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Unlocking the Practical CX Power of Design Thinking for B2B Companies: A Step-by-Step Guide

eglobalis

Introduction: Why Design Thinking Matters for B2B Design Thinking is not just a buzzword; it is a problem-solving framework that places users at the center of the process. For B2B companies, this methodology can bridge the gap between customer needs and business objectives, leading to innovation in services, products, and experiences.

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CX Titans: Samsung & Apple’s Rivalry and Collaboration for Excellence

eglobalis

Both brands have set benchmarks in innovation, design, and customer experience (CX), often drawing comparisons. Samsung’s mobile line of business, particularly the Galaxy series, has established itself as a leader in the global smartphone market, known for innovation and cutting-edge technology. Apple Apple Inc.,

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The Power of CX Experimentation: Turning Insights into Actionable Success

eglobalis

Microsoft (USA): Microsoft experiments extensively with its enterprise software solutions. Through A/B testing and user feedback integration, Microsoft refines its products to ensure they are aligned with customer needs, resulting in improved user experiences and higher adoption rates.

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AI and Customer Experience: The Smarter, Faster, and More Personal Duo Redefining B2B Success

eglobalis

Your company can adopt voice and visual search capabilities to make it easier for B2B clients to discover your offerings, improving accessibility and user experience. Japan: Hitachi Hitachi has been leveraging AI in its social innovation business since 2013.

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Prepare Now: 2025s Must-Know Trends For Product And Data Leaders

Speaker: Jay Allardyce, Deepak Vittal, Terrence Sheflin, and Mahyar Ghasemali

Organizations are already starting to face a host of transformative trends as the year comes to a close, including the integration of AI in data analytics, an increased emphasis on real-time data insights, and the growing importance of user experience in BI solutions.

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Unicorns Dependency in CX – Here Is How You Avoid This “Trap”

ECXO

These are the people who can seemingly do it all—close deals, resolve customer issues, inspire their team, innovate on the fly, and still have time to meet impossible deadlines. Stagnation in Innovation When you rely on unicorns to innovate and problem-solve, other employees may not feel empowered to contribute their ideas.

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Beyond the Ask: A Practical Guide to Deciding Which Customer Feedback to Act On

eglobalis

Clayton Christensen old quote: “Customers don’t buy products; they hire them to do a job.” – This quote from the father of “disruptive innovation” highlights the idea that customers’ needs are more about solving a problem or fulfilling a job rather than just wanting specific features.

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Digital Adoption Platform Fundamentals: The Key To Product Innovation And Elevated CX

Speaker: Pulkit Agrawal

As digital transformation advances at a rapid pace, Digital Adoption Platforms (DAPs) have become essential tools for enhancing user experiences and redefining product management strategies.