ShepHyken

FEBRUARY 5, 2024

This episode of  Amazing Business Radio with Shep Hyken  answers the following questions and more:    What are the latest trends in loyalty programs? How has the traditional concept of loyalty program evolved? How do loyalty programs impact a customer’s purchasing decision?

Loyalty Programs 92

Loyalty Programs Loyalty Fashion Financial 92

ECXO

DECEMBER 25, 2024

Happy customers are more likely to return and spend more, contributing to the bottom line in a way that chasing sales numbers alone can’t always achieve. Reward Loyalty What to Do: Create loyalty programs that incentivize repeat purchases. Align marketing and sales strategies with customer-centric values.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

ProProfs Chat

SEPTEMBER 9, 2020

If you find yourself sharing the same concern frequently, then you need to build a customer loyalty program. But with the awesome customer loyalty programs in place, they’ve successfully ensured that customers return to their store to make a purchase and earn more points. What is a Customer Loyalty Program?

Loyalty Programs 96

Loyalty Programs Loyalty Net Promoter Score Gamification 96

Comm100

NOVEMBER 23, 2016

So what’s the best, most direct way to show customers your commitment, and inspire loyalty in return? A solid customer loyalty program. If you want to build the loyalty program your customers deserve, this post will give you customer loyalty program ideas to turn everyday shoppers into loyal fans.

Loyalty Programs 100

Loyalty Programs Loyalty Rewards Programs Airlines 100

ECXO

JANUARY 21, 2025

Sales of the ApexSmart 5000 plummeted. Max finally started to notice the declining sales numbers, but he was convinced it was just a temporary setback. Apex Faces the Consequences The fallout was swift and brutal: Sales Tanked: Retailers began pulling Apex products from their shelves due to customer backlash. Couldnt set it up.

Customer Experience 156

Customer Experience Social Media Net Promoter Score Innovation 156

Optimove

MARCH 12, 2025

Discover the latest email strategies to grab the attention of your customers Download Now Why It Matters: Retailers must implement strategic marketing efforts to drive early sales and maintain long-term success. Refine E-Commerce Websites for Conversions A seamless shopping experience can set up a retailer to drive early online sales.

Retail 52

Retail Sales Strategy Marketing 52

C3Centricity

MAY 12, 2024

Offer a Loyalty Program Loyalty programs reward and encourage repeat business, creating a tangible incentive for ongoing patronage. This strategy boosts sales and delights customers by enhancing their emotional connection with the brand and making members feel valued and special. I know I have!

Loyalty 260

Loyalty Exceptional Customer Service Loyalty Programs Customer Service Representative 260

Experience Investigators by 360Connext

NOVEMBER 13, 2014

Instead of touting how a visitor could find more information on their products, they tout sales and tuck the research part behind most everything else. Starbucks ranked well above others in terms of being a “great loyalty program.” This is another type of reassurance for customers. Will I be rewarded for my behavior?

Customer Confidence 279

Customer Confidence Report Retail Loyalty Programs 279

Lumoa

FEBRUARY 2, 2023

5 Strategies to Improve Customer Experience in Your Store Understand Your Customers Create a Consistent Customer Journey Modernize Your Technology Measure Customer Satisfaction Implement a Loyalty Program The Future of Customer Experience in Retail Wrapping It Up What is Customer Experience and Why Is it Important?

Retail 221

Retail Net Promoter Score Strategy Customer Experience 221

ClientSuccess

JULY 6, 2022

Often used to open the door to these more unique customer experiences, customer loyalty programs can be an excellent idea for CSMs and team leaders alike to delve into some of these new ways to connect and engage with customers. What is a customer loyalty program? Identify the benefits of your customer loyalty program.

Loyalty Programs 79

Loyalty Programs Loyalty eBook Conference 79

Win the Customer

SEPTEMBER 21, 2020

The right marketing strategy for your e-commerce store can help you build brand awareness, drive customer loyalty, and ultimately increase online sales. The right marketing strategies involving both on and off your e-commerce store can help you build brand awareness, drive customer loyalty, and ultimately increase online sales.

Sales 111

Sales Customer Engagement e-support Engagement 111

InMoment XI

NOVEMBER 18, 2024

It also reveals revenue-driving behaviors, which can be valuable information for customer loyalty programs. The trends identified can inform marketing decisions, product development, and sales strategies. Quantitative data offers a broad view of customer behavior across large segments.

Analysis 195

Analysis Customer Journeys Social Media Analytics 195

Experience Investigators by 360Connext

JANUARY 7, 2025

The most successful CX teams align every department around the CX mission and foster collaboration across marketing, sales, support, and technology teams to ensure consistent CX. There are a lot of areas you can focus, so focus on one channel at a time and first prioritize areas most relevant to your goals.

Customer Journeys 143

Customer Journeys Strategy Customer Experience Touchpoint 143

GetFeedback

DECEMBER 21, 2018

Great customer experience is a major competitive advantage that drives new sales—and it’s predicted to overtake price and product as the primary brand differentiator for B2B sales by 2020. 30% of consumers are switch providers because they feel that there is no reward for loyalty. American Express ). ( Genesys ).

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

Optimove

MARCH 6, 2025

See the difference control groups make in this guide Download Now Why it Matters: This post is important for retail marketers as it highlights how loyalty programs extend beyond simple discounts to foster deeper engagement and long-term brand affinity. A transaction may be hours, days, or weeks down the road. #4.

Retail 59

Retail Loyalty Gamification Loyalty Programs 59

Experience Investigators by 360Connext

AUGUST 23, 2018

What if the customer doesn’t receive the sale price as promised? “Our customers LOVE our loyalty program.” ” The loyalty program is represented as one solid and positive touchpoint on the journey map, and we move on to the more challenging ones. How does that make someone feel?

Customer Journeys 151

Customer Journeys Touchpoint Loyalty Programs Contact Center 151

Retently

MARCH 11, 2025

Why CX Managers Focus on Journey Optimization A smoother journey = happier customers = more sales. Step 2: Researching Loyalty Programs to Increase Retention Loyal customers spend more and stay longer but keeping them engaged takes more than just good products. Fewer support tickets = lower customer service costs. The solution?

Ecommerce 115

Ecommerce Self Service Customer Experience Management 115

ShepHyken

FEBRUARY 3, 2025

Building emotional connections with customers is more powerful than relying solely on points and perks in loyalty programs. When customers can relate to and feel an emotional bond with the brand or its employees (it takes only one), it creates loyalty. Quotes: “Customer service begins before the sale.

Loyalty Programs 79

Loyalty Programs Loyalty Connections Brands 79

SurveySensum

NOVEMBER 1, 2024

Customer loyalty often looks at buying again because of rewards or sales, but brand loyalty goes beyond that. You can measure conative loyalty by looking at metrics like customer retention rate and loyalty program participation. It centers on the intangible, perceived value of your offerings.

Loyalty 52

Loyalty Customer relationships Brands Sales 52

Currency Alliance

AUGUST 15, 2024

This is precisely what loyalty programs were originally designed for, as marketing platforms purpose-built for measuring and incentivizing customer engagement, including when the customer is not shopping with your brand. For instance, airline miles can widely be exchanged out of hotel programs.

Loyalty Programs 52

Loyalty Programs Loyalty Marketing Ecommerce 52

SurveySensum

NOVEMBER 5, 2024

Let’s discover its top 6 drivers behind customer loyalty. Strong Loyalty Program Nike’s loyalty program is more than just a point system. NikePlus is a textbook example of how to do customer loyalty right. NikePlus members can access exclusive collections, early drops, workout guidance, and more.

NPS 52

NPS Loyalty Strategy Loyalty Programs 52

Comm100

OCTOBER 8, 2016

Relationship Marketing, an aspect of Customer Relationship Management (CRM), is the term used to describe the focus on the customer’s experience over boosting short-term metrics like acquisition and sales. Loyalty Programs. For this reason, excellent customer loyalty programs can do wonders for your customer retention plan.

Customer Retention 154

Customer Retention Loyalty Strategy Loyalty Programs 154

ShepHyken

DECEMBER 9, 2022

And more importantly, how can you ensure that it’s not costing you sales? Read Shep’s latest Forbes article: Trader Joe’s Loyalty Program Has Nothing To Do With Points Or Perks. If Not, It Could Be Costing You Sales appeared first on Shep Hyken. What do customers expect from contact centers? .

Customer Journeys 125

Customer Journeys Brands Sales Contact Center 125

Joe Rawlinson

NOVEMBER 3, 2024

Improved efficiency also has a direct impact on both buyer satisfaction and sales outcomes. Seamless Loyalty Program Integration The use of OCR technology simplifies the enrollment process for loyalty campaigns. Quick Response Times Implementing bank card scanning substantially decreases wait times.

Innovation 78

Innovation Customer Service Multi-Channel Loyalty Programs 78

Lumoa

MAY 19, 2022

A Higher Price Premium Customers are willing to pay up to a 16% price premium across all industries when subjected to a great experience, and this statistic doesn’t factor in higher loyalty rates. Loyal customers can result in more referral sales and a higher loyalty program subscription rate.

Report 195

Report Ecommerce Retail Customer Satisfaction 195

CSM Magazine

DECEMBER 17, 2024

Reverse ETL flips this process by taking data from your warehouse and syncing it back into operational toolslike sales platforms, customer support software, or marketing tools. Sales, support, and marketing teams can instantly access data insights to deliver tailored experiences like personalized promotions or proactive solutions.

Data 52

Data e-support Customer Experience Apparel 52

Customer Bliss

JUNE 6, 2018

Within his role, Eric now owns the VoC programs, CX and brand activation team, and the Gold Plus Rewards loyalty program. In the first 6 months of his role, Eric focused on the following: Fixing the measurement program in order to capture the VoC in the right way with the right level of understanding.

Employee Experience 221

Employee Experience Culture Loyalty Travel 221

ShepHyken

AUGUST 30, 2019

While many marketers look at metrics like conversion rates, net profit per sale, average value of a lead, and average customer order, they often overlook their customer lifetime value. Most marketers focus on maximizing the profits from the initial sale, but how do you grow and sustain customer lifetime value for the entire customer cycle?

Loyalty Programs 109

Loyalty Programs Lifetime Customer Loyalty Poor Customer Service 109

QuestionPro Audience

JANUARY 3, 2017

This gives airlines the perfect opportunity to boost their end-of-year sales numbers. However, airlines are losing the opportunity to extend loyalty programs through food and beverage services. Brand loyalty programs have been implemented to engage with new and existing consumers and create long-term relationships.

Airlines 150

Airlines Loyalty Brands Industry 150

CSM Magazine

OCTOBER 21, 2024

Loyalty Pays Off: Reward Your Customers Casinos are brilliant at keeping their players hooked with loyalty programs. A strong loyalty program doesn’t just bring people back – it makes them feel appreciated. A strong loyalty program doesn’t just bring people back – it makes them feel appreciated.

Retail 52

Retail Customer Service Loyalty Programs Loyalty 52

ShepHyken

JUNE 7, 2021

The Untapped Potential of B2B Customer Loyalty Programs by John Rolston and Jon Glick. My Comment: A loyalty program for B2B? Loyalty programs are not just for consumers. Many of the same principles in a B2C loyalty program apply to B2B. Absolutely! My Comment: “Would you like fries with that?”

Customer Service 138

Customer Service Loyalty Programs Customer Journeys Customer Centricity 138

ProProfs Chat

FEBRUARY 13, 2020

Efforts to retain customers, help you formulate effective loyalty programs that your customers enjoy being a part of. Let’s take a look at customer loyalty statistics and observe the various ways that help a business improve and boost customer loyalty. Benefits of Improving Customer Loyalty.

Loyalty 109

Loyalty Loyalty Programs Social Media Retail 109

Retently

JANUARY 25, 2023

Since Facebook is the #1 platform for brands to market their products online and generate sales, a devastating impact was expected, especially for small businesses. Specifically, a cut of over 60% in their sales for every dollar spent was predicted. The decreased quality of the audience targeting inevitably took down sales.

Ecommerce 31

Ecommerce Loyalty Programs Advertising Loyalty 31

Alida

APRIL 19, 2017

But in order to reinvigorate sales, the retail industry needs to reimagine the customer experience —and it needs to do so quickly. Others, like Lids Sports Group and Sally Beauty , are re-examining their loyalty programs to lure back customers to their shops. It’s not all bad news for retailers.

Retail 173

Retail Company Sports Fashion 173

ShepHyken

APRIL 26, 2021

(ZDNeT) Customer service is experiencing a renaissance, and with the right imagination, intention, and technology, it can also become a business growth engine by driving satisfaction, sales, and loyalty. How 5 Brands Adapted Their Loyalty Programs for a Post-Covid World by Stephanie Miles.

Customer Service 140

Customer Service Loyalty Programs Social Media Contact Center 140

CSM Magazine

MARCH 17, 2025

How to do it: Utilize AI-driven workforce management tools to analyze foot traffic, sales patterns, and customer behavior. Loyalty program ideas: Offer exclusive discounts or early access to sales for repeat customers. These tools allow you to schedule staff where theyre needed most while reducing unnecessary labor costs.

NPS 52

NPS Self Service Net Promoter Score e-support 52

Beyond Philosophy

MAY 10, 2017

And it makes you wonder, why do we call them “loyalty” programs if they don’t make customers loyal? What is Loyalty Anyway? Loyalty means you’ve made an emotional attachment. True loyalty is based on shared values, positive emotional experiences and trust. What about those Loyalty Cards? In the U.S.,

Loyalty 137

Loyalty Loyalty Programs Airlines Rewards Programs 137