Thematic

OCTOBER 30, 2024

That means fine-tuning your CX depends on how well you can sift through the noise and meaningfully analyze customer feedback. This article looks at real-world examples of how various industries can use VoC insights to improve customer experience and business performance.

Voice of Customer 62

Voice of Customer Examples Industry Handbook 62

Calabrio

MARCH 5, 2025

To drive long-term customer success in your business, follow these 9 VoC best practices in 2025: 1. Outline clear objectives The foundation of an effective voice of the Customer strategy lies in defining clear and measurable goals.

Contact Center 100

Contact Center Omni-Channel First Call Resolution Net Promoter Score 100

GetFeedback

MAY 13, 2019

Building a cross-functional voice of customer program will give your customers a greater presence within your decision-making process and help create positive experiences, generate more referrals, and overall improve your customer satisfaction. Raw customer comments and sentiment. Repeat customer stories.

Feedback 302

Feedback Social Media Voice of Customer Net Promoter Score 302

GetFeedback

MAY 9, 2019

Voice of the Customer (VoC): A Voice of the Customer (VoC) program , also known as customer voice and Voice of Customer , captures, analyzes and reports on all feedback (expectations, likes, and dislikes of your customers) associated with your brand.

Customer Experience 337

Customer Experience Customer Journeys Effort Score Metrics 337

Lumoa

MARCH 20, 2018

Build Voice of Customer program in 5 steps by Surveypal Customer Satisfaction Customer Satisfaction , or CSAT, is a broad term that describes many different types of customer surveys. To summarize, CSAT is a very good tool if you want to measure how a customer is satisfied with one-time interaction.

Net Promoter Score 268

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 268

Answer Dash

NOVEMBER 27, 2018

While many companies focus on scores such as Customer Satisfaction (CSAT) and Net Promoter Score (NPS), they’re overlooking a more important metric that is more intricate. That is the Customer Effort Score (CES). What is the Customer Effort Score? Conclusion Customer effort matters.

Effort Score 76

Effort Score Metrics Customer Experience Net Promoter Score 76

ECXO

MARCH 21, 2023

By establishing a customer experience culture that focuses on these five pillars, an organisation can create a customer-centric environment where each employee is committed to delivering the best possible experience for the customer. This should align with your company’s overall business strategy.

B2B 295

B2B Customer Experience Roadmap Net Promoter Score 295

InMoment XI

SEPTEMBER 5, 2024

Often applied as a market research technique by firms looking to achieve a better and more complete understanding of the customer, Voice of the Customer can also help companies measure and understand the experiences that they deliver to customers. Comprehend customer desires, needs, and criticisms.

Effort Score 195

Effort Score Net Promoter Score Customer Journeys Metrics 195

CX Accelerator

JULY 22, 2019

The main reason companies measure things like their call-handle time, first-call resolution, and internal quality management (QM) scores are to improve customer satisfaction. So, how do you know if customers are pleased with their level of service? This way, efforts can be concentrated on those specific metrics.

Contact Center 182

Contact Center Analytics Net Promoter Score Effort Score 182

Totango

MAY 5, 2021

By measuring customer experience, companies can easily become more educated about customer behavior and opinions. This information can, in turn, influence product updates, customized offerings, and internal workflows. The Importance of Measuring Customer Experience. How well the product meets their needs.

Measurement 118

Measurement Effort Score Customer Experience Data 118

CX Accelerator

JULY 22, 2019

The main reason companies measure things like their call-handle time, first-call resolution, and internal quality management (QM) scores are to improve customer satisfaction. So, how do you know if customers are pleased with their level of service? This way, efforts can be concentrated on those specific metrics.

Contact Center 174

Contact Center Analytics Net Promoter Score Effort Score 174

InMoment XI

JUNE 14, 2022

Voice of customer data illuminates the “why” behind the clicks and the cash. Classic CX surveys like NPS , PSAT, CSAT , and Customer Effort Score(CES) monitor customer sentiment—providing critical insight into behavioral and revenue metrics. Net Promoter Score (NPS): Loyalty and More.

Metrics 195

Metrics Net Promoter Score Effort Score NPS 195

Beyond Philosophy

AUGUST 15, 2019

What gets measured gets managed. This oft-quoted line from Peter Drucker is more pertinent today than ever concerning Customer Experience strategy. Every marketer should measure their performance in Customer Experience to understand what drives value for customers. . Both are vital to measurement.

Measurement 125

Measurement Net Promoter Score NPS Effort Score 125

InMoment XI

JANUARY 4, 2024

Clearly communicate your website’s security measures, use secure payment gateways, and provide transparent information about shipping costs and return policies. A secure and transparent transaction process builds trust with customers. Why it matters: NPS provides a direct indicator of customer satisfaction and loyalty.

Retail 195

Retail Customer Experience Effort Score Social Media 195

InMoment XI

FEBRUARY 12, 2024

What is Integrated Customer Experience (CX)? Integrated CX is all about harnessing the power of data, technology, and expert service to help companies unlock valuable insights so they can take action to drive measurable outcomes for their customers.

Effort Score 195

Effort Score NPS Net Promoter Score ROI 195

Lumoa

FEBRUARY 6, 2018

What are, in your opinion, the top challenges in customer experience that companies should be aware of in 2018? Now, luckily for everyone and especially the customers, more and more brands put more and more effort into developing its customer experience. Recognise your business is about the customer and not you.

Customer Experience 304

Customer Experience Customer Centricity Self Service Culture 304

Lumoa

JANUARY 19, 2023

How can we measure the interaction? What’s something measurable that can tell how well we are doing? Set clear start and endpoints for your data collection efforts. In contrast, if you are running a specific campaign and need customer experience data for a limited time, then you should focus your efforts on that period.

Customer Experience 221

Customer Experience Net Promoter Score How To Customer Journeys 221

Second to None

MARCH 29, 2019

The return on CX is measured as such: ROI= (Returns from Investment) – (Cost of Investment) / (Cost of Investment) x 100. Choosing a CX Metric to Measure. We have listed the top ten in a previous blog ; net promoter score, customer satisfaction, and customer effort score are all commonly used measurements to name a few.

ROI 86

ROI Measurement Effort Score Net Promoter Score 86

Lumoa

SEPTEMBER 16, 2022

However, one must remember that you should not stare blindly at others’ NPS since there are other factors affecting the score itself. . Net Promoter Score in a nutshell. NPS, or Net Promoter Score, is a market metric that is used in many industries because it is an easy way to quantify how loyal customers are.

Net Promoter Score 195

Net Promoter Score NPS Effort Score Comparison 195

Thematic

FEBRUARY 24, 2025

It takes a fast and flexible approach to gathering feedback, ensuring customer insights drive key business decisions. Their lean research team uses AI-powered analytics to process thousands of net promoter score (NPS) survey responses, identifying real-time pain points. One example?

Strategy 62

Strategy Customer Experience Social Media Handbook 62

Totango

OCTOBER 20, 2020

By measuring customer experience, companies can easily become more educated about customer behavior and opinions. This information can, in turn, influence product updates, customized offerings, and internal workflows. The Importance of Measuring Customer Experience.

Measurement 90

Measurement Effort Score Customer Experience Data 90

InMoment XI

APRIL 13, 2022

NPS, CSAT , and CES have historically been the main tools every program utilizes to have a systematic way of establishing a voice of customer (VoC) source and leveraging those findings to improve customer experiences. But it’s not easy—a CX metric score alone can’t create transformation. What are you doing with it?

Metrics 195

Metrics NPS Infographics Effort Score 195

Lumoa

SEPTEMBER 8, 2021

Help your organization amaze and delight your customers by strengthening these skills. 6 Customer Experience Skills That You Should Know About 1. Measure CX without Surveys Online and email surveys, at best, have a response rate of 30%. All of these contain valuable insights into your customer experience.

Customer Experience Management 195

Customer Experience Management CEM Customer Experience Management 195

CX Journey

DECEMBER 11, 2014

Don’t be weathered by the prep at first, Customer feedback can navigate the worst. So before the scores are calculated, And the mind of management gets complicated, Take a step back and pay attention, To the other metrics that depict the rate of retention. 3) How engaged are our customers? Anonymity not a card you can play.

Metrics 155

Metrics B2B Effort Score Voice of Customer 155

ClearAction

FEBRUARY 27, 2017

Why Only 15% of Voice of Customer Programs are “Very Successful” Lynn Hunsaker. Only 15% of voice of customer (VoC) programs are considered “very successful”* by their managers, according to the Temkin Group’s State of Voice of Customer Programs 2016 report. What’s broken?

Voice of Customer 71

Voice of Customer Effort Score ROI Metrics 71

Lumoa

AUGUST 8, 2023

So, if you’re ready to transform your customer feedback into a driving force for positive change, dive into this article and learn how to make the most of your customer surveys! Customers are an integral part of any business’s success. This shows the tangible, bottom-line benefits of listening to your customers.

Analysis 195

Analysis Survey Feedback How To 195

ClearAction

NOVEMBER 16, 2023

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. Voice of Customer Maturity Today 2. So, what does it mean? Outline: 1.

Voice of Customer 62

Voice of Customer B2B Leadership Effort Score 62

OpinionLab

MARCH 12, 2015

When people hear the phrase “Voice of Customer” (VOC) they instantly think of surveys and comment cards deployed on their website. The problem is: if you think VOC as merely a provider of customer opinions, you are missing the real value of the technology. Originally published in the Stratigent WebSight Newsletter.

Voice of Customer 68

Voice of Customer Multi-Channel Feedback Hotels 68

Thematic

MARCH 2, 2025

Improving Marketing Strategies Marketing efforts are more effective when informed by customer insights. In fact, 76% of customers expect personalization, and brands that succeed in this area are 71% more likely to improve customer loyalty. Below are four key methods for gathering data-driven customer insights effectively.

Customer Insights 62

Customer Insights Analysis Social Media Analytics 62

Thematic

SEPTEMBER 24, 2024

That’s where Voice of Customer (VoC) Analytics steps in. Analyzing your customer feedback gives you actionable, targeted insights that help you fine-tune strategies, enhance customer experiences, and fuel real growth. What is Voice of Customer (VoC) Analytics? And that benefits the bottom line.

Voice of Customer 62

Voice of Customer Analytics Tools Strategy 62

Lumoa

MARCH 20, 2018

Build Voice of Customer program in 5 steps by Surveypal Customer Satisfaction Customer Satisfaction , or CSAT, is a broad term that describes many different types of customer surveys. To summarize, CSAT is a very good tool if you want to measure how a customer is satisfied with one-time interaction.

Net Promoter Score 150

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 150

ShepHyken

DECEMBER 3, 2021

Since I assumed the chief executive role, we have targeted our efforts on continuing to grow our service footprint, but doing so in tandem with delivering excellent customer care. This is often a tough act to balance: rapidly scaling up business while still providing personalized customer service. Voice of Customer.

Customer Experience 141

Customer Experience Net Promoter Score Self Service Effort Score 141

Customer Bliss

AUGUST 9, 2018

Daniel and his team defined customer success for PTC within three pillars: ease of using the product, its value, and the delight they experienced working with PTC. Be Brave, Bring Customer Feedback to the Forefront. A display of how everything is measured (Net promoter score). How is it used?

Customer Experience 175

Customer Experience Net Promoter Score Chief Customer Officer Effort Score 175

Thematic

AUGUST 29, 2024

According to a recent McKinsey report , improving customer care is the fastest-growing priority for customer care leaders. And Voice of Customer (VoC) programs are among the most effective tools in the box. Voice of Customer (VoC) is all about tuning into what your customers really think.

Voice of Customer 62

Voice of Customer Social Media Analysis Feedback 62

Pointillist

JULY 5, 2019

How to improve your return on investment in Medallia, Qualtrics, Clarabridge and Concentrix By Steve Offsey Most organizations that have implemented a voice of customer program are happily collecting and analyzing multiple forms of customer feedback. How Mature is Your Voice of Customer Program?

Voice of Customer 45

Voice of Customer Net Promoter Score NPS ROI 45

Russel Lolacher

JUNE 15, 2021

I read a lot of articles, books and blog posts about customer service experience and ways to attract, retain and reacquire customers to keep organizations happy and healthy. There are some great brains out there that break all this down into case studies and tactics that leaders can really use to better serve their customers. #CX

Employee Experience 128

Employee Experience Customer Experience Customer Service Customer Journeys 128

ECXO

DECEMBER 20, 2023

Marketers, and enterprise software vendors from dta and analytics to voice of customer, have spent the past 20 to 30 years trying to work out how to get it right – with mostly disappointing results. Users have a single, 360-degree view of customers’ offline and online behaviors, interests, needs, and preferences.

Customer Experience 156

Customer Experience Effort Score B2B ROI 156