InMoment XI

DECEMBER 10, 2024

Invest in Customer Loyalty Strong customer loyalty is key to reducing churn. Besides improving customer experiences, you can encourage loyalty with rewards and incentives. A good loyalty program goes a long way toward strengthening relationships and increasing customer lifetime value.

Customer Journeys 195

Customer Journeys ROI Net Promoter Score Multi-Channel 195

InMoment XI

DECEMBER 22, 2022

In the customer experience industry, we call capturing customer feedback a “voice of customer” program, and at InMoment—we know that it’s not enough to capture feedback, you need to capture it, understand it, take action, and make sure customers know their feedback is being heard. Step #2: Listen To Your Customer s.

Voice of Customer 418

Voice of Customer Examples Strategy Net Promoter Score 418

ECXO

DECEMBER 25, 2024

Reward Loyalty What to Do: Create loyalty programs that incentivize repeat purchases. Example Action: Launch a tiered loyalty program with escalating benefits to encourage repeat purchases and referrals. Offer perks like discounts, early access, or exclusive content for long-term customers.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

InMoment XI

DECEMBER 1, 2021

If a customer isn’t satisfied with the proposed exchange your loyalty program offers, they won’t buy in. For example, according to our CX Trends report , customers are less likely to share their info when a program only offers to make interactions easier, more efficient, or to deliver personalized recommendations.

Loyalty 195

Loyalty Marketing Loyalty Programs Customer relationships 195

Thematic

OCTOBER 30, 2024

It doesn’t matter what industry you’re in – customer experience (CX) is a critical component of customer acquisition, retention, and loyalty. This article looks at real-world examples of how various industries can use VoC insights to improve customer experience and business performance.

Voice of Customer 62

Voice of Customer Examples Industry Handbook 62

ShepHyken

FEBRUARY 16, 2025

What Customers Really Want From a Loyalty Program by Eileen Stephens (CMSWire) Customer loyalty programs have become a multi-million-dollar industry and a critical driver of revenue for brands. Forecasts point to significant growth in spend expected through loyalty programs in 2025.

Loyalty Programs 80

Loyalty Programs Customer Service Customer Journeys Loyalty 80

InMoment XI

OCTOBER 23, 2024

Offer industry-specific solutions and insights. By providing industry-specific insights, whitepapers, or reports on market trends, you can establish yourself as an authoritative bank. Introduce loyalty programs to reward long-term customers for their continued use of your banking services.

Banking 195

Banking Customer Experience Effort Score Financial 195

Optimove

DECEMBER 31, 2024

Stay in touch Be the first to know all about the latest Marketing tips & tricks, Industry special insights and more The Top 25 Insights: Personalization at Scale : Over 70% of consumers now expect personalized communication tailored to their preferences, not just their demographics.

Customer Engagement 69

Customer Engagement Trends Engagement Loyalty Programs 69

Retently

NOVEMBER 27, 2024

With the industry growing at lightning speed, brands face a golden opportunity to scale like never before – but it’s not as simple as setting up a website and waiting for sales to roll in. Whether you’re just starting out or looking to level up, these insights will give you the tools to succeed in a fast-paced industry. Let’s dive in!

Ecommerce 149

Ecommerce Sales Strategy Tips 149

InMoment XI

MAY 14, 2022

And that’s where true brand loyalty is born. The same philosophy rings true for more utilitarian industries, such as a leading retail pharmacy. Step #2: Understand Your Industry, Position, and Competition. In the hospitality industry, nobody does this better than a major North American Quick Service Brand.

Brands 370

Brands Retail Loyalty Competitive Advantage 370

ECXO

JANUARY 21, 2025

The video gained millions of views, and Apex became the laughingstock of the industry. Claras disappointment with Apex stemmed from feeling undervalued despite years of loyalty. Action: Show appreciation through loyalty programs, personalized communication, and meaningful gestures like thank-you emails or special offers.

Customer Experience 156

Customer Experience Social Media Net Promoter Score Innovation 156

InMoment XI

OCTOBER 3, 2024

Customer retention rates vary widely depending on the industry you operate in. That being said, knowing the average customer retention rate for your industry will help you benchmark against your competitors to see how your business compares. This makes it easy to share customer experience insights across the organization.

Customer Retention 195

Customer Retention Strategy Guest Experience Loyalty Programs 195

Lumoa

FEBRUARY 2, 2023

5 Strategies to Improve Customer Experience in Your Store Understand Your Customers Create a Consistent Customer Journey Modernize Your Technology Measure Customer Satisfaction Implement a Loyalty Program The Future of Customer Experience in Retail Wrapping It Up What is Customer Experience and Why Is it Important?

Retail 221

Retail Net Promoter Score Strategy Customer Experience 221

GetFeedback

MAY 5, 2019

Offer some awesome customer loyalty programs. You may think the loyalty plans are purely promotional assets. No matter whether you base your loyalty program on discounts, exclusive vouchers, gifts, or another type of privileges, your customers will appreciate it. About the guest author.

Sales 277

Sales Loyalty Programs Social Media Policies 277

Brandwatch CX

MARCH 27, 2025

There may be great content from other parties that you could take inspiration from, or you could find content that is outside of your industry that your audience is interested in. Customer success (tell them how good they are) Customer loyalty programs are a mixed bag. Some say that they foster loyalty.

Customer relationships 93

Customer relationships Marketing How To Social Media 93

ShepHyken

FEBRUARY 3, 2025

This episode of Amazing Business Radio with Shep Hyken answers the following questions and more: What Disney customer experience principles can be applied to enhance customer service in other industries? Building emotional connections with customers is more powerful than relying solely on points and perks in loyalty programs.

Loyalty Programs 80

Loyalty Programs Loyalty Connections Brands 80

ShepHyken

JANUARY 5, 2025

At Reward the World, weve seen firsthand how a well-crafted customer loyalty campaign can transform casual buyers into brand advocates. My Comment: This is an excellent article on customer loyalty programs. The goal is to create an emotional connection. It gets customers to come back again and again.

Customer Service 70

Customer Service Loyalty Programs Retail Automotive 70

ShepHyken

JULY 5, 2021

Even if you’re not in the hotel industry, you’ll find the results interesting. How to design and run a customer loyalty program for small businesses by Raúl Galera. MultiBriefs) customer loyalty programs are all about retaining buyers through special discounts that offer rewards for repeat purchases.

Customer Service 155

Customer Service Loyalty Programs Hotels Infographics 155

Comm100

OCTOBER 8, 2016

Using good Relationship Marketing strategies will also help solidify their trust in you as an industry leader. Use the following Relationship Marketing strategies to bring your customers one step closer to the lifelong loyalty you’re seeking. Loyalty Programs. Make loyalty programs simple and easy.

Customer Retention 164

Customer Retention Loyalty Strategy Loyalty Programs 164

Currency Alliance

AUGUST 15, 2024

This is precisely what loyalty programs were originally designed for, as marketing platforms purpose-built for measuring and incentivizing customer engagement, including when the customer is not shopping with your brand. For instance, airline miles can widely be exchanged out of hotel programs.

Loyalty Programs 52

Loyalty Programs Loyalty Marketing Ecommerce 52

Optimove

JANUARY 6, 2025

This post will show the value of multi-time customers and give tips on driving customer loyalty and increasing profits. return to repurchase within three monthstarget this window to boost loyalty. return to repurchase within three monthstarget this window to boost loyalty. Read more about driving retention after the holidays.

Fashion 59

Fashion Gamification Omni-Channel Loyalty Programs 59

InMoment XI

AUGUST 1, 2024

Offer Loyalty Programs and Incentives As you continue to address and resolve customer pain points, consider building positive customer sentiment by offering a reward or loyalty program for repeat customers. The insights you gain can also inform future improvements in product or service quality.

Measurement 195

Measurement Effort Score How To Hotels 195

ShepHyken

JANUARY 25, 2021

It’s prime time for retailers to grow an Amazon-level loyalty program by Tom Caporaso. My Comment: Here’s a great article about customer loyalty. Some loyalty programs are actually marketing programs. Some loyalty programs create emotional connections.

Customer Service 162

Customer Service Guest Experience Loyalty Programs Hospitality 162

ShepHyken

OCTOBER 20, 2024

How 5 Brands Use Relationship Marketing to Create Loyal Customers by Industry Dive (Industry Dive) Nearly 70% of consumers will pay more for brands that they love. Personalization, consistency, fun, trust, and a loyalty program are what helps these brands create customer loyalty. Let’s learn from some of the best.

Customer Service 77

Customer Service Customer Centricity Entertainment Airlines 77

Optimove

MARCH 6, 2025

See the difference control groups make in this guide Download Now Why it Matters: This post is important for retail marketers as it highlights how loyalty programs extend beyond simple discounts to foster deeper engagement and long-term brand affinity. A transaction may be hours, days, or weeks down the road. #4.

Retail 59

Retail Loyalty Gamification Loyalty Programs 59

Blake Morgan

NOVEMBER 12, 2024

Known for its creative marketing and diverse menu offerings, the brand has doubled down on a “creativity mindset” to drive both product innovation and customer loyalty—even as inflation impacts the industry. Ryan Ostrom , Chief Marketing Officer and former brand leader at GNC, Yum!

Strategy 64

Strategy Marketing Customer Experience Social Media 64

Lumoa

MAY 19, 2022

Online shopping has become the norm across a wide range of industries and this practice is still on the rise. What’s Inside Our State of the Shopping Apps Report The digital revolution has brought a myriad of changes to the retail industry, including the birth of online shopping.

Report 195

Report Ecommerce Retail Customer Satisfaction 195

Comm100

FEBRUARY 17, 2025

However, to truly understand the impact that AI is creating across industries, even as I write this, requires something many of us are hesitant to do: take a step back. Its weaving itself into industries like sports betting and customer service rapidly, changing them as we know it. Remember when the first iPhone came out?

Sports 130

Sports Chatbots Social Media Competitive Advantage 130

SurveySensum

AUGUST 4, 2023

In today’s competitive marketplace, building strong customer loyalty has become a game-changer for retailers. And by delivering personalized customer loyalty programs, retailers can deliver a great customer experience in retail. Points-Based Loyalty Programs Starbucks has a points-based loyalty program.

Loyalty Programs 52

Loyalty Programs Retail Loyalty Feedback 52

ShepHyken

OCTOBER 25, 2021

(Braden Kelley) Marketers have an overly optimistic perspective on customer loyalty and their implementations of customer loyalty programs. The reality is that very few customers are loyal and much of what we speak of as customer loyalty is no more than repeat transaction behavior. It awards points, miles, etc.

Customer Service 152

Customer Service Loyalty Programs Chatbots Loyalty 152

Customer Bliss

JUNE 6, 2018

Within his role, Eric now owns the VoC programs, CX and brand activation team, and the Gold Plus Rewards loyalty program. In the first 6 months of his role, Eric focused on the following: Fixing the measurement program in order to capture the VoC in the right way with the right level of understanding. About Eric Smuda.

Employee Experience 221

Employee Experience Culture Loyalty Travel 221

Currency Alliance

APRIL 15, 2024

Many people assume that operating a loyalty program necessarily implies issuing your own loyalty points or miles. Points and miles are a dominant and popular form of loyalty value. The golden benchmark is about $25 USD per year in loyalty value. This actually is not true.

Loyalty Programs 52

Loyalty Programs Loyalty Airlines Banking 52

SurveySensum

NOVEMBER 5, 2024

Nike is one of the most reputable apparel and shoe brands in the sports industry, boasting a value of over 30 billion US dollars. It also holds a steady market share in the athletic footwear industry at 24.7%, surpassing its competitors Adidas, Puma, etc. Let’s discover its top 6 drivers behind customer loyalty.

NPS 52

NPS Loyalty Strategy Loyalty Programs 52

AWS Machine Learning

APRIL 1, 2025

Foundation models (FMs) and generative AI are transforming enterprise operations across industries. Possible use cases Automated Reasoning checks can be applied across various industries to promote accuracy, compliance, and reliability in AI-generated responses while maintaining industry-specific standards and regulations.

Policies 124

Policies Guidelines e-support System 124

CSM Magazine

NOVEMBER 10, 2023

There is hardly any online or land-based casino that doesn’t offer some kind of a loyalty program, like the iRush Rewards program or any other like this. But do those programs really work, and how? These programs not only aim to keep the dice rolling but also to decode the preferences of the diverse casino audience.

Loyalty Programs 52

Loyalty Programs Loyalty Travel Rewards Programs 52

InMoment XI

MAY 4, 2023

In another example, a major Asia-Pacific Telecom Co utilized segmentation to align their growth strategy with changing customer needs and, as a result, exceeded revenue goals and cemented their leadership in the industry.

Strategy 221

Strategy Customer Experience How To Loyalty Programs 221

Retently

JANUARY 25, 2023

It’s still challenging to prove the value of that investment as opposed to customer acquisition; however, the game is clearly changing, prompting ecommerce brands to cherish their most valuable asset – customer loyalty. User privacy and app tracking have been top-of-mind topics for the ecommerce advertising industry for the past years.

Ecommerce 31

Ecommerce Loyalty Programs Advertising Loyalty 31