel Group

Every interaction your customers have with your business leaves an impressionsome positive, some negative. While great customer experiences build loyalty and trust, inevitable missteps can quickly turn customers away. Understanding what frustrates your customers and addressing those pain points is key to improving your customer experience (CX). Based on over 20 years of analyzing customer feedback, we’ve identified five specific CX performance elements that consistently drive dissatisfacti

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Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

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10 Strategic Applications of Text Analytics

Thematic

Did you know that in 2023, the world created, captured, copied, and consumed 123 zettabytes of data? Let me help you picture this: one zettabyte is enough to store all the movies ever made—not once, but about 250 million times over ! By 2028, that number is projected to soar to over 394 zettabytes. Why does this matter? Hidden in this massive mountain of information are valuable insights that can alter how businesses, healthcare, and countless other industries operate.

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OfferUp improved local results by 54% and relevance recall by 27% with multimodal search on Amazon Bedrock and Amazon OpenSearch Service

AWS Machine Learning

This post is co-written with Andrs Vlez Echeveri and Sean Azlin from OfferUp. OfferUp is an online, mobile-first marketplace designed to facilitate local transactions and discovery. Known for its user-friendly app and trust-building features, including user ratings and in-app chat, OfferUp enables users to buy and sell items and explore a broad range of jobs and local services.

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Quiet Quitting and Its Impact on Customer Service: What Leaders Should Know

CSM Magazine

Quiet quitting has become a hot topic in the workplace over the last few years. And for good reason. According to a survey by Gallup : At least 50% of the U.S. workforce are considered quiet quitters, with some estimates suggesting the number could be higher. Only 32% of U.S. workers are actively engaged in their jobs, while 18% are actively disengaged.

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DCX Links | February 2, 2025

DCX

Welcome to the roundup of customer experience insights! This week’s insights reveal a hard truth: CX isn’t just evolving—it’s accelerating. Customers no longer tolerate friction, and brands that rely on old playbooks are watching their relevance slip away. The real winners? Companies that anticipate needs, remove obstacles, and weave CX into every touchpoint—before the customer even realizes they need it.

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Future-Proof IT: Cost-Saving Strategies Every IT Leader Needs in 2025

With IT budgets projected to grow 9.8% in 2025, leaders must invest wisely—not just cut blindly. This whitepaper introduces The Future-Proof IT Cost Optimization Model, a framework to reduce costs while maintaining service quality. Learn how Cloud Efficiency, AI-Powered Workforce Automation, Vendor Optimization, Cybersecurity Resilience, and Unified Communications can drive savings and improve efficiency.

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How to Choose the Perfect Text Analytics Tool for Your Business

Thematic

In 2023, the global text analytics market was valued at $15.54 billion, with projections to grow to $52.21 billion by 2030. Why? Because businesses are producing massive volumes of text data—from customer reviews and social media to emails and surveys. So, how can you make sense of all this data?   Text analytics is the key. You’re probably here because you already know your business can benefit from text analytics but are overwhelmed about how to choose text analytics tools t

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Build a multi-interface AI assistant using Amazon Q and Slack with Amazon CloudFront clickable references from an Amazon S3 bucket

AWS Machine Learning

There is consistent customer feedback that AI assistants are the most useful when users can interface with them within the productivity tools they already use on a daily basis, to avoid switching applications and context. Web applications like Amazon Q Business and Slack have become essential environments for modern AI assistant deployment. This post explores how diverse interfaces enhance user interaction, improve accessibility, and cater to varying preferences.

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How Small Businesses Can Use Personalized Merchandise to Build Customer Loyalty

CSM Magazine

An effective, yet often overlooked, strategy to deepen customer engagement is creating personalized merchandise. Whether it’s custom t-shirts, mugs, tote bags, or water bottles, personalized merchandise helps businesses stand out while fostering meaningful connections with their customers. Heres how small businesses can leverage personalized merchandise to boost loyaltyand why it works.

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