ShepHyken

APRIL 18, 2018

Lately, I’ve been asked about loyalty programs. Any company can create a loyalty program. But, there is some confusion around what exactly a loyalty program is. But, when it comes to a loyalty program , that is going to drive repeat business, there are three types. I’m good with that.

Loyalty Programs 91

Loyalty Programs Loyalty Airlines Video 91

Michelli Experience

MARCH 2, 2016

Recently Starbucks announced a change in their highly regarded loyalty program and I heard both praise and deep criticism. Sadly, I felt very old because in 2004 the mere mention of a loyalty program at Starbucks was not well-received. That goes for both good and bad news!

Loyalty Programs 100

Loyalty Programs Loyalty Rewards Programs How To 100

InMoment XI

NOVEMBER 18, 2024

By understanding customer motivations, your business can make decisions that lead to higher customer satisfaction , loyalty, and profitability. Transactional Data Purchase frequency Average order value Payment methods Return rates Transactional data provides a snapshot of a customer’s financial interactions with your business.

Analysis 195

Analysis Customer Journeys Social Media Analytics 195

Kayako

MAY 30, 2017

Instead of implementing a “loyalty” program that has nothing to do with loyalty (and everything to do with discounts), Van Belleghem says think instead about how you would treat your best friend if he or she became a client. Customer loyalty programmes…why bother! This will drive loyalty more than rewards programs.

Loyalty Programs 184

Loyalty Programs e-support Self Service Video 184

Customer Bliss

JUNE 6, 2018

This is one of the many questions that Eric Smuda , VP of Customer Experience & Loyalty of Hertz car rental service had to ask when he joined the company to transform customer and employee experience. Within his role, Eric now owns the VoC programs, CX and brand activation team, and the Gold Plus Rewards loyalty program.

Employee Experience 221

Employee Experience Culture Loyalty Travel 221

BlueOcean

JULY 9, 2024

Brand loyalty is a reflection of a customer’s commitment to a relationship with a given retailer or service provider. Big brands—ones with significant human and financial resources—remain ahead of the game. Thus, a major driver of brand loyalty in recent years has been value. Online sales are expected to exceed $1.7

Loyalty 177

Loyalty Brands Ecommerce Average Handle Time 177

SurveySensum

DECEMBER 4, 2024

Custom er loyalty and satisfaction are crucial when it comes to banks. This CX metric has the ability to gauge customer loyalty and predict business growth. The answers to these questions can point out where banks need to improve, what new things they can try out, and how to boost customer satisfaction and loyalty.

Banking 52

Banking NPS Financial Net Promoter Score 52

Beyond Philosophy

JUNE 11, 2015

Without fear of (much) argument, it’s a fair statement that all companies want, and try to generate and achieve, optimum loyalty from their customer base. They should want this because study after study shows the financial rewards of having loyal customers. Customer loyalty programs are especially popular among retailers.

Loyalty Programs 60

Loyalty Programs Loyalty Airlines Retail 60

GetFeedback

MAY 5, 2019

Offer some awesome customer loyalty programs. You may think the loyalty plans are purely promotional assets. No matter whether you base your loyalty program on discounts, exclusive vouchers, gifts, or another type of privileges, your customers will appreciate it. Loyalty plans based on various incentives.

Sales 277

Sales Loyalty Programs Social Media Policies 277

InMoment XI

DECEMBER 22, 2022

Step #1: Design Your Program. In this stage, you have the opportunity to set up a strong foundation for your program; a strategy that aligns with the overall business values, financial objectives, and brand promises. Bringing Voice of Customer Examples to Life.

Voice of Customer 418

Voice of Customer Examples Strategy Net Promoter Score 418

ShepHyken

JANUARY 5, 2025

Leaders and their teams must work even harder to gain the time, respect, trust, and financial investment of others if they want their company to grow. Crafting a Successful Customer Loyalty Campaign by Denis Hure (Reward the World) Customer loyalty is the backbone of sustainable business growth.

Customer Service 71

Customer Service Loyalty Programs Retail Automotive 71

Totango

JULY 1, 2022

Customer loyalty is a key to repeat business and referral generation for any business model. For B2B SaaS companies, customer loyalty drives subscription renewals and brand advocacy, making it a critical component of a profitable business model. First, we’ll discuss what customer loyalty is. What Is Customer Loyalty?

B2B 114

B2B Loyalty Net Promoter Score B2C 114

SurveySensum

NOVEMBER 1, 2024

Loyalty is a brand.” — Shep Hyken. Brands that excel in cultivating loyalty experience 2.5X Well, brand loyalty goes beyond simple recognition of your products; it’s about the profound trust and emotional connection customers have with your brand. What is Brand Loyalty? Why Brand Loyalty Matters?

Loyalty 52

Loyalty Customer relationships Brands Sales 52

Optimove

JANUARY 6, 2025

This post will show the value of multi-time customers and give tips on driving customer loyalty and increasing profits. return to repurchase within three monthstarget this window to boost loyalty. Effective Strategies: Personalization, seamless post-purchase, loyalty programs, and omnichannel marketing drive customer retention.

Fashion 59

Fashion Gamification Omni-Channel Loyalty Programs 59

SurveyGizmo

FEBRUARY 4, 2021

Loyalty and retention are not the same, but they are definitely related. Loyalty is personal and emotional, while retention is a financial measure, is what Ryan Tamminga, VP of Customer Success at Alchemer, and Vanessa Bagnato, Director of Enterprise Solutions at Alchemer, explained recently in a webinar.

Loyalty 98

Loyalty Net Promoter Score Airlines Hotels 98

Currency Alliance

OCTOBER 12, 2020

That type of simple recognition goes a great way in building loyalty with customers. This presentation is about driving customer engagement, and how the loyalty industry is transforming in order to engage with the mid-tail and long-tail customer. Loyalty programs must evolve to keep customers engaged.

Loyalty 98

Loyalty Marketing Loyalty Programs Banking 98

Currency Alliance

AUGUST 15, 2024

This is precisely what loyalty programs were originally designed for, as marketing platforms purpose-built for measuring and incentivizing customer engagement, including when the customer is not shopping with your brand. Personalization comprises four key strategic initiatives.

Loyalty Programs 52

Loyalty Programs Loyalty Marketing Ecommerce 52

CSM Magazine

JULY 5, 2024

Customer loyalty programs are more than just a way to reward repeat customers—they’re a strategic investment in building long-term relationships and driving consistent revenue. But how do you measure the success of such programs?

Loyalty Programs 52

Loyalty Programs Loyalty Measurement Brands 52

Kitewheel

JULY 27, 2020

Why Customer Loyalty Programs Matter. Customer loyalty programs influence the likelihood that a customer will continue purchasing from a given company rather than their competition. This brand loyalty is reinforced by an ongoing positive relationship between a customer and a business and damaged by poor experiences.

Loyalty Programs 52

Loyalty Programs Loyalty Rewards Programs Gamification 52

InMoment XI

OCTOBER 8, 2024

Did you know that when you improve customer experience , you can realize financial benefits that directly affect the growth of your organization? Some of the benefits of improving customer experience include: Increased Customer Loyalty When you have a consistently positive customer experience, you will create loyal customers.

Customer Experience 195

Customer Experience Self Service How To Net Promoter Score 195

Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. Points and miles are a dominant and popular form of loyalty value. This actually is not true.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

InMoment XI

MAY 4, 2023

Establish a clear understanding of your current strategic position and financial strength in relation to your peers and competitors. From this viewpoint, you can more easily strategize and weigh the types of risks your company can handle. Be aware that, historically, downturns provide an opportunity for more dramatic gains and losses.

Strategy 221

Strategy Customer Experience How To Loyalty Programs 221

InMoment XI

OCTOBER 3, 2024

This is a key indicator of your organization’s customer loyalty and success in building lasting customer relationships. Implement Loyalty Programs Implementing a loyalty program can be one of the most effective customer retention strategies that your organization invests in. Why is Customer Retention Important?

Customer Retention 195

Customer Retention Strategy Guest Experience Loyalty Programs 195

Currency Alliance

NOVEMBER 7, 2017

Every industry now has to be conscious of the heightened, personalized demands of the modern consumer, including the loyalty industry. We have the opportunity to shape the future of loyalty programs so they fit seamlessly with other liquid, flexible markets in which people interact every day. Making data actionable.

Loyalty Programs 45

Loyalty Programs Loyalty Consumers Technology 45

Steve DiGioia

MAY 1, 2023

While providing great service may attract some customers, it can also be financially unsustainable for some businesses. Great Service Doesn’t Necessarily Translate Into Loyalty While excellent service can make customers feel appreciated and valued, it doesn’t guarantee loyalty.

Loyalty Programs 162

Loyalty Programs Social Media Loyalty Innovation 162

The DiJulius Group

APRIL 19, 2022

The companies that don’t invest in CX have leaders who don’t understand the financial impact it can have. A customer satisfaction survey (which can include a biased sample of survey responses) or a customer loyalty program will not provide enough insight into this key metric.

Metrics 122

Metrics Customer Experience Loyalty Programs Financial 122

Oracle

FEBRUARY 14, 2020

Loyalty, or more aptly referred to as love for the purposes of this article, is a byproduct of exceptional consumer experiences. Yet, earning loyalty – love – is particularly challenging for brands in the face of increased competition and consumer apathy. Tip #1: Invest in omnichannel retailing.

Loyalty 79

Loyalty Brands Customer Journeys Loyalty Programs 79

Beyond Philosophy

DECEMBER 14, 2023

However, when they showed me the repeat business stats, what I saw wasn’t loyalty; it was inertia. The problem lies in the assumption that ALL repeat business is motivated by loyalty. Let’s begin by defining customer loyalty and inertia. Take a moment to consider to whom in your life you feel loyalty.

Loyalty 88

Loyalty Rewards Programs Loyalty Programs Airlines 88

CSM Magazine

JANUARY 24, 2025

From secure transactions to intuitive design, every detail matters in building loyalty. Advanced Security Measures for Data Protection Online casinos handle sensitive player data, including personal information and financial transactions. Personalised Rewards and Loyalty Programs Players value platforms that recognise their loyalty.

Customer Centricity 52

Customer Centricity e-support Loyalty Programs Multi-Channel 52

CSM Magazine

FEBRUARY 17, 2025

Players can take advantage of generous bonuses, including welcome offers and a loyalty program. The introduction of a flexible bonus system and a loyalty program helped attract a wider audience. For user security, modern SSL encryption technology is implemented, preventing leaks of personal and financial data.

Loyalty Programs 52

Loyalty Programs e-support Competitive Advantage Banking 52

InMoment XI

SEPTEMBER 12, 2023

Operational and Financial Analysis: Look into operational efficiencies, production costs, and pricing structures of competitors. This financial foresight is vital for strategic planning. What channels are they utilizing? Who is their target audience? This information can inform your own strategies.

Analysis 195

Analysis Marketing Competitive Advantage Analytics 195

Currency Alliance

JUNE 1, 2020

This isn’t just a casual observation, but a sign of a widespread consumer trend which every loyalty marketer should be thinking about. The Financial Times reports that people have: “… turned their focus online and looked to takeaways, digital subscriptions?.?.?.?to One year ago, there might have been 2 people in 50.

Loyalty 72

Loyalty Consumers Marketing Loyalty Programs 72

Win the Customer

SEPTEMBER 21, 2020

The right marketing strategy for your e-commerce store can help you build brand awareness, drive customer loyalty, and ultimately increase online sales. The right marketing strategies involving both on and off your e-commerce store can help you build brand awareness, drive customer loyalty, and ultimately increase online sales.

Sales 111

Sales Customer Engagement e-support Engagement 111

CSM Magazine

JANUARY 28, 2025

The site supports many convenient ways for financial transactions, including options suitable for Australian residents. Promotions and loyalty programs add extra value, making the use of the platform more profitable. Multi-level protection measures ensure data security and safety of financial transactions.

Entertainment 52

Entertainment Loyalty Programs e-support Policies 52

Customer Bliss

NOVEMBER 23, 2018

Today, I’m replaying one of our most popular episodes from 2018 about the employee experience and building customer loyalty at Hertz with Eric Smuda , VP of Customer Experience and Loyalty.

Employee Experience 143

Employee Experience Chief Customer Officer Loyalty Programs Loyalty 143

Currency Alliance

SEPTEMBER 17, 2019

In this new content series, we show what a world-beating loyalty program would look like in four different sectors, and discuss the brands currently showing the potential to build that ‘world-beating’ program. are now ripe for inclusion in loyalty coalitions. are now ripe for inclusion in loyalty coalitions.

Loyalty Programs 40

Loyalty Programs Travel Loyalty Airlines 40

Think Customers

MARCH 18, 2015

The retail landscape is crowded with loyalty programs giving consumers a plethora of points, discounts, and rewards-based memberships to choose from. Customer Loyalty homepage' There’s more… To read the rest of this blog posting click here or visit www.1to1Media.com/weblog. 1to1Media.com/weblog.

Loyalty Programs 40

Loyalty Programs Loyalty Travel Brands 40