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Why New FTC Policies on Reviews and Ratings Matter for Your Business

InMoment XI

The FTC’s Updated Regulations on Reviews and Endorsements In August 2024, the FTC finalized new rules targeting fake reviews , deceptive endorsements, and manipulation of customer feedback. The FTC has made it clear that violating these rules could lead to steep penalties, including fines of up to $51,744 per violation​.

Policies 195
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7 Effective Ways to Collect Customer Feedback through Social Media

GetFeedback

That’s why collecting customer feedback is more important than ever. . Collecting feedback allows you to know what your customers think about your brand, your service, and your product; going beyond their simple likes and dislikes and helping you understand and evaluate where you can improve and where you stand among your competition. .

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Multi-Location Review Management: A Guide for Growing Businesses

InMoment XI

Handling Negative Reviews and Crisis Management When negative feedback occurs (and especially when it occurs in large quantities), multi-location businesses need strategies to quickly address that feedback and manage potential reputation crises effectively. So its just a matter of adapting them into a unified response policy.

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Customer Experience in Insurance: Strategies to Boost Customer Satisfaction

InMoment XI

Customer experience (CX) in insurance refers to the overall journey customers go through when purchasing a policy from an insurance provider. Life insurance customer experience : Life insurance customers need clear, simple communication about policy terms. They want fast claims handling and easy-to-use mobile apps to manage policies.

Insurance 195
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The Tale of Apex Gadgets: A Cautionary Tale of Ignoring Customer Experience

ECXO

His focus was always on innovation, so much so that he didnt pay much attention to customer feedback. Meanwhile, negative reviews flooded social media and online marketplaces. They offered a 90-day return policy, no questions asked. Apexs downfall started when they dismissed customer complaints and feedback.

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Bad Feedback Is the Best Feedback. Are You Listening For It?

Experience Investigators by 360Connext

As an employer, you need to provide oodles of feedback to employees to ensure they know what they’re doing, what they’re supposed to be doing, what they’re doing well and what they could be doing better. Bad feedback is BIG feedback! Your social media is stagnant. Your employees hate their jobs.

Feedback 259
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Effective Tips for Powerful Insurance Social Media Marketing

ReviewTrackers

Insurance and Social Media. Social media marketing for insurance is experiencing major growth. While providers recognize that insurance social media marketing is essential to future growth, many struggle to keep up with the pace and drive real results from their efforts. But there are challenges.