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Voice of Customer Examples: How Different Industries Use VoC Insights

Thematic

Tracking and examining customer conversations over multiple channels takes time and effort – which is why many top-tier brands and leading organizations are turning to AI-driven voice of customer (VoC) tools to extract insights from customer feedback at scale. What is voice of the customer?

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Creating a Voice of Customer Strategy: 8 Clear Steps

Thematic

Skip straight to the 8 steps to build a Voice of Customer strategy. What is a Voice of Customer Strategy? A Voice of Customer (VoC) strategy is the process of gathering customer feedback and using that information to shape future decisions. What are the key components of a Voice of Customer Strategy?

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Unlocking Customer Experience Insights: Strategies for Better Satisfaction

Thematic

After implementing improvements, menu update times dropped from 11 seconds to under 3 seconds, significantly improving satisfaction​ By leveraging real-time Voice of Customer feedback, businesses can detect issues early, optimize customer experience, and prevent churn.

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The Best VoC Analytics Tools: Analyze Feedback Easily

Thematic

Yet 68% of businesses reported their customers were “very satisfied” This just proves that many companies don’t really know their customers as well as they think they do. A solid Voice of Customer program helps you listen to your customers and take their opinions into account in your business decisions.

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The Best Customer Insights Platforms for Smarter Decision-Making

Thematic

The Voice of Customer , their thoughts, their needs, their wants—these are things you can’t afford to ignore. Besides, customers expect businesses to use their feedback effectively—and they can tell when a company isn’t keeping up. Why Should You Invest in One?

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Two key takeaways from Forrester CXNYC 2016

OpinionLab

OpinionLab customer Nordstrom (who was featured in Sam’s presentation) demonstrates the ideal of how engaged, empowered employees contribute to CX: Nordstrom’s employee handbook is only one page long, and that page states simply, “Use good judgment in all situations”.

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Top 150 Global Customer Experience Thought Leaders and Influencers of 2020

SurveySensum

She is now Chief Customer Officer at ClearAction Continuum. She is also a recognized Training Provider for the CCXP Exam, Author of 6 benchmarking studies and 3 handbooks, Professor at UC Santa Cruz Silicon Valley Extension, and serves on the CXPA Board of Directors. She led CX company-wide for 11 years at Applied Materials.