CSM Magazine

MARCH 14, 2025

By allowing shared usage, brands expand their touchpoints, as these accounts naturally bring in more users. The Evolution of Gamified Loyalty Programs Gamification has become a core strategy in modern loyalty programs, blending elements of playfulness with customer engagement. Why does this matter? Customers today expect convenience.

Loyalty 52

Loyalty Trends Strategy Loyalty Programs 52

Optimove

FEBRUARY 23, 2025

Customers demand hyper-personalization, real-time engagement, and meaningful experiences across every touchpoint. Smart Banners : This feature allows brands to dynamically display personalized banners across digital touchpoints, tailoring content in real-time based on user behavior, preferences, and engagement history.

Multi-Channel 52

Multi-Channel Gamification Self Service CRM 52

Optimove

NOVEMBER 15, 2022

In marketing it’s always a good idea to start with the customer and personalize every possible touchpoint. A highly effective way of engaging your Gen Z users beyond a few seconds is through gamification. And treating them like any other demographic isn’t going to cut it, either.

Tips 105

Tips Gamification Engagement Marketing 105

Experience Investigators by 360Connext

MAY 19, 2020

Understand those key, critical touchpoints. A tutorial, gamification, or a buddy system to help get everyone comfortable can go a long way to help! Recapping 5 Ways to Connect the Learner’s Journey to the Employee Journey: Understand those key, critical touchpoints. But WHY should they? Click To Tweet. Click To Tweet.

Connections 143

Connections Gamification Employee Experience Touchpoint 143

TechSee

DECEMBER 16, 2021

2022 will see an increased use of analytics to predict future issues in order to take proactive action and improve communication at all customer touchpoints. But even more significant, they will be able to provide a more personalized and relevant interaction to enhance the long-term customer relationship.

Call Center 124

Call Center Trends Self Service Contact Center 124

Retently

AUGUST 15, 2024

Broad Applicability : CSAT surveys can be used at various touchpoints in the customer journey, from post-purchase to customer support interactions. While renowned for its NPS capabilities, Retently also excels in CSAT & CES surveys, making it a flexible tool for measuring customer satisfaction at various touchpoints.

Ecommerce 106

Ecommerce Retail Software Brands 106

Vonage

MARCH 26, 2018

We help you drive well-orchestrated conversational experiences across all your customer touchpoints, help you stay close to the people you serve, make sure you hear them clearly, and that they always feel heard. By partnering closely with Salesforce, NVM is helping businesses enable more emotionally satisfying customer experiences by: .

Customer Experience 120

Customer Experience Self Service Gamification Contact Center 120

Optimove

FEBRUARY 12, 2025

Also try using gamification to power customer interaction through fun and exciting tournaments or programs. Regular, relevant touchpoints through email, SMS, or social media updates help brands stay in the spotlight, deepen customer relationships, and encourage future purchases.

Customer Retention 52

Customer Retention Strategy Loyalty Programs eBook 52

CSM Magazine

JULY 4, 2019

Join leading CS experts: Anders Holmberg, Head of Strategic Gamification, Gucci. During this webinar our leaders will be revealing: How to integrate data from multiple touchpoints and use the insights for a seamless customer experience. Nick MacFarlane, Head of Customer Experience, Sky.

Self Service 45

Self Service Customer Service Gamification Social Media 45

SurveySparrow

FEBRUARY 22, 2024

It not only manages customer information but also supports and enhances the customer journey at each touchpoint. Engage at Every Touchpoint : Maintain constant communication to improve retention. Gamification Tools Gamification is yet another way you can engage with customers and increase retention possibilities.

Customer Retention 52

Customer Retention Software Gamification e-support 52

NobelBiz

FEBRUARY 27, 2024

Everything you need to know CRM Systems CRM (Customer Relationship Management) systems play a crucial role in call center management by centralizing customer data from various touchpoints. Use gamification as part of training Incorporate game-like elements in training programs to increase engagement and motivation.

Call Center 104

Call Center Tools Contact Center Net Promoter Score 104

LoyaltyPlus

AUGUST 7, 2018

There is an increasing need to track Customer Engagement when managing and monitoring customer touchpoints. This means proactively organising and automating critical customer management functionality, including sales, marketing, gamification and other direct customer services.

CRM 40

CRM Loyalty Software Gamification 40

ShepHyken

FEBRUARY 18, 2024

I do like the customer experience definition, which is every touchpoint from the first interaction until the customer is no longer doing business with you. I haven’t seen an article about “gamification” in quite some time. It’s the interactions customers have with employees – all employees. Seriously, there are good tips.

Customer Service 65

Customer Service Net Promoter Score Loyalty Programs Gamification 65

CSM Magazine

JUNE 27, 2023

Personalised TouchPoints One tactic is to give away items that are symbolic of your business and users. These may include photo booths with branded props and filters as well as gamification components that motivate visitors to interact with your venues actively.

Brands 52

Brands Management Social Media Gamification 52

CustomerSuccessBox

MAY 11, 2021

SalesScreen combines gamification with data visualization to keep modern sales teams motivated and engaged. Right from the usage trend, from touchpoint trend to daily active users, everything that was relevant for them to know about the customer and be able to help the customer in deriving value by using SalesScreen platform. .

Gamification 52

Gamification Touchpoint CRM Customer Success 52

Playvox

APRIL 27, 2023

Gamification: Sometimes Work Can Be Fun And Games Contact center gamification includes a wide variety of strategies and programs designed to introduce friendly competition, social recognition, and a sense of progression into the day-to-day activities of your agents. The gamification software Kahoot!,

Contact Center 52

Contact Center Trends Gamification Omni-Channel 52

SurveySparrow

JANUARY 26, 2021

Their motto is to make the Day One exceptional, and other companies could follow suit with smaller acts of personalization to boost the new hire’s enthusiasm, d) Reinvent with Gamification for the best onboarding experience. Their first touchpoint with your company is at the onboarding stage.

Culture 98

Culture e-support Employee Engagement Gamification 98

CSM Magazine

MARCH 13, 2022

Avaya OneCloud CCaaS makes it easy to connect everything—voice, video, chat, messaging, and more—to deliver effortless experiences for customers and employees at every touchpoint, enabling businesses to provide a Total Experience. “A Maximise performance : Create stronger teams. About the Author. Steve Joyner is VP UK&I at Avaya.

Self Service 52

Self Service Study Gamification Customer Centricity 52

2020 Research

AUGUST 30, 2022

Part of CX is the customer journey, which includes all brand touchpoints encountered by a consumer. Interactive research is much like the concept of gamification, in that it drives engagement and focus among research participants. Younger participants are particularly fond of gamification. What Is Customer Experience (CX)? .

Gamification 52

Gamification User Experience Groups Consumers 52

ECXO

JANUARY 30, 2024

Ensure your brand is consistent across all platforms and touchpoints to help customers remember and recognize you. Gamification: Incorporate elements of gaming into your marketing strategy. Consistent Branding: Consistency helps to strengthen memory recall, engaging the hippocampus.

Rewards Programs 156

Rewards Programs Loyalty Brands Connections 156

inmoment

NOVEMBER 8, 2018

Brick-and-mortar stores will continue to be essential touchpoints, but retailers must elevate and embed digital elements to become and stay relevant to their next-gen customers. Thanks to the ease, quickness, and increasing gamification of ratings, this was not a surprise.

Retail 45

Retail Consumers Trends Gamification 45

ChurnZero

NOVEMBER 17, 2023

This can be done either automatically via a community platform or through a personal touchpoint, depending on your resources. Introduce gamification. Consider these strategies to strengthen members’ ties with your community and brand: Drive engagement with advanced gamification techniques.

Engagement 52

Engagement Strategy Gamification How To 52

Currency Alliance

JUNE 19, 2019

Gamification and personalization have come on leaps and bounds in loyalty to supplement points and rewards. More enlightened marketers, on the other hand, see points as a way to keep score of customer actions at many different touchpoints along complex customer journeys. Collecting data at more touchpoints is very useful.

Loyalty 49

Loyalty Loyalty Programs Gamification Airlines 49

Retently

APRIL 5, 2024

It’s an environment where shoppers feel understood and valued at every touchpoint. It includes every touchpoint a customer has with the retailer, whether it’s walking into a store, speaking to customer representative or unwrapping the product at home. What sets an exceptional retail customer experience apart?

Retail 78

Retail Engagement Strategy Customer Experience 78

ChurnZero

AUGUST 13, 2021

How to drive revenue by combining customer data across all touchpoints. We use gamification in community a lot. Why it’s important to have an integration strategy. How to optimize customer retention with a comprehensive Customer Success tech stack. If you missed the webinar, you can watch it on-demand. . Q&A Recap.

Customer Success 98

Customer Success Effort Score Self Service Tools 98

DCX

JUNE 11, 2024

Strategy #1: Gamify Customer Engagement The Power of Gamification Wouldn't it be awesome if engaging with your brand was as addictive as playing Candy Crush? That's what gamification can do for you. Case Study: Duolingo's Language Learning Magic Duolingo is a prime example of a company that has mastered gamification.

Strategy 52

Strategy Gamification Case Study Innovation 52

CSM Magazine

SEPTEMBER 8, 2023

Gamification is like the sprinkle of excitement atop the cake of shopping. This journey should be consistent, unified, and seamless across all touchpoints. Thus, by understanding individual needs and preferences, companies can build lasting relationships with their customers. However, it’s not just about being present everywhere.

Loyalty 52

Loyalty Engagement Customer Engagement Omni-Channel 52

Optimove

SEPTEMBER 1, 2022

So once again, we dove into those millions of player touchpoints and came back with a result: The average live bet amount per player is higher than the average pre-match bet amount per player during big events. Additionally, the average NGR per player for those with at least one live bet is 12.8

Gamification 52

Gamification Infographics Touchpoint Tips 52

CX University

MAY 18, 2020

Building gamification into your experience helps people feel involved. Good Reads: Brace for COVID-19 Redefinition of CX Touchpoints So, what do I do now that I am working from home? Login What are you waiting for? Time to get started with your Online Coursework and make a difference in your career!

Conference 52

Conference Social Media Gamification Insurance 52

Clarivate

JULY 28, 2022

Strategies will be shared with respect to gamification, education and career progression programs, remote engagement and more. She has become an expert in this area and is now focused on supporting leaders in building a truly holistic patient care journey that considers all touchpoints. Making the staff journey a dual priority.

System 52

System Hospitality Healthcare Gamification 52

SurveySensum

SEPTEMBER 15, 2023

It uses gamification to encourage participation and gather valuable insights from B2B clients. Boost Customer Satisfaction with CSAT Surveys – Sign Up for Free 2. Feedier Feedier is another B2B service feedback tool that redefines feedback collection with interactive surveys.

B2B 52

B2B Tools Feedback Comparison 52

NobelBiz

AUGUST 28, 2023

Check out our free, on-demand Contact Center Gamification Workshop. Integrating channels and ensuring consistent communication helps create a unified customer journey that delights at every touchpoint. Continuous Feedback: Establish regular feedback loops to fine-tune agent performance and foster a culture of continuous improvement.

Contact Center 98

Contact Center Omni-Channel Multi-Channel Self Service 98

SurveySensum

APRIL 30, 2020

No Gamification of data: Since NPS is related to the performance metrics, it is often seen that feedback invitations are crafted in a way that pushes customers to give a higher rating to the NPS question. The main key driver factor is the customer journey and their touchpoints with brands are changing.

Net Promoter Score 52

Net Promoter Score NPS Survey Touchpoint 52

Bold360

JULY 13, 2017

Creating a truly multichannel strategy means reaching out to your customers on the touchpoints that they use, and ensuring there is consistency throughout. But looking at the company’s reputation, it is known for impressing their consumers and creating a user-friendly journey across touchpoints for their customers.

Omni-Channel 56

Omni-Channel Multi-Channel Advertising Social Media 56

CSM Magazine

AUGUST 4, 2023

Gamify Your Experience Over recent years, gamification has gained increasing popularity due to its dual capability of engaging users while delivering educational value. Remember, the key to successful customer engagement is to create meaningful connections with your audience and provide value at every touchpoint.

Customer Engagement 52

Customer Engagement Engagement Social Media Loyalty Programs 52

SurveySensum

JULY 9, 2024

The app’s fun and interactive interface and progress tracking add an element of gamification, making the reward system much more engaging. Customers earn stars for every dollar they spend, which can then be redeemed for free drinks, treats, etc. Member Special Event Starbucks also takes care of its most loyal customers aka its members.

NPS 52

NPS Loyalty Loyalty Programs Effort Score 52

inQuba

MARCH 22, 2023

5/ Gamification NPS is easily gamed , especially when it’s made the most important thing and linked to KPIs. Are mobile network customers upgrading due to positive brand experiences at a particular touchpoint? Businesses can fall into the trap of only surveying their most satisfied customers (or friends and relatives!)

Net Promoter Score 52

Net Promoter Score Omni-Channel NPS Effort Score 52