C3Centricity

APRIL 23, 2024

Chief Marketing Officers (CMOs) face the dual challenges of managing budget constraints while also demonstrating the return on investment (ROI) of their marketing initiatives. The goal is to allocate resources more effectively, focusing on high-performing channels that promise better engagement and conversion rates.

ROI 296

ROI Marketing Social Media How To 296

C3Centricity

JUNE 8, 2020

There has been a lot of discussion in the past few years about the need to move from a return on investment to a return on relationships. While I agree with the importance of relationships, I believe that what we should be talking about is engagement. Brand #Marketing #Engagement Click To Tweet.

Hospitality 307

Hospitality Customer Centricity Hotels How To 307

Calabrio

FEBRUARY 25, 2025

Brands should consider outsourcing contact centre technology services to alleviate the strain on resources and allow a team of experts to help maximise return on investment. And while there is generally a stigma around the word outsourcing, it doesnt have to be that way.

Analytics 130

Analytics Management Return on Investment Resources 130

C3Centricity

APRIL 9, 2024

B2B transactions, such as IBM’s enterprise software solutions or Caterpillar’s heavy machinery, involve substantial investments and can extend for months or even years.

B2C 296

B2C B2B Strategy Marketing 296

Retently

NOVEMBER 13, 2024

A seamless, personalized, and engaging buyer journey is the difference between a one-time shopper and a loyal customer. Key Takeaways VFRs bridge the gap between online and in-store shopping by allowing customers to virtually try on products, providing a personalized and engaging experience that builds trust and confidence.

Ecommerce 144

Ecommerce Retail Social Media Technology 144

InMoment XI

JANUARY 27, 2025

The customer, already engaged and receptive, books the session, which results in them purchasing additional products. These are the moments where customer experience and sales intersect, and where the call center can start delivering serious returns on investment.

Call Center 195

Call Center Contact Center Effort Score Social Media 195

eglobalis

SEPTEMBER 28, 2024

Some dealerships seem to focus only on return on investment (ROI), missing the broader concept of value exchange with customers. Lead by Example: The owner and his sons should demonstrate leadership by directly engaging with customers and showing genuine concern for their satisfaction.

Automotive 472

Automotive Loyalty System Return on Investment 472

eglobalis

JUNE 27, 2024

Platforms like Zendesk, Freshdesk, and Intercom help manage customer support and engagement through email, chat, social media, and phone. Engage Employees: Ensure that employees at all levels are engaged in the feedback process. Form cross-functional teams to analyze feedback and implement changes.

Strategy 453

Strategy Customer Experience Net Promoter Score Customer Centricity 453

InMoment XI

DECEMBER 1, 2022

approaches aren’t enough for today’s businesses; they cause program stagnation and make meaningful return on investment (ROI) impossible. Recognized as a leader and innovator in our sector, we collaborate with the world’s leading brands to attract, engage and retain their customers. And one more thing.

Self Service 370

Self Service Analytics Automotive ROI 370

Calabrio

MARCH 25, 2025

Today’s market leaders needand many are already relying onstrategies to engage more effectively with their audiences in a two-way dialogue. These tools often include automation features, such as automated survey distribution and real-time alerts for negative sentiment, allowing for timely responses and proactive customer engagement.

Software 130

Software Customer Journeys Tools Contact Center 130

ECXO

JULY 29, 2024

A truly effective CX strategy goes beyond basic customer interactions, integrating every aspect of the organization to provide seamless and high-quality customer engagement. Platforms like HelpCrunch, LiveAgent, and Olark help manage customer support and engagement through email, chat, social media, and phone.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

C3Centricity

MAY 20, 2019

There has been a lot of talk recently on moving from a return on investment to a return on relationships. Whilst I agree with the importance of relationships, I believe that what we should be talking about is engagement. From ROI / ROR to ROE. Coca Cola and Red Bull are great examples of this. ” #2. ” #5.

Industry 266

Industry Strategy Hospitality Hotels 266

Calabrio

MARCH 4, 2025

This data-driven intelligence supports ongoing optimization of the customer experience while helping to support and engage employees. They need to be empowered and engaged to deliver results. By operating more efficiently and increasing overall productivity , organizations can reduce costs.

Contact Center 130

Contact Center Omni-Channel Contact Center Software Software 130

eglobalis

OCTOBER 9, 2024

Gauge the ROI of the Feature Next, determine the potential return on investment (ROI) for the requested feature. Actionable Suggestion : Engage with the customer to clarify the specifics of their request. What may seem simple to a customer often has hidden complexities that make it unworkable or too costly to implement.

Feedback 511

Feedback ROI Innovation B2B 511

CX Accelerator

OCTOBER 7, 2019

As you gather this information, bake in metrics so you can demonstrate to leadership the return on investment (ROI) of an enhanced customer experience. Engage non-customer-facing roles Employees want to work in a well-respected organization and care about the company’s customer engagement success. (Or

Strategy 261

Strategy Customer Experience Contact Center Return on Investment 261

Experience Investigators by 360Connext

APRIL 23, 2024

Let’s explore customer experience management (CEM), its pivotal role in shaping customer lifetime value , and strategies for measuring the return on investment of CX initiatives. Using before and after data, A/B tests, and pilot programs can clearly show return on investment. It’s time to make your case.

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

Optimove

OCTOBER 22, 2024

Factors that impact deliverability include sender reputation, list hygiene, and engagement metrics. Deliverability, however, tracks whether the email reached the inbox, which affects open rates, engagement, conversions, and ultimately campaign return on investment (ROI). Does this indicate strong engagement?

Return on Investment 69

Return on Investment ROI Metrics Engagement 69

Totango

MAY 13, 2022

Choosing the best customer engagement platform for your needs can make a massive difference in the success of your SaaS business. The best way to gain this information is through customer engagement. Onboarding is one of the first times your customer engages with your business. Why You Need a Customer Engagement Platform.

Customer Engagement 110

Customer Engagement Tools Engagement Knowledge Base 110

Win the Customer

DECEMBER 21, 2024

This involves: Collecting comprehensive customer data: Gather data from various sources, including website interactions, mobile app usage, social media engagement, customer support tickets, and CRM systems. Conducting thorough cost-benefit analyses: Evaluate the potential return on investment (ROI) of each AI initiative.

Social Media 59

Social Media Roadmap Return on Investment Chatbots 59

InMoment XI

AUGUST 13, 2024

Over time, this leads to a more engaged, motivated workforce. For example, it can predict how changes in agent behavior, communication strategies, or customer engagement practices might impact customer satisfaction scores, sales conversion rates, or operational efficiency. billion by 2033, more than doubling its 2023 valuation.

Software 195

Software Social Media Analytics Return on Investment 195

Beyond Philosophy

JANUARY 23, 2020

They have neglected to focus on return on investment for the initiatives they have implemented. . No organization is going to invest its resources in improving the Customer Experience but not have any expectations for a return on investment, at least not one that is going to survive long-term.

Return on Investment 177

Return on Investment Customer Experience Professionals Leadership Consulting 177

Experience Investigators by 360Connext

JANUARY 28, 2020

Your leadership team and executives probably understand that it’s not acceptable to simply skip investing in sales, marketing or customer service. There’s an understanding that while we make predictions about Return on Investment (ROI), we can’t always guarantee those returns.

Customer Journeys 250

Customer Journeys Net Promoter Score ROI Metrics 250

InMoment XI

MAY 3, 2024

Social Media Monitoring: Tracking customer sentiment and engagement on social platforms. Measuring ROI At the heart of Footlocker’s CX programme lies a focus on measuring return on investment (ROI), which includes various analysis of performance and impact.

Retail 195

Retail Return on Investment ROI Analysis 195

Joe Rawlinson

JANUARY 24, 2025

For instance, analyzing social media engagement metrics can reveal which platforms are most effective for reaching target customers. With these insights, marketing efforts become more precise, cost-effective, and impactful, ensuring a better return on investment.

Analytics 78

Analytics Financial Return on Investment e-support 78

Comm100

AUGUST 8, 2022

As organizations see the strong return on investment from live chat, they are now naturally looking to the next step in digital communication. This means they can engage in more natural conversations and handle more complex questions. This improves CX, as well as engagement and lead generation.

Chatbots 245

Chatbots Customer Service Knowledge Base Social Media 245

Optimove

OCTOBER 22, 2024

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: This post offers marketers key insights into leveraging CRM data to tailor rewards based on customer behavior and enhance engagement. Conversely, a dynamic, personalized reward meets the moment for the individual.

CRM 52

CRM Meeting Data Strategy 52

Comm100

JANUARY 11, 2023

Best of all, bringing all these benefits to a customer service environment comes with significant return on investment. Customer expectations have expanded, and 83% of customers now expect immediate engagement with someone when contacting a company, up from 78% in 2019. What is the state of automated customer service in 2023?

Customer Service 246

Customer Service Self Service Chatbots Return on Investment 246

Optimove

MARCH 17, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: Retailers have a lot to learn from iGaming marketers, who excel at real-time, data-driven engagement. This post explores five powerful iGaming marketing lessons retailers can use to elevate customer engagement and drive overall growth.

Retail 52

Retail Marketing Multi-Channel Return on Investment 52

Lumoa

FEBRUARY 16, 2023

Data can also inform pricing strategies for a better return on investment. Prioritizing the Needs After completing the preceding steps, rank each solution based on its potential value and return on investment. They will also help you train your customer service reps in de-escalation. Launching new initiatives.

Voice of Customer 221

Voice of Customer How To Feedback Return on Investment 221

Seaton CX

NOVEMBER 1, 2022

And you’ve heard that CX engagement begins with getting buy-in, executive alignment, shared vision, thought alignment, or pick-your-favorite-buzzword-de-jour. There are 5 stages of CX engagement—Ignorance, Skepticism, Buy-in, Commitment, and Action. You’ll get CX engagement insights like this every Monday morning to kickstart the week.

Engagement 86

Engagement Average Handle Time ROI Return on Investment 86

GetFeedback

MAY 9, 2019

At this stage, the cross-functional CX coalition team is also working on engaging the entire workforce in the strategy. Employee engagement : Employees have to be fluent in the company’s CX goal and strategy. How do you demonstrate the return on investment (ROI) for your CX program? .

Customer Experience 337

Customer Experience Customer Journeys Effort Score Metrics 337

CX Accelerator

OCTOBER 7, 2019

As you gather this information, bake in metrics so you can demonstrate to leadership the return on investment (ROI) of an enhanced customer experience. Engage non-customer-facing roles. Employees want to work in a well-respected organization and care about the company’s customer engagement success. (Or

Strategy 182

Strategy Customer Experience Contact Center Return on Investment 182

CX Accelerator

OCTOBER 7, 2019

As you gather this information, bake in metrics so you can demonstrate to leadership the return on investment (ROI) of an enhanced customer experience. Engage non-customer-facing roles. Employees want to work in a well-respected organization and care about the company’s customer engagement success. (Or

Strategy 182

Strategy Customer Experience Contact Center Return on Investment 182

InMoment XI

FEBRUARY 23, 2024

Choose the ones most likely to engage with your product and that will lead to a positive return on investment (ROI). Monitor and evaluate the effectiveness of segmentation initiatives through key performance indicators (KPIs) such as sales growth, market share, customer satisfaction, and return on investment (ROI).

Marketing 195

Marketing Customer Experience Return on Investment Analysis 195

Alida

OCTOBER 20, 2017

billion by 2021 as both clinical and non-clinical information systems are deployed, health care organizations will only see the best return-on-investment from their digital initiatives if they properly leverage patient insight. With the health care IT market expected to be worth $280.25

Wireless 170

Wireless Return on Investment Airlines Hospitality 170

DemandJump

MARCH 28, 2023

You’ve written a ton of educational and engaging blogs, white papers, case studies, and more. You’ve got to determine your content marketing return on investment (ROI). You’ve developed graphics, infographics, and maybe even some videos to go along with your written content. How can you tell if they’re worth the costs?

ROI 105

ROI Marketing Return on Investment Infographics 105