Experience Investigators by 360Connext

JANUARY 7, 2025

Customer Touchpoints : Your CX program centers on customer touchpoints, which are every point of interaction with customers (both direct and indirect). Youll identify metrics youll track to prove these outcomes, and we explain metrics more below. Critique my existing customer personas based on the data Ive shared.

Customer Journeys 143

Customer Journeys Strategy Customer Experience Touchpoint 143

InMoment XI

NOVEMBER 21, 2024

Their feedback across various touchpoints on the customer journey will highlight how you can better retain similar customers. As a result, you can continuously improve your product or service to meet changing customer needs. It encourages a customer-centric approach that helps you meet evolving needs and enhance your brand reputation.

Voice of Customer 195

Voice of Customer Analysis Loyalty Net Promoter Score 195

Lumoa

FEBRUARY 9, 2023

It encompasses activities such as customer retention, customer loyalty programs, customer feedback surveys, customer reviews and ratings, customer panel discussion groups, customer support services, and more. This helps to ensure customer satisfaction and builds long-term customer loyalty.

Net Promoter Score 417

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 417

Lumoa

FEBRUARY 2, 2023

5 Strategies to Improve Customer Experience in Your Store Understand Your Customers Create a Consistent Customer Journey Modernize Your Technology Measure Customer Satisfaction Implement a Loyalty Program The Future of Customer Experience in Retail Wrapping It Up What is Customer Experience and Why Is it Important?

Retail 221

Retail Net Promoter Score Strategy Customer Experience 221

Retently

NOVEMBER 27, 2024

Use multiple platforms – social media, email, PPC, and more – to create a seamless experience for shoppers, meeting them where they are. Focus on building long-term relationships through customer loyalty programs, social media engagement, and influencer collaborations to keep customers coming back.

Ecommerce 148

Ecommerce Sales Strategy Tips 148

Retently

MARCH 11, 2025

A CX Manager is responsible for the entire end-to-end customer journey, making sure every touchpoint from store purchase to post-fulfillment support is smooth, frustration-free, and ultimately leads to happier, more loyal customers. Testing a points-based loyalty program where customers earn discounts on future purchases.

Ecommerce 115

Ecommerce Self Service Customer Experience Management 115

CSM Magazine

MARCH 14, 2025

As consumer habits shift and expectations grow, brands face increasing pressure to create loyalty programs that feel personal, relevant, and rewarding. Here, we will explore the latest strategies shaping loyalty programs in 2025 and what they mean for your brand. This affects everyone.

Loyalty 52

Loyalty Trends Strategy Loyalty Programs 52

Retently

OCTOBER 23, 2024

Typically, most brands focus on surveying just a couple of key touchpoints, like post-purchase NPS to measure customer loyalty, or post-helpdesk interaction CSAT to gauge service satisfaction. Now that we are all set with the most popular customer surveys, let’s dive into the specific touchpoints to consider.

Ecommerce 109

Ecommerce Survey Retail NPS 109

InMoment XI

JANUARY 17, 2024

By understanding and anticipating the needs and preferences of your guests, you make them feel valued and ensure that every touchpoint in their journey contributes to positive and enjoyable experiences. It is often transactional in nature and focuses on meeting immediate needs or resolving issues. Guest experience isn’t a department.

Guest Experience 195

Guest Experience Trends Hospitality Customer Journeys 195

Retently

OCTOBER 1, 2018

CFN Insight – A customer journey mapping tool that makes it easy to improve the customer experience, identify touchpoints, and assign the right key decision makers to act on said customer journey touchpoints. Also, it helps you improve all touchpoints. What are Customer Journey Touch Points?

Customer Journeys 91

Customer Journeys Touchpoint CEM Social Media 91

Oracle

SEPTEMBER 16, 2020

By driving the adoption of new technology, brands can meet customers where they are faster and react in real-time. By driving digital engagement, brands can make their digital experiences more than just transactional touchpoints. refer-a-friend to join the loyalty program for points/reward offering).

Loyalty Programs 67

Loyalty Programs Retail Loyalty Touchpoint 67

Optimove

NOVEMBER 26, 2024

Key Considerations for Transition: Phase 1 (Email Focus): Start by optimizing the email program with robust data analysis, clear segmentation, and personalized messaging. Phase 2 (Multi-Channel Expansion): Gradually integrate other channels once email touchpoints show measurable success. Map these insights to other channels (e.g.,

Multi-Channel 52

Multi-Channel How To Roadmap Touchpoint 52

Currency Alliance

DECEMBER 1, 2020

Apart from adapting to mobile apps and ditching plastic cards, the typical loyalty programs in 2020 still operate pretty much the same as they did at the turn of the century. And there are many, many more of these lookalike programs. Why hasn’t loyalty? Winning loyalty programs in 2025. Customer singular.

Loyalty Programs 52

Loyalty Programs Loyalty Multi-Channel Hotels 52

InMoment XI

FEBRUARY 7, 2024

Today, AI-powered digital assistants or chatbots enable hotels to meet these expectations. Chatbots can be an effective tool for enrolling guests in loyalty programs, increasing the chances of repeat business. Hotel customers expect top-tier, personalized experiences at every touchpoint.

Hotels 195

Hotels Guest Experience Travel Social Media 195

Currency Alliance

FEBRUARY 10, 2021

If a new CEO replaced you tomorrow, and had no previous connection to the current loyalty program, what changes do you think she would make? We hear loyalty leaders state all the time that they have embraced ‘best practices’. That’s right, loyalty programs should be a profit center.

Loyalty Programs 52

Loyalty Programs Loyalty How To Touchpoint 52

Alida

JANUARY 5, 2018

Experts predict marketers will bring martech and adtech together and deploy it in-house to create more seamless customer experiences across touchpoints and channels, while also meeting the demand for transparency across various levels within business. CX goes mobile. Not surprisingly, many CX efforts will be mobile.

Marketing 0

Marketing Multi-Channel Tourism Advertising 0

Lumoa

JANUARY 19, 2023

These preliminary steps will help you create a customer experience department that meets your customers’ needs and achieves your business goals. Different types of customers will interact with your brand in various ways, they might go back and forth between different touchpoints , and that’s why mapping can be quite the challenge.

Customer Experience 221

Customer Experience Net Promoter Score How To Customer Journeys 221

BirdEye

MARCH 10, 2022

If a business fails to meet customer expectations, a customer can easily find another option. In such an environment, the businesses that win are those who deliver superior customer experiences from the very first touchpoint. Customer experience is the sum of all the experiences that your customer has across every touchpoint.

Customer Experience 98

Customer Experience Loyalty Programs Touchpoint Net Promoter Score 98

SurveySensum

AUGUST 19, 2024

This is one of the customer touchpoint examples where the brand engaged with Mike to remind and or understand why he abandoned the cart. This interaction at this touchpoint in Mike’s customer journey prompted him to become a customer from just a mere visitor. What are Customer Touchpoints?

Touchpoint 52

Touchpoint Examples Customer Journeys Social Media 52

Currency Alliance

MAY 9, 2017

But getting real value from loyalty programs has become harder and harder. In part this is because the biggest travel loyalty programs are getting watered down and due to the tremendous proliferation of other incompatible loyalty programs. The typical consumer is now a member of lots of programs.

Loyalty Programs 40

Loyalty Programs Loyalty Social Media Consumers 40

Currency Alliance

NOVEMBER 22, 2016

But getting real value from loyalty programs has become harder and harder. In part this is because the biggest travel loyalty programs are getting watered down and due to the tremendous proliferation of other incompatible loyalty programs. The typical consumer is now a member of lots of programs.

Loyalty Programs 40

Loyalty Programs Loyalty Social Media Consumers 40

CSM Magazine

OCTOBER 21, 2024

When you understand their goals and challenges, you can tailor your solutions to meet their specific needs, leading to increased customer satisfaction. Offering loyalty programs, discounts, or personalized thank-you notes can go a long way in making your customers feel valued.

Tips 52

Tips Customer Experience Social Media Customer Centricity 52

delighted

OCTOBER 22, 2024

But while ecommerce has made retail purchases more accessible, it has also disrupted the traditional, linear, retail buyer’s journey and has transformed it into a more complicated series of customer touchpoints. Mapping these touchpoints is crucial to understanding the ecommerce customer journey – and improving customer experiences.

Customer Journeys 52

Customer Journeys Ecommerce Social Media Net Promoter Score 52

Comm100

FEBRUARY 10, 2022

Netflix then uses this information to personalize its content recommendations and meet your preferences—leveraging the power of personalization to engage with its users. An average buyer has access to multiple brand touchpoints in their journey—social media, email, live chat. Create self-service portals.

Self Service 130

Self Service Customer Service Strategy How To 130

InMoment XI

OCTOBER 8, 2024

Customer experience improvement refers to enhancing the interactions and overall satisfaction a customer has with your business across all touchpoints. Or a financial services institution might notice a customer opening a new savings account and suggest they meet with an in-house financial advisor.

Customer Experience 195

Customer Experience Self Service How To Net Promoter Score 195

Customer Bliss

SEPTEMBER 13, 2018

Kathy has mapped three different journeys to better understand how customer onboarding, win-back strategies, and loyalty programs impact the business and the customer’s journey. Journey mapping also helped Kathy and her team develop a loyalty program for the devoted customers.

Customer Journeys 178

Customer Journeys Leadership Tools Customer Retention 178

Think Customers

JANUARY 17, 2025

When choosing when and where to adopt new technologies, brands should focus on how they can improve the customer journey and meet business goals, said Trang To, vice president of omni at Tapestry, which owns luxury fashion brands including Coach and Kate Spade. Technology is not there to substitute; its there to support.

Report 52

Report Data Retail Social Media 52

NobelBiz

OCTOBER 24, 2023

. – Christian Montes, Executive Vice President of Client Operations @NobelBiz Key Components of a Customer Experience Map: Touchpoints These touchpoints are the various points of interaction between the customer and the brand. Loyalty program enrollment for customer retention. Chat support for real-time assistance.

Customer Journeys 104

Customer Journeys Customer Experience Contact Center Touchpoint 104

delighted

OCTOBER 3, 2024

Brands are leveraging customer data for personalized experiences Brands collect data at various touchpoints across the ecommerce customer journey. Social commerce meets customers where they are Social media is now more than just a marketing channel: it can also serve as an extension of your storefront. Is ecommerce growing?

Ecommerce 93

Ecommerce Retail Trends Social Media 93

Retently

APRIL 5, 2024

It’s an environment where shoppers feel understood and valued at every touchpoint. It includes every touchpoint a customer has with the retailer, whether it’s walking into a store, speaking to customer representative or unwrapping the product at home. What sets an exceptional retail customer experience apart?

Retail 78

Retail Engagement Strategy Customer Experience 78

ShepHyken

JUNE 30, 2024

Regularly collect feedback from staff through surveys, meetings, or suggestion boxes to identify customer pain points and opportunities for improvement. How you’ve “always done it” may not meet the modern customer’s expectations. If you’re guilty of any one (or more) of these, it might be time to consider changing your process.

Customer Service 82

Customer Service Retail Customer Retention Loyalty 82

Ecrion

SEPTEMBER 3, 2020

Viewing your business from your customers’ shoes will allow you to create the perfect touchpoints and optimize the user experience on your platform. You can achieve these goals by creating relevant, valuable content for your blog, personalizing customer touchpoints, and incentivizing users to visit your digital properties.

Customer Engagement 98

Customer Engagement Engagement Social Media Touchpoint 98

DCX

DECEMBER 1, 2024

Pick one area—like email, loyalty programs, or chatbot interactions—and find a way to make it more personal and unexpected. Happy reading—and stay curious, DCXers! In a world of sameness, standing out requires effort, but the rewards are significant. Call to action: Take a hard look at your CX strategy.

Fashion 52

Fashion Culture Trends Connections 52

Happy or Not

DECEMBER 9, 2024

By collecting feedback from customers through in-location surveys, such as in-the-moment feedback kiosks, and online channels like embedded website pop-ups, email surveys, or online reviews, companies can gain a clear picture of the customer experience and meet expectations effectively.

Customer Retention 36

Customer Retention Analytics Feedback Analysis 36

Thematic

OCTOBER 30, 2024

Strip away all the fluff, and your organization's success ultimately hinges on one thing—how well your products and services meet your customers' needs, wants, and desires. Direct customer feedback can provide actionable insights that help retailers enhance loyalty programs.

Voice of Customer 62

Voice of Customer Examples Industry Handbook 62

Retently

MAY 9, 2024

Investing in customer-centric cultures, using data-driven insights for strategic decisions, creating impactful loyalty programs, and leveraging customer feedback for continuous improvement are essential strategies for successful long-term customer retention. Why is B2B Customer Retention Important? Are you proactive or reactive?

Customer Retention 119

Customer Retention B2B Customer Journeys Loyalty Programs 119

SurveySensum

JULY 7, 2023

This is just one touchpoint where Croma interacts with their customer. There comes many more touchpoints where Croma can engage with its customers. Do you want to know all these touchpoints and how to keep customers engaged even after they shop from you? If yes, then this blog is for you.

Survey 52

Survey Net Promoter Score Loyalty Programs Touchpoint 52