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Voice of Customer Examples: How Different Industries Use VoC Insights

Thematic

This article looks at real-world examples of how various industries can use VoC insights to improve customer experience and business performance. Prioritize and act on the feedback to improve the customer experience Focus on the most critical issues and implement changes to address customer concerns and enhance their experience.

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What to Measure for Product-Led Growth

Gainsight

If you’re considering implementing—or have already implemented—a product-led growth (PLG) strategy, one of the first things you should determine are the metrics you’ll need to measure success. . After all, it’s impossible to improve if you’re not measuring your enhancements. You will also need this data to measure changes over time. .

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The Ultimate Customer Feedback Loop Playbook

Thematic

Here’s how closing the loop would look like for them: Example 1: Product Teams Closing the Loop Once developers enhance the search functionality based on user feedback, they close the loop by notifying customers about the update. ​ Remember to read user reviews, too.

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Growth and Analytics: How to Enable Product-Led Success

Gainsight

Positive user experience is paramount. The consumer’s experience is more important than ever. Product-led growth focuses on user experience and improving the way they enjoy your product. . In SaaS, it’s not enough to measure metrics such as revenue or units sold. Success metrics have shifted.

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PX for Desktop and On-Premise Applications

Gainsight

You know you need clear user data to fuel growth, but with desktop or on-premise applications, that user experience might be getting fragmented or jumbled. . Here are a few ways PX helps you improve your usersexperiences: Create a single source of truth. Breathe easy. Take a proactive approach to retention.

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5 Ways Product-Led Growth Will Help You Generate Expansion Revenue

Gainsight

To secure more expansion revenue, product managers need to put the product at the center of the customer experience at every stage of the business–from acquisition all the way to expansion. In order to increase expansion revenue, you need to consistently improve your product by enhancing your usersexperiences.

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23 market research thought leaders to follow on Twitter

Qualtrics

Fred Reichheld – Reichheld is a Bain Fellow, an author and speaker on loyalty, and creator of the Net Promoter Score , a common metric used to measure customer loyalty. Lisa Winter- Winter is a User Experience Researcher at Starmind where she enjoys incorporating insights from both quantitative and qualitative UXR into the product.