2013

article thumbnail

They’re All Mobile Surveys Now

InMoment XI

Like mobile in general, mobile surveys have gotten major ink lately. Rightly so. They provide a lot of value. They help us reach target audiences at more contextually relevant times and in more contextually relevant places. They also help us collect feedback about increasingly important mobile interactions. With our partner OnePoint Global, we’re capitalizing on this value alongside many others in the customer experience and loyalty world.

Survey 199
article thumbnail

Is Our Code of Conduct an Anachronism?

InMoment XI

Imagine, for a moment, the following scenario: Jane Doe has owned her 2008 Sunbeam Alpine for 5 years and just had it serviced by her dealer. A survey company, acting on behalf of and in the name of Sunbeam Motors, sends her a service satisfaction survey to follow up on the visit. Here’s Jane’s response.

Survey 186
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Jeans, Babies, and Loyalty

InMoment XI

When it comes to customer experience, retailers and most restaurants are struggling. We can see this clearly from our CEBenchmarks™ program, which tracks customer experience activity across eleven different industries. While we believe that companies should use the best customer experience metric that predicts business outcomes, many retailers are currently using what’s commonly known as the.

Loyalty 170
article thumbnail

Customer Effort Score™ and NPS: Gangnam Style Metrics?

InMoment XI

Back in November, 2008 the Corporate Executive Board proclaimed the Customer Effort Score™ or CES to be “the best measure of customer loyalty.” CES is derived from a question asked of customers who have recently contacted a company’s call center or experienced some other specific transaction with that company. “How much effort did you personally.

article thumbnail

Campaigns that Click: Practical Personalization Strategies to Boost ROI

Speaker: Jennifer Hodroge, Omni-Channel Strategic Leader, Forrester CX Certified

Marketers know that personalization is the key to engagement—but with limited budgets and time, how do you prioritize what, where, and how to personalize? Aligning your content, campaigns, and buyer experiences requires a deep understanding of customer needs. In this new webinar with expert Jennifer Hodroge, we’ll explore how to leverage insights and customer journey mapping to build personalization strategies that deliver real impact.

article thumbnail

Augmented Reality As a Selling Tool

InMoment XI

One of the many benefits of having kids in university is that it keeps you more current on technology than, perhaps, you might normally be. Our oldest son (the future mechanical engineer) showed me something this past weekend that was, frankly, remarkable. If you haven’t seen it, take a look. It uses an.

Tools 170

More Trending

article thumbnail

Year In Review: Our Ten Most Read Blog Posts of 2013

InMoment XI

We covered a lot of ground here on the Allegiance blog in 2013, from program design recommendations to leadership lessons to industry trends. Here’s a chance to catch up on what you missed by reviewing our ten most read posts from this year. Enjoy! Listening Matters presents several statistics and proof points you can use.

article thumbnail

Year In Review: Our Ten Most Read Blog Posts of 2013

InMoment XI

We covered a lot of ground here on the Allegiance blog in 2013, from program design recommendations to leadership lessons to industry trends. Here’s a chance to catch up on what you missed by reviewing our ten most read posts from this year. Enjoy! Listening Matters presents several statistics and proof points you can use.

article thumbnail

A Market Researcher’s Wish List to Santa

InMoment XI

If you could ask Santa for ANYTHING to make your job better, easier, help you help your clients, etc… what would it be and why? Our analysts, subject matter experts, research managers, marketing sciences gurus and account managers have quite a hefty list for old Kris Kringle this holiday.

Marketing 150
article thumbnail

A Market Researcher’s Wish List to Santa

InMoment XI

If you could ask Santa for ANYTHING to make your job better, easier, help you help your clients, etc… what would it be and why? Our analysts, subject matter experts, research managers, marketing sciences gurus and account managers have quite a hefty list for old Kris Kringle this holiday.

Marketing 150
article thumbnail

Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

article thumbnail

A Market Researcher’s Wish List to Santa

InMoment XI

If you could ask Santa for ANYTHING to make your job better, easier, help you help your clients, etc… what would it be and why? Our analysts, subject matter experts, research managers, marketing sciences gurus and account managers have quite a hefty list for old Kris Kringle this holiday.

Marketing 150
article thumbnail

Which Companies Deserve a Holiday Gift from Their Customers?

InMoment XI

Last night I visited a local Lettuce Entertain You restaurant here in the Chicago area to purchase some gift cards for some of the people who provide services to me and my family. I also ordered takeout from the restaurant at the same time.

article thumbnail

Video: The Reindeer Customer Satisfaction Study…One More Time

InMoment XI

I’m not making this up. I actually had requests to re-post this from last year. Enjoy and all of the very best for the holiday season from your friends at Maritz. @christravell.

article thumbnail

Which Companies Deserve a Holiday Gift from Their Customers?

InMoment XI

Last night I visited a local Lettuce Entertain You restaurant here in the Chicago area to purchase some gift cards for some of the people who provide services to me and my family. I also ordered takeout from the restaurant at the same time.

article thumbnail

The Evolving Retailers Fulfillment Strategy: Meeting Demands with Agility

Speaker: Becky Parisotto and John Vurdelja

Fulfillment is no longer just about getting products from point A to point B – it's about crafting seamless, scalable, customer first experiences. Flexible fulfillment strategies are more important than ever for those aiming to stay ahead and build resilience as retail enters a new era in 2025. Learn how to optimize fulfillment processes, tackle complex, multi-vendor orders, and create seamless customer experiences – from white-glove delivery for high-value items to quick-ship solutions for ever

article thumbnail

Video: The Reindeer Customer Satisfaction Study…One More Time

InMoment XI

I’m not making this up. I actually had requests to re-post this from last year. Enjoy and all of the very best for the holiday season from your friends at Maritz.

article thumbnail

Which Companies Deserve a Holiday Gift from Their Customers?

InMoment XI

Last night I visited a local Lettuce Entertain You restaurant here in the Chicago area to purchase some gift cards for some of the people who provide services to me and my family. I also ordered takeout from the restaurant at the same time.

article thumbnail

The Reindeer Customer Satisfaction Study…One More Time

InMoment XI

I’m not making this up. I actually had requests to re-post this from last year. Enjoy and all of the very best for the holiday season from your friends at Maritz.

article thumbnail

Customers. Culture. Commitment.

InMoment XI

I have learned some valuable things during my first year as CEO of Allegiance and would like to share a few of them with you. Customers. One of my favorite things this past year has been meeting customers. When our customers are successful we are successful as a company. This has become the guiding principle.

Culture 150
article thumbnail

4 HR Priorities for 2025 to Supercharge Your Employee Experience

Speaker: Carolyn Clark and Miriam Connaughton

Forget predictions, let’s focus on priorities for the year and explore how to supercharge your employee experience. Join Miriam Connaughton and Carolyn Clark as they discuss key HR trends for 2025—and how to turn them into actionable strategies for your organization. In this dynamic webinar, our esteemed speakers will share expert insights and practical tips to help your employee experience adapt and thrive.

article thumbnail

Customers. Culture. Commitment.

InMoment XI

I have learned some valuable things during my first year as CEO of Allegiance and would like to share a few of them with you. Customers. One of my favorite things this past year has been meeting customers. When our customers are successful we are successful as a company. This has become the guiding principle.

Culture 150
article thumbnail

Customers. Culture. Commitment.

InMoment XI

I have learned some valuable things during my first year as CEO of Allegiance and would like to share a few of them with you. Customers. One of my favorite things this past year has been meeting customers. When our customers are successful we are successful as a company. This has become the guiding principle.

Culture 150
article thumbnail

Holiday Confessions of a Car Guy

InMoment XI

December 25th, 1975. I was 4 years old and I vividly remember that cold and snowy Christmas morning in Northeastern Pennsylvania. In our modest home, under our tree, was a gift that would shape my life. At a few cents a piece I opened box after box of Matchbox cars. A Renault LeCar, a Porsche.

150
150
article thumbnail

Holiday Confessions of a Car Guy

InMoment XI

December 25th, 1975. I was 4 years old and I vividly remember that cold and snowy Christmas morning in Northeastern Pennsylvania. In our modest home, under our tree, was a gift that would shape my life. At a few cents a piece I opened box after box of Matchbox cars. A Renault LeCar, a Porsche.

150
150
article thumbnail

2024 State of Customer Education Report

Customer education has become a key driver for growth, retention, and product adoption. Our latest 2024 State of Customer Education Report uncovers critical data and insights from a survey of over 200 industry leaders, offering a look at the evolving role of education in driving business success. Inside, you'll find data on key trends and strategies, including: Strategies for Scaling & Customization: Find out which investments in learning technology deliver the biggest ROI and scalability.

article thumbnail

Holiday Confessions of a Car Guy

InMoment XI

December 25th, 1975. I was 4 years old and I vividly remember that cold and snowy Christmas morning in Northeastern Pennsylvania. In our modest home, under our tree, was a gift that would shape my life. At a few cents a piece I opened box after box of Matchbox cars. A Renault LeCar, a Porsche.

150
150
article thumbnail

WestJet’s Christmas Miracle (we love our customers!)

InMoment XI

If you have been on the internet the past few days, no doubt you have seen what happens when creating an exceptional customer experience comes together perfectly. WestJet, a Canadian-based airline, wanted to demonstrate what ‘giving’ looked like at its best during the busy holiday season. The result was a Christmas miracle for 250 guests.

Airlines 150
article thumbnail

WestJet’s Christmas Miracle (we love our customers!)

InMoment XI

If you have been on the internet the past few days, no doubt you have seen what happens when creating an exceptional customer experience comes together perfectly. WestJet, a Canadian-based airline, wanted to demonstrate what ‘giving’ looked like at its best during the busy holiday season. The result was a Christmas miracle for 250 guests.

Airlines 150
article thumbnail

WestJet’s Christmas Miracle (we love our customers!)

InMoment XI

If you have been on the internet the past few days, no doubt you have seen what happens when creating an exceptional customer experience comes together perfectly. WestJet, a Canadian-based airline, wanted to demonstrate what ‘giving’ looked like at its best during the busy holiday season. The result was a Christmas miracle for 250 guests.

Airlines 150
article thumbnail

Less Stress, More Success: Accounting Best Practices & Processes for 2025

Speaker: Duke Heninger, Partner and Fractional CFO at Ampleo & Creator of CFO System

Are you ready to elevate your accounting processes for 2025? 🚀 Join us for an exclusive webinar led by Duke Heninger, a seasoned fractional CFO and CPA passionate about transforming back-office operations for finance teams. This session will cover critical best practices and process improvements tailored specifically for accounting professionals.

article thumbnail

How Many Researchers Does It Take to Change a Light Bulb?

InMoment XI

Friday, I set about trying to untangle a few employment problems that needing solving. These were typical HR things that land on my desk: how to pay someone who is working internationally, how to track hours for someone who is splitting their time between two operating units, etc. Like many organizations, ours can be a. View Article.

How To 150
article thumbnail

Video: Customer Journey – Part Three

InMoment XI

Today’s posting is the last of three which highlights some of the findings from the Customer Journey Study that we presented at our Customer Experience Summit in Las Vegas a few weeks back. This one is probably the most contentious since it challenges existing CE programs to proactively reach out to customers when they’re in. View Article.

article thumbnail

How Many Researchers Does It Take to Change a Light Bulb?

InMoment XI

Friday, I set about trying to untangle a few employment problems that needing solving. These were typical HR things that land on my desk: how to pay someone who is working internationally, how to track hours for someone who is splitting their time between two operating units, etc. Like many organizations, ours can be a.

How To 150