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How to Lead a B2B CX Transformation Program—And Avoid Costly Mistakes

ECXO

How to Lead a B2B CX Transformation ProgramAnd Avoid Costly Mistakes Introduction: The Importance of CX Transformation in B2B Todays business customers expect seamless, responsive, and value-rich interactions at every stage of the partnership. Available at: [link] Eglobalis How to Define and Execute a B2B Customer Experience Strategy.

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How to Align Customer Service and Experience to Drive Lasting Business Growth

Experience Investigators by 360Connext

When customers face a challenge and need help, customer service or support representatives are their heroes — and organizations have invested a lot of time to make customer support a breeze in a growing number of channels: Store representatives are trained to empathize with customers and know how to quickly get them tailored solutions in person.

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Winning Leadership Support for Your CX Program: How to Align and Drive Buy-In

eglobalis

How to Win Leadership Commitment This article was originally published in part at [link] Introduction Customer Experience (CX) transformation has become a strategic priority for B2B organizations because it directly influences key business outcomes. If you enjoyed this read, connect with me on LinkedIn !

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Survey Fatigue: How to Avoid It to Improve Response Rates

InMoment XI

How to Avoid Survey Fatigue Surveys remain powerful feedback collection tools to this day, but without focusing on their quality, you run the risk of negatively impacting the customer experience instead of collecting actionable insights. What Is Survey Fatigue & How to Avoid It [Research] ([link] ). Accessed 10/07/2024.

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Sales & Marketing Alignment: How to Synergize for Success

Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker

In this exclusive webinar, Carlos Hidalgo, CEO of Digital Exhaust and B2B expert, will show you how to solve your company's alignment troubles to meet organizational growth objectives!

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Call Center Metrics: How To Track & Improve for Better Customer Service

InMoment XI

How to Improve Call Center Metrics? Train your staff with role-playing scenarios so that they can practice how to use their scripts in various scenarios. How to Report Call Center Metrics and KPIs The right call center technology can help you track and report key metrics. Invest in agent training and coaching.

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Churn Prediction: How to Predict It for Customer Retention

InMoment XI

How to Predict Customer Churn? To predict customer churn, you need to know how to model it. How to Choose Churn Prediction Software? InMoment’s churn propensity modeling was crucial to identifying and retaining customers showing signs of dissatisfaction.

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What Your Financial Statements Are Telling You—And How to Listen!

Speaker: David Worrell, CFO, Author & Speaker

Key Takeaways: Read Between the Lines 📊 Learn how to interpret your financial statements beyond the basics to uncover hidden insights. This isn’t a dry accounting lesson—it’s a dynamic session designed to help you decode your numbers and turn financial data into a strategic advantage!

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How to Maximize Customer Satisfaction Through Digital Channels

Speaker: Aarde Cosseboom, Contact Center & Customer Experience Advisor and Co-Host of the Another Cloud Podcast

But how are your customers reaching out? Every day customers contact customer support and every day customer support agents help to meet their requests. What steps occur before they are connected with an agent? And are your customers utilizing AI? Whether they are reaching out via chat, social media, or phone the end goal is always the same.

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Relevance, Reach, Return: How to Turn Marketing Trends From Hype to High-Impact

Speaker: Alexa Acosta, Director of Growth Marketing & B2B Marketing Leader

In this webinar, industry expert Alexa Acosta will break down the most impactful marketing trends shaping the industry today and how to turn them into real, revenue-generating strategies. Learn how to refine targeting, personalize outreach at scale, and use automation the right way—without losing authenticity.

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How to Navigate Revenue and Expense Management: Competitive Insights for Financial Success

Speaker: Hilary Akhaabi, PhD - Founder, Chief Financial & Operations Officer at Go Africa Global

Managing and Enforcing Expense Policies 📊 Understand how to develop and enforce company expense policies that promote financial discipline and cost-efficiency. Effective Cash Flow Management 🔑 Learn strategies to manage your cash flow efficiently, ensuring liquidity and financial stability.

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Pricing for Profit: How to Set, Negotiate, and Succeed

Speaker: Igli Laci, Strategic Finance Leader

Join Igli Laci, Strategic Finance Leader, in this exclusive session where he will explore how a well-crafted pricing approach balances customer perception with business objectives, creating a powerful tool for securing both competitive advantage and financial stability!

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How to Find Common Ground: Account-Based Marketing (ABM) for Team Alignment

Speaker: Alex Moore, Co-Founder of Stratagon Marketing & Technology

Ever wondered why sales and marketing teams often struggle to collaborate effectively? Diverging goals, poor communication, and conflicting strategies frequently create silos, leading to a disconnect where marketing efforts fail to translate into substantial sales conversions. Enter Account-Based Marketing (ABM).

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Making the Moment: The Art of Creating Events That Drive Results

Speaker: Aja Bradley Kemp, Founder & Chief Experience Officer at Conversate Collective

Whether you're planning a large-scale conference or an exclusive executive gathering, this session will explore how to elevate event engagement, strengthen brand perception, and maximize ROI. Register today! 📆 April 10th, 2025 at 9:30 AM PDT, 12:30 PM EDT, 5:30 PM BST

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The Innovator’s Guide to the Digital-first Contact Center

Download this guide today to learn how to help your business adapt to this evolving landscape and leverage the power of next-generation digital customer service. Included in this guide: How to incorporate AI for self service Tips for managing next-gen digital The "secret sauce" of digital leadership