ECXO

DECEMBER 25, 2024

Reward Loyalty What to Do: Create loyalty programs that incentivize repeat purchases. Example Action: Launch a tiered loyalty program with escalating benefits to encourage repeat purchases and referrals. Offer perks like discounts, early access, or exclusive content for long-term customers.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

ProProfs Chat

SEPTEMBER 9, 2020

If you find yourself sharing the same concern frequently, then you need to build a customer loyalty program. But with the awesome customer loyalty programs in place, they’ve successfully ensured that customers return to their store to make a purchase and earn more points. What is a Customer Loyalty Program?

Loyalty Programs 96

Loyalty Programs Loyalty Net Promoter Score Gamification 96

ShepHyken

APRIL 18, 2018

Lately, I’ve been asked about loyalty programs. Any company can create a loyalty program. But, there is some confusion around what exactly a loyalty program is. But, when it comes to a loyalty program , that is going to drive repeat business, there are three types. I’m good with that.

Loyalty Programs 91

Loyalty Programs Loyalty Airlines Video 91

Experience Investigators by 360Connext

NOVEMBER 13, 2014

Digital analytics, like which products are searched the most, could also guide staff training for big retailers. 4. ” Meanwhile, more than 80% of the survey respondents said retailer loyalty programs influence where they shop. Starbucks ranked well above others in terms of being a “great loyalty program.”

Customer Confidence 279

Customer Confidence Report Retail Loyalty Programs 279

ShepHyken

JANUARY 28, 2025

Only the Front Line Needs Customer Service Training: Everybody in an organization is responsible for their role in customer service. Customer Loyalty Programs Create Loyal Customers: Loyalty programs are usually about points, perks and discounts. I like to say, Customer service training isnt something you did.

Loyalty Programs 92

Loyalty Programs Customer Service Training Training Culture 92

ShepHyken

NOVEMBER 3, 2024

Seven loyalty program types: Pick the perfect fit by Marcus Marius (Dynamic Business) Did you know that companies that invest in loyalty programs report up to a 40% increase in revenue? My Comment: I’ve written many articles about loyalty programs. Connect with Shep on LinkedIn.

Customer Service 69

Customer Service Loyalty Programs Entertainment Loyalty 69

Retently

MARCH 11, 2025

Training is updated based on the latest trends (e.g., Example : If an audit finds that agents arent referencing past orders in their responses, the CX Manager ensures a new training session happens ASAP. Testing a points-based loyalty program where customers earn discounts on future purchases. being ignored).

Ecommerce 115

Ecommerce Self Service Customer Experience Management 115

ShepHyken

FEBRUARY 16, 2025

What Customers Really Want From a Loyalty Program by Eileen Stephens (CMSWire) Customer loyalty programs have become a multi-million-dollar industry and a critical driver of revenue for brands. Forecasts point to significant growth in spend expected through loyalty programs in 2025.

Loyalty Programs 79

Loyalty Programs Customer Service Customer Journeys Loyalty 79

InMoment XI

OCTOBER 23, 2024

Introduce loyalty programs to reward long-term customers for their continued use of your banking services. By offering benefits like cashback offers, you can drive both customer satisfaction and loyalty. Focus on employee training to create a customer-obsessed culture.

Banking 195

Banking Customer Experience Effort Score Financial 195

ShepHyken

OCTOBER 29, 2024

Loyalty Programs That Offer Real Value – More than points and discounts, create a program that makes customers want to do more business with you. Learn more about Shep’s customer service and customer experience keynote speeches and his customer service training workshops at www.Hyken.com.

Loyalty Programs 85

Loyalty Programs Customer Service Training Video Customer Service 85

ECXO

JANUARY 21, 2025

Train staff to handle issues with empathy and efficiency. Claras disappointment with Apex stemmed from feeling undervalued despite years of loyalty. Action: Show appreciation through loyalty programs, personalized communication, and meaningful gestures like thank-you emails or special offers.

Customer Experience 156

Customer Experience Social Media Net Promoter Score Innovation 156

ShepHyken

DECEMBER 16, 2024

Loyalty Programs Are GrowingSo Are Customer Expectations by Ed Crouch, Ben Eppler, Lauren Taylor, Christina Mhlenbein, and Elizabeth Hearne (Boston Consulting Group) This article explains that the incentives companies offer in a loyalty program must go beyond points, perks, and cash. Connect with Shep on LinkedIn.

Loyalty Programs 62

Loyalty Programs Customer Service Contact Center Loyalty 62

ShepHyken

JANUARY 26, 2025

Consumers Crave More Than Discounts From Loyalty Programs by John Pedini (Forrester) Most global consumers belong to at least one loyalty program, including 90% of online adults in the US, in Europe-5 (88%), and in Australia (93%). Most agree that loyalty programs make them feel more connected to the brand.

Net Promoter Score 66

Net Promoter Score Loyalty Programs Customer Service Effort Score 66

ShepHyken

FEBRUARY 3, 2025

7 Signs Your Loyalty Program Needs a Redesign by Cassie Preston (Retail Dive) In a fast-paced world where shopper behaviors evolve rapidly, loyalty programs must adapt to stay effective. Here are seven signs your loyalty program may need a redesign. Here are seven reasons why a loyalty program might fail.

Customer Service 73

Customer Service Loyalty Programs Government Metrics 73

CSM Magazine

NOVEMBER 6, 2024

Training should not stop at teaching employees how to use systems or products; it should include guiding them on how to interact warmly and professionally with customers. Setting up regular training sessions using training materials helps the team improve essential customer service skills.

Customer Service 52

Customer Service Loyalty Programs Self Service CRM 52

ECXO

JULY 22, 2024

Strategies to boost adoption include: Interactive Demos and Documentation: Providing detailed documentation and hands-on training sessions. Role-Specific Training: Segmenting users based on their roles and offering tailored resources. Exclusive Access: Providing loyal customers with access to new features or beta programs.

B2B 207

B2B Customer Experience Self Service e-support 207

Retently

NOVEMBER 27, 2024

Focus on building long-term relationships through customer loyalty programs, social media engagement, and influencer collaborations to keep customers coming back. This could mean training your team on upselling, fine-tuning each step of the buying process, and making sure interactions with your brand are seamless from start to finish.

Ecommerce 148

Ecommerce Sales Strategy Tips 148

ShepHyken

MAY 26, 2023

She writes about next-generation loyalty programs and how they can enhance customer experience. These programs revolutionize how businesses engage and retain customers by incorporating elements such as gamification, personalization, experiential rewards, and social loyalty.

Loyalty Programs 62

Loyalty Programs Loyalty Gamification Customer Experience 62

ShepHyken

FEBRUARY 3, 2025

Building emotional connections with customers is more powerful than relying solely on points and perks in loyalty programs. When customers can relate to and feel an emotional bond with the brand or its employees (it takes only one), it creates loyalty. It begins with marketing, preparation, and training.

Loyalty Programs 79

Loyalty Programs Loyalty Connections Brands 79

ShepHyken

JANUARY 5, 2025

At Reward the World, weve seen firsthand how a well-crafted customer loyalty campaign can transform casual buyers into brand advocates. My Comment: This is an excellent article on customer loyalty programs. The goal is to create an emotional connection. It gets customers to come back again and again.

Customer Service 69

Customer Service Loyalty Programs Retail Automotive 69

Comm100

OCTOBER 8, 2016

Create educational and training materials. To solve this common issue, you can create free educational and training materials for your customers; this can increase their engagement with your services and produce loyalty as a result. Loyalty Programs. Make loyalty programs simple and easy.

Customer Retention 154

Customer Retention Loyalty Strategy Loyalty Programs 154

Oracle

SEPTEMBER 16, 2020

Loyalty programs will act as a key differentiator for brands and can be used to better connect with customers and foster an engaged community. They can, for example, Accelerate the training of new customer behaviors with the exchange of loyalty currency (i.e. In this new landscape, retailers can disrupt or be disrupted.

Loyalty Programs 67

Loyalty Programs Retail Loyalty Touchpoint 67

Currency Alliance

AUGUST 15, 2024

This is precisely what loyalty programs were originally designed for, as marketing platforms purpose-built for measuring and incentivizing customer engagement, including when the customer is not shopping with your brand. For instance, airline miles can widely be exchanged out of hotel programs.

Loyalty Programs 52

Loyalty Programs Loyalty Marketing Ecommerce 52

ShepHyken

JULY 5, 2021

How to design and run a customer loyalty program for small businesses by Raúl Galera. MultiBriefs) customer loyalty programs are all about retaining buyers through special discounts that offer rewards for repeat purchases. But how do you go about designing and running an effective customer loyalty program?

Customer Service 154

Customer Service Loyalty Programs Hotels Infographics 154

InMoment XI

AUGUST 1, 2024

For instance, you may need to collaborate with the customer service team to train them on handling similar inquiries or complaints or work with the IT department to improve your online checkout process. The insights gained prompted the hotel chain to implement stricter cleanliness protocols and enhance staff training.

Measurement 195

Measurement Effort Score How To Hotels 195

InMoment XI

OCTOBER 3, 2024

While these strategies can vary based on your business model or resources available to your customer experience program, these proven strategies can help any organization reduce customer churn and improve customer retention. 79% of consumers say that loyalty programs caused them to purchase from an organization more frequently.

Customer Retention 195

Customer Retention Strategy Guest Experience Loyalty Programs 195

CSM Magazine

MARCH 17, 2025

Train Frontline Staff to Prioritize Customer Experience Your employees are the face of your brand, and their ability to handle customer interactions can make or break CSAT scores. Regular training programs for your frontline teams ensure they are prepared to deliver exceptional experiences.

NPS 52

NPS Self Service Net Promoter Score e-support 52

ShepHyken

JUNE 7, 2021

The Untapped Potential of B2B Customer Loyalty Programs by John Rolston and Jon Glick. My Comment: A loyalty program for B2B? Loyalty programs are not just for consumers. Many of the same principles in a B2C loyalty program apply to B2B. Absolutely! Follow on Twitter: @Hyken.

Customer Service 138

Customer Service Loyalty Programs Customer Journeys Customer Centricity 138

ShepHyken

JANUARY 25, 2021

It’s prime time for retailers to grow an Amazon-level loyalty program by Tom Caporaso. My Comment: Here’s a great article about customer loyalty. Some loyalty programs are actually marketing programs. Some loyalty programs create emotional connections. Follow on Twitter: @Hyken.

Customer Service 161

Customer Service Guest Experience Loyalty Programs Hospitality 161

ShepHyken

OCTOBER 25, 2021

(Braden Kelley) Marketers have an overly optimistic perspective on customer loyalty and their implementations of customer loyalty programs. The reality is that very few customers are loyal and much of what we speak of as customer loyalty is no more than repeat transaction behavior. It awards points, miles, etc.

Customer Service 150

Customer Service Loyalty Programs Chatbots Loyalty 150

ShepHyken

APRIL 26, 2021

(ZDNeT) Customer service is experiencing a renaissance, and with the right imagination, intention, and technology, it can also become a business growth engine by driving satisfaction, sales, and loyalty. How 5 Brands Adapted Their Loyalty Programs for a Post-Covid World by Stephanie Miles. Thank you MattsenKumar!).

Customer Service 140

Customer Service Loyalty Programs Social Media Contact Center 140

Beyond Philosophy

MAY 10, 2017

And it makes you wonder, why do we call them “loyalty” programs if they don’t make customers loyal? What is Loyalty Anyway? Loyalty means you’ve made an emotional attachment. True loyalty is based on shared values, positive emotional experiences and trust. What about those Loyalty Cards?

Loyalty 137

Loyalty Loyalty Programs Airlines Rewards Programs 137

ShepHyken

OCTOBER 20, 2024

Personalization, consistency, fun, trust, and a loyalty program are what helps these brands create customer loyalty. Learn more about Shep’s customer service and customer experience keynote speeches and his customer service training workshops. Let’s learn from some of the best. Connect with Shep on LinkedIn.

Customer Service 76

Customer Service Customer Centricity Entertainment Airlines 76

Beyond Philosophy

JULY 19, 2017

Loyalty programs are one of many ways you can do this for these top priority people. When it comes to loyalty programs, you cannot forget certain vital features, and according to a recent report, one of them is easier than you think. Per the 2017 Colloquy Loyalty Census, there are 3.8 So we add: · It must be easy.

Loyalty 116

Loyalty Loyalty Programs How To Retail 116

CX Journey

JUNE 29, 2017

Lampert is implying (he cites in one article that his turnaround is based on the new Sears loyalty program), there's more to it than offering loyalty programs. I wrote a few posts over the years that focus specifically on retention and a couple about just such "loyalty" programs.

Loyalty Programs 135

Loyalty Programs Loyalty Customer Retention Retail 135

CSM Magazine

MARCH 28, 2025

Train Employees Thoroughly Ongoing training ensures your employees know your products, services, and company values, enabling them to provide informed and consistent service. Acknowledge Customer Loyalty Reward long-term customers through loyalty programs , discounts, or personalized offers to show appreciation.

Customer Service 52

Customer Service Self Service Effort Score Loyalty Programs 52

ShepHyken

MARCH 24, 2025

Starbucks Raises the Bar on Customer Loyalty with Ad Campaign from Anomaly by Andrea Surnit (DesignRush) Companies that integrate storytelling, sensory marketing, and customer incentives can cultivate long-term relationships that ultimately drive revenue. My Comment: Lets take another lesson from Starbucks. Connect with Shep on LinkedIn.

Customer Service 73

Customer Service Healthcare Loyalty Video 73