InMoment XI

OCTOBER 24, 2024

Did you know that brands that invested in customer engagement saw an average revenue increase of 68%, with top-performing brands realizing a 123% increase in revenue? With acquisition costs at an all-time high, it has never been more important to engage your customers in a way that makes them lifelong fans of your brand.

Customer Engagement 195

Customer Engagement Engagement Omni-Channel e-support 195

GetFeedback

JANUARY 19, 2020

type question works well when evaluating a relationship or complete experience, but it can be confusing if asked after individual touchpoints. My guess: Expedia wanted one survey to catch people after the completed experience, who may or may not have answered one of the touchpoint surveys. Text from sales team interactions. .

Customer Journeys 365

Customer Journeys Touchpoint Survey Measurement 365

ECXO

MARCH 6, 2025

How to Lead a B2B CX Transformation ProgramAnd Avoid Costly Mistakes Introduction: The Importance of CX Transformation in B2B Todays business customers expect seamless, responsive, and value-rich interactions at every stage of the partnership. Another key aspect of strategy is prioritization. Finally, the strategy must remain flexible.

B2B 339

B2B Customer Journeys How To Effort Score 339

ECXO

MARCH 11, 2025

Customer expectations are changing Todays B2B customers expect seamless interactions, self-service options, and personalized service just like in B2C. Identify which customer touchpoints are most critical to revenue generation, retention, and operational efficiency. If you enjoyed this read, connect with me on LinkedIn !

B2B 310

B2B Strategy Customer Journeys Net Promoter Score 310

InMoment XI

NOVEMBER 18, 2024

Customer behavior analysis is the process of studying and interpreting how customers interact with a business at each stage of the customer journey. Types of Customer Behavior Data To fully understand customer behavior, you will need to gather different types of data that provide a comprehensive view of behavior, preferences, and engagement.

Analysis 195

Analysis Customer Journeys Social Media Analytics 195

InMoment XI

NOVEMBER 7, 2024

Customer experience automation refers to automating interactions or touchpoints throughout the customer journey. Scalability Customer experience automation systems can handle high columns of interactions simultaneously. What is Customer Experience Automation? This allows your brand to keep up with customer expectations 24/7.

Customer Experience 195

Customer Experience Customer Journeys CRM e-support 195

eglobalis

FEBRUARY 3, 2025

As artificial intelligence (AI) continues to evolve , it is fundamentally reshaping how businesses interact with their customers, offering personalized, efficient, and predictive solutions. For example, a financial services client of Salesforce increased customer engagement by 25% by optimizing its journey maps using AI insights.

B2B 381

B2B Customer Journeys Customer Experience Chatbots 381

InMoment XI

OCTOBER 23, 2024

Customer experience in banking refers to the thoughts, opinions, and feelings customers have about every interaction with your financial institution. From visiting your physical branch to paying an electricity bill through your app, each interaction with a touchpoint contributes to a customer’s perception of your business.

Banking 195

Banking Customer Experience Effort Score Financial 195

eglobalis

JUNE 27, 2024

A well-crafted CX strategy transcends the superficial touchpoints of customer interaction, delving into the cohesive integration of all company divisions to deliver consistent, high-quality customer interactions. Sales and delivery teams provide invaluable data through regular customer interactions.

Strategy 450

Strategy Customer Experience Net Promoter Score Customer Centricity 450

eglobalis

JULY 31, 2024

Marketing technology (MarTech) is pivotal in enhancing CX by integrating data, automating processes, and enabling personalized interactions sometimes in real-time. These platforms use sophisticated algorithms to determine the optimal time to engage with customers, providing personalized content based on individual behavior and preferences.

Customer Experience 425

Customer Experience Social Media Analytics Chatbots 425

eglobalis

MARCH 13, 2025

Unlike transactional B2C interactions, B2B relationships are built on long-term trust and consistent value delivery, meaning CX directly impacts customer retention, loyalty, and revenue. They want suppliers and partners who are easy to do business with, understand their needs, and provide consistent support across every touchpoint.

Leadership 232

Leadership B2B B2C Effort Score 232

ECXO

OCTOBER 14, 2024

5. Customer Journey and touchpoints: All departments have clarity on our target customers, which is their journey with us, as well as key touchpoints. It’s about looking beyond the surface-level interactions and delving into the core practices, values, and priorities that guide actions.

Customer Centricity 156

Customer Centricity Customer Journeys Effort Score Touchpoint 156

InMoment XI

DECEMBER 9, 2024

Successful AI integration combines AI with Human Intelligence (HI) to ensure ethical, relevant, and brand-aligned interactions. Experience Design: From Transactions to Transformations Todays best experiences go beyond reducing frictionthey transform interactions. Balance technology with personal interaction.

Trends 195

Trends Self Service Roadmap Customer Centricity 195

eglobalis

OCTOBER 14, 2024

These pillars include the basics: customer journey mapping, touchpoint analysis, feedback loops, and internal operational alignment. Through AI-driven simulations and real-time feedback, professionals can practice customer interactions, test strategies, and improve their problem-solving abilities, similar to simulations with real cases.

Customer Experience 444

Customer Experience Customer Journeys Case Study Innovation 444

InMoment XI

OCTOBER 29, 2024

Positive experiences compel customers to engage with you again. They also require less marketing effort to keep them engaged compared to new customers. Even though they often engage with you, your competitors can still sway them. Convenience-loyal customers appreciate smooth and simple interactions.

Loyalty 195

Loyalty Customer Experience Net Promoter Score Social Media 195

ECXO

OCTOBER 23, 2024

This valuable information enables organizations to tailor their offerings and interactions in a highly personalized manner, truly understanding and addressing the unique needs of each customer. AI-powered chatbots and virtual assistants can engage in meaningful conversations, providing instant solutions and valuable recommendations.

Customer Success 207

Customer Success Customer Service Chatbots Banking 207

Calabrio

MARCH 25, 2025

Today’s market leaders needand many are already relying onstrategies to engage more effectively with their audiences in a two-way dialogue. It goes beyond simply collecting feedback; it’s about actively listening to customer sentiment across all touchpoints. Are you able to understand what your customers are telling you?

Software 130

Software Customer Journeys Tools Contact Center 130

ECXO

JULY 29, 2024

A truly effective CX strategy goes beyond basic customer interactions, integrating every aspect of the organization to provide seamless and high-quality customer engagement. Sales and Delivery Teams : Providing invaluable data through regular customer interactions. Customer Surveys : Fundamental for gathering direct feedback.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

InMoment XI

NOVEMBER 22, 2024

Net Promoter Score Churn Rate Customer Lifetime Value Retention Rate Customer Satisfaction Score Free-to-Paid Conversion Rate Customer Effort Score Activation Rate Lead Conversion Rate Customer feedback metrics provide data-driven insight into user activity and engagement. It also shows how well your trial plan acquires new customers.

Tools 195

Tools Feedback Effort Score Net Promoter Score 195

ECXO

FEBRUARY 3, 2025

Todays customers expect more than just a product or servicetheyre looking for meaningful interactions, personalized attention, and a team that understands their needs before they even voice them. This approach focuses on anticipation, relationship-building, and ensuring every touchpoint feels thoughtful and intentional.

Sales 259

Sales Customer Experience e-support Examples 259

ECXO

AUGUST 12, 2024

Marketing technology (MarTech) is at the heart of this evolution, integrating data, automating processes, and enabling personalized, real-time customer interactions. This holistic understanding allows for highly targeted marketing messages and personalized interactions, significantly improving the overall customer experience.

Customer Experience 366

Customer Experience e-support Social Media B2B 366

Lumoa

FEBRUARY 9, 2023

According to Finance Digest , 95% of customer interactions will be managed with AI by 2025. B2B Customer Experience B2B Customer Experience is, simply put, the experience and interactions with your company of a B2B customer. By the way, did you know that Lumoa’s analytics is powered by AI?

Net Promoter Score 417

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 417

eglobalis

SEPTEMBER 16, 2024

Unlike B2C interactions, B2B transactions are more complex, involving multiple decision-makers, longer sales cycles, and intricate touchpoints. This includes regular touchpoints with sales and support teams who interact with customers on the ground. In response, Schindler developed a more comprehensive CX approach.

B2B 372

B2B Strategy Customer Experience Customer Journeys 372

eglobalis

SEPTEMBER 5, 2024

In a world where every interaction counts, successful companies aren’t merely focused on closing deals—they’re laser-focused on keeping customers happy, loyal, and engaged. This includes proactive efforts like on-boarding, training, and engagement to drive adoption, loyalty, and renewals.

Metrics 419

Metrics Customer Success Customer Experience Effort Score 419

InMoment XI

JANUARY 27, 2025

At times, even the insights that surfaced from customer-agent interactions can feel burdensomean endless inbox of problems to solve. Shifting the Cost Center Mindset To understand the perception of call centers as cost centers, lets start with the cold, hard math: a typical inbound customer service call costs an average of $2 per interaction.

Call Center 195

Call Center Contact Center Effort Score Social Media 195

ECXO

DECEMBER 25, 2024

Companies that can master the balance between driving growth and fostering genuine, positive interactions with their customers are not just survivingthey’re thriving. Whats more, the COVID-19 pandemic accelerated this shift, as companies adopted digital tools and reimagined customer touchpoints to remain relevant.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

Calabrio

MARCH 11, 2025

Workforce Management 9 Contact Center Quality Assurance Best Practices: Modernize Your Approach, Optimize Your Performance Share Even as AI enters the picture, the human interaction between agent and customer is, and will remain, at the core of customer service operations. What is call center quality assurance?

Contact Center 130

Contact Center Call Center Effort Score Chatbots 130

InMoment XI

DECEMBER 3, 2024

It identifies customer pain points across various touchpoints and works to improve them. For example, a collaboration between marketing and product teams to engage a specific user segment with a new feature. The Impact of AI AI is transforming the way businesses interact with customers.

Customer Experience 195

Customer Experience Customer Journeys Competitive Advantage Customer Centricity 195

Retently

OCTOBER 16, 2024

Without adding any extra steps or disrupting your recipient’s flow, you can gather real-time insights with every interaction. As email continues to be a major touchpoint for customer engagement – set to grow into a $17.9 As a result, people are much more likely to engage because it doesn’t feel like an additional task.

Feedback 134

Feedback Survey Effort Score Customer Satisfaction 134

C3Centricity

NOVEMBER 12, 2024

Rather than relying on superficial gestures, leaders can inspire a transformation that elevates the organisation, engages employees, and creates powerful, lasting customer relationships. Leaders looking to build personalised experiences should aim to integrate insights across all customer touchpoints, not just in marketing.

Leadership 156

Leadership Culture Customer Centricity Rewards Programs 156

Calabrio

MARCH 5, 2025

Thanks to advances in AI, the latest customer experience analytics tools are enabling businesses to analyze seemingly countless interactions in real time and driving a new level of precision for service, sales, marketing, product management, and beyond. Offline Interactions: In-store visits, point-of-sale data, and physical customer feedback.

Analytics 130

Analytics Customer Experience Contact Center Effort Score 130

ECXO

AUGUST 19, 2024

Benefits of Experimentation in CX Programs Boosted Customer Satisfaction : By testing different approaches to customer interactions, businesses can discover the most effective strategies for enhancing satisfaction. Use Customer Journey Mapping : Identify key touchpoints and pain points through journey mapping to target with experiments.

Customer Journeys 369

Customer Journeys Customer Experience Net Promoter Score Effort Score 369

InMoment XI

OCTOBER 14, 2024

For instance, if they interact with the business once a week but receive feedback requests daily, they are likely to stop participating in future surveys altogether. It’s always worth remembering that while your customers might love interacting with your business, they don’t necessarily love filling out your feedback forms.

Survey 195

Survey How To Hospitality Feedback 195

InMoment XI

DECEMBER 10, 2024

It enables you to pinpoint specific user profiles for re-engagement. Focus on Proactive Outreach Proactive communication is an important part of re-engaging at-risk customers. Encourage Long-Term Engagement Engagement is crucial to keeping customers connected to your brand.

Customer Journeys 195

Customer Journeys ROI Net Promoter Score Multi-Channel 195

Calabrio

MARCH 4, 2025

This proliferation has fundamentally reshaped how we interact, not just in our personal lives, but also in the world of business and service. Whats perhaps most important, though, is that its also reshaped expectations for interactions. Customers demand businesses meet them on their preferred channels and remember past interactions.

Contact Center 130

Contact Center Omni-Channel Contact Center Software Software 130

ECXO

JUNE 11, 2023

Define your brand values and messaging – having a clear set of brand values and messaging is essential to creating a consistent experience across all touchpoints. How do customers experience your brand – across touchpoints? What does your business stand for – what makes you unique? How does your messaging build trust?

B2B 390

B2B B2C Touchpoint Customer Journeys 390