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Brian Solis: The Visionary Who Will Mindshift Your Perspective on Innovation, CX and Leadership

eglobalis

Laying the Foundation for Social Media and Customer Connection Solis’s first book, Engage! established a foundational understanding of social media’s role in business. I was exploring the concept of “No Distance” in social media, and initially, it took me time to connect with Solis’s insights.

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May the Customer Experience (CX) Force be with you!

ECXO

Lesson for Companies : Use data analytics to understand your customers’ preferences, behaviors, and past interactions. Application in CX : • Customer Data Platforms (CDPs) : Use CDPs to gather and analyze customer data from various touchpoints (social media, website visits, purchase history).

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Top 2025 Consumer Trends for CPG: Practical Strategies to THRIVE in 25

C3Centricity

The consumer landscape is transforming profoundly, presenting CPG companies with challenges and immense opportunities. This initiative doesnt just foster a sense of individualityit encourages users to share their summaries on social media, generating massive organic reach. The result?

Trends 270
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7 Effective Ways to Collect Customer Feedback through Social Media

GetFeedback

But one sometimes overlooked method of collecting feedback is by meeting your customers where they are— distributing surveys through social media. . Why social media is a gold mine of customer feedback. billion people use social media. . And of those 2.82 billion people, many are your customers. .

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Social Listening Tools to Understand Customers & Improve Experiences

InMoment XI

With 64% of Internet users discovering brands via social media, getting your marketing on point is essential. You can think of it as your eyes and ears on social media with the information it provides. The right social media listening tool will help you analyze customer behavior and competitors to stay ahead of the pack.

Tools 195
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The Power of Customer Behavior Analysis

InMoment XI

Did you know that social media is the number one discovery channel for products? Customer behavior analysis is the process of studying and interpreting how customers interact with a business at each stage of the customer journey. To capitalize on those behaviors, you need to be able to perform customer behavior analysis.

Analysis 195
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Deep Dive into Loyalty and Experience Drivers in the Tech World—The Blueprint for Building Long-Term B2B Relationships

eglobalis

For instance, Accentures research shows that 48% of B2B buyers prefer suppliers who provide personalized interactions tailored to their unique needs. Additionally, training employees in active listening and empathy is critical , as these skills enhance human interactions and foster deeper relationships.

B2B 423