SurveySensum

NOVEMBER 5, 2024

Nike is one of the most reputable apparel and shoe brands in the sports industry, boasting a value of over 30 billion US dollars. Let’s discover its top 6 drivers behind customer loyalty. Strong Loyalty Program Nike’s loyalty program is more than just a point system. “Just Do It” – now that’s a recognizable slogan!

NPS 52

NPS Loyalty Strategy Loyalty Programs 52

Beyond Philosophy

DECEMBER 14, 2017

Therefore, I was surprised as you are to learn the Customer Experience you provide does not create loyalty; it is the experience customers remember you provide that creates loyalty. Likewise, if the cleaners lost your sport coat, you would remember that, too. Moreover, it can help you build loyalty toward your brand.

Loyalty 151

Loyalty eBook Sports Consulting 151

AskNicely

MAY 16, 2016

Noted investor Jason Lemkin remarked that one important metric is Net Promoter Score , which is a measurement of loyalty between your business and its customers. The post Dashboards: Driving Your Business Like a Sports Car, Not a School Bus appeared first on Net Promoter Score from AskNicely.

Sports 150

Sports Net Promoter Score Metrics Measurement 150

Experience Investigators by 360Connext

NOVEMBER 2, 2015

For those of us who are sports fans (cough cough, Go Cubs!) The post Sports Lessons – How to Turn Customers into Fans appeared first on Customer Experience Consulting. it’s sometimes weird to hear about our beloved teams as “products.” In the last few months, I’ve had the privilege of getting an up-close […].

Sports 110

Sports How To Consulting Customers 110

Customer Bliss

MAY 23, 2018

Fanatics is the world’s largest provider of officially licensed sports gear. In this episode, Carolyne speaks about the importance of employee experience at Fanatics and how that translates to a better customer experience for dedicated sports fans. Be Authentic and Inspire Your Team. Prioritize Needs Then Tackle.

Sports 197

Sports Customer Experience Travel B2C 197

Comm100

DECEMBER 10, 2024

The world of iGaming is fiercely competitive, with countless platforms vying for players’ attention and loyalty. Player retention isnt just about keeping users coming back; its about building long-term engagement, fostering loyalty, and ultimately maximizing lifetime value. Request a demo today Request Demo 5.

Strategy 130

Strategy Multi-Channel Loyalty Social Media 130

CX Accelerator

DECEMBER 5, 2017

Consider this quote from Kevin Kruse- “Data is clear that friendship is more important than pay or benefits, and strongly correlates to productivity, safety, customer loyalty and profitability.” If you provide an environment where growth is a “team sport”, you are creating powerful bonds and breaking through the monotony.

Loyalty 140

Loyalty Customer Service Contact Center Sports 140

Optimove

FEBRUARY 6, 2025

Where bettors migrate to after the NFL season : 48% move to another sport. If a player engages in both sports betting and casino, theyre less likely to churn. Give them a reason to staywhether its cross-selling into another sport or introducing them to casino gaming. Know your audience. So, whats the game plan?

Sports 75

Sports Tips CRM Groups 75

Kayako

MARCH 21, 2022

Investments in customer service can boost brand loyalty and revenue growth. Optimizing the customer service experience for both employees and customers boosts brand loyalty and revenue growth. Sports affiliations are one example. Brand loyalty can be another, as more than 70% of customers feel loyal to a brand or a company.

Customer Service 292

Customer Service Social Media Ecommerce Competitive Advantage 292

Optimove

NOVEMBER 20, 2024

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: This blog will help sports betting operators uncover data-driven strategies to identify high-value players during the Super Bowl, the biggest betting event of the year. or preferred sports. Data shows that 81% of U.S.

Tips 64

Tips Sports Loyalty Programs Loyalty 64

ShepHyken

FEBRUARY 9, 2025

My Comment: We kick off this weeks Top Five roundup with a nod to yesterdays biggest sporting event in the US, the Super Bowl. You dont have to own a football (or any other sports) team to take advantage of these ideas. Number three is my favorite: Invest in CX, and Brand Loyalty will pay you back.

Customer Service 73

Customer Service Sports Rewards Programs Comparison 73

ijgolding

NOVEMBER 8, 2016

In fact, this principle could have been applied to fans of any sporting team, anywhere in the world. Sports clubs, Orient included, are reliant on the loyal support of their FANS to sustain themselves. without FANS, it is unlikely that any sports club would be able to continue existing – especially in a professional capacity.

Sports 237

Sports Entertainment Airlines Customer Base 237

Optimove

AUGUST 7, 2024

How AI is Transforming CDPs Download Now >> Why it Matters: iGaming and Sports Betting operators can now deliver an unparalleled AI-orchestrated gamification experience, driving higher retention rates and deeper player engagement. This collaboration will enhance player engagement and retention strategies.

Gamification 69

Gamification Sports Multi-Channel CRM 69

Beyond Philosophy

APRIL 26, 2024

In this episode, Colin and Ryan tackle a listener’s question about the psychology of customer loyalty , delving into its emotional and relational aspects. Loyalty, they explain, goes beyond mere repetition of behavior; it is rooted in deep emotional attachment and often requires sacrifice.

ROI 88

ROI Loyalty How To Sports 88

Optimove

JUNE 24, 2024

Re-engage your churned customers with this guide Download Now Why it Matters: Keeping sports bettors engaged after their favorite team is eliminated helps maintain player loyalty and drive continuous interaction. Promote fantasy leagues and daily fantasy sports to provide year-round engagement opportunities.

Sports 69

Sports Tips Engagement Analytics 69

Customer Bliss

APRIL 23, 2021

Jay Baer explains why we must rethink how we treat customers based on loyalty. We spoke about why companies should implement change the way they approach customer loyalty: The best way to upset customers is to treat them equitably.

Customer Experience 273

Customer Experience Consulting Sports Leadership 273

Optimove

JANUARY 14, 2025

See the difference control groups make in this guide Download Now Why it Matters: Optimove Insights iGaming Pulse highlights the importance of player retention for sports betting operators, with data from the 2023-2024 NFL season showing significant dips in player activity during key moments like playoffs and championships.

Gamification 52

Gamification Sports Loyalty Groups 52

Optimove

DECEMBER 18, 2024

Player Retention as a Priority: European operators emphasize player retention through loyalty segmentation, gamification, and reactivation campaigns, which LATAM operators can adopt to reduce churn and drive long-term revenue. This enables operators to take proactive steps, such as offering personalized promotions or loyalty rewards.

Gamification 64

Gamification Sports Loyalty Programs Omni-Channel 64

CSM Magazine

SEPTEMBER 26, 2024

Customer support has become a critical component in the highly competitive sports betting industry. As the market grows, platforms are increasingly looking for ways to differentiate themselves, and top brands are using exceptional customer service as a key strategy to build loyalty.

Sports 52

Sports Loyalty Multi-Channel Brands 52

Experience Investigators by 360Connext

APRIL 23, 2024

Leading customer experience efforts within a larger business strategy can offer a blueprint for fostering customer loyalty, enhancing customer (and employee) retention, and ultimately, driving brand loyalty. Strategic Investments in Customer Experience As we often say, CX is a team sport. And the results that go with them!)

ROI 260

ROI CEM Net Promoter Score Customer Experience 260

Beyond Philosophy

JANUARY 25, 2024

Justin shared how sports can teach us a lot about how to improve your Customer Experience. Moreover, Justin could make a go of it as a sports commentator if he was so inclined. Plus, even if you’re not familiar with Australian rules football, the sports metaphors work well. Analogies are a great way of communicating.

Sports 78

Sports Customer Experience Customer Centricity Conference 78

Beyond Philosophy

MAY 2, 2024

Sonia Montella asked for a detailed explanation of customer loyalty and why we need it. I have a few things from a psychological perspective that make up loyalty. I always look at loyalty by thinking of who I am loyal to in my life. I would also include my loyalty to my Luton Town Football Club sports team.

Loyalty 78

Loyalty Sports Travel Financial 78

Experience Investigators by 360Connext

APRIL 27, 2021

Consider what customer-centric brands are doing to earn customer loyalty. Customer experience is a long game and a team sport. Look ahead three to five years and start prioritizing the long-term improvements that will serve well into the future. Don’t stop with just your industry. Stay in touch with trends and predictions.

Customer Journeys 291

Customer Journeys Customer Experience Culture Sports 291

Optimove

MARCH 25, 2025

Take your customer segmentation to the next level with our advanced guide Download Now Why it Matters: For marketers in iGaming and sports betting, engaging and retaining players is a constant challenge. With the right tools, operators can create dynamic, personalized experiences that drive loyalty and growth.

Gamification 52

Gamification Multi-Channel How To Sports 52

Optimove

JULY 13, 2020

There is one thing that all online sports bettors have in common; the desire to win. Cause winning in sports betting almost always carries and added emotional aspect. Now that sports are almost back in full swing, after long months of lockdown due to the pandemic, it’s time to get your game on.

Sports 64

Sports CRM Strategy Examples 64

Experience Investigators by 360Connext

DECEMBER 8, 2020

When it comes to the worst complaints from customers, do other leaders understand how these issues impact customer loyalty, ratings or future purchases? Customer experience is a team sport. How did you close the loop with customers who had issues? It’s a good time to share these hard truths with the rest of the organization.

Customer Experience 329

Customer Experience Net Promoter Score Effort Score Exercises 329

Optimove

DECEMBER 9, 2024

With the rise of AI-orchestrated gamification, iGaming and sports betting operators are now equipped to deliver hyper-personalized, dynamic experiences. Measurable Impact: Analyze gamification’s influence on retention, loyalty, and revenue KPIs. Why is gamification important for iGaming and sports betting operators?

Gamification 52

Gamification Engagement Sports CRM 52

Beyond Philosophy

NOVEMBER 7, 2016

They have each partnered with a sports franchise in a brilliant play to boost the emotional engagement with the team’s fans. Our 7th Imperative is: Realize that the only way to build customer loyalty is through customers’ memories. Dunkin’ Donuts, Honda, and McDonald’s are all gigantic brands with huge reputations.

Sports 167

Sports Effort Score Rewards Programs Transportation 167

Alida

APRIL 19, 2017

Companies like Nordstrom, Walmart and Dick’s Sporting Goods actually plan to open more stores in the next 12 months. Others, like Lids Sports Group and Sally Beauty , are re-examining their loyalty programs to lure back customers to their shops. How retailers are bucking the trend. It’s not all bad news for retailers.

Retail 173

Retail Company Sports Fashion 173

ShepHyken

MARCH 19, 2025

Instead, consider giving employees a bonus day (or two) off or an experience, such as tickets to a sporting event or concert. For Employees: Money is nice and a pleasant surprise, but it may be quickly forgotten and considered part of their compensation and not a true gift. Those are memorable.

Sports 79

Sports Customer Service Training Customers Connections 79

Zeisler Consulting

JULY 26, 2022

But I’m not sure if I’d say that I’m staying with them out of ‘loyalty’. It’s kind of a weird thing to think about: loyalty to a brand. Loyalty, in these instances, means that, despite their (or my!) Sometimes you stay out of a sense of laziness (are you a Coke person or a Pepsi person?). They still have to deliver.

Loyalty 72

Loyalty Airlines Sports Course 72

Beyond Philosophy

MAY 25, 2018

You might expect to be rewarded for this long-term loyalty. and asked them to remove sports from our subscription. But even without the sports, our bill was going to be £50 a month. Loyalty and trust are more than just a transaction. Revealing the Remarkable Secret to Building Customer Loyalty.

Trends 133

Trends Insurance Sports Travel 133

Optimove

JUNE 12, 2024

Up your mobile marketing game with this guide Download Now Why it Matters: The Euro 2024 Wagering Intentions Report provides a clear guide for sportsbook operators to deepen player loyalty and optimize customer lifetime value. The post Essential Insights for Sports Betting Sites – from Optimove Insights appeared first on Optimove.

Sports 52

Sports Report Analysis Loyalty 52

Retently

MARCH 29, 2023

In his blog post, he wrote: “So, in short, the master plan is: Build a sport car Use that money to build an affordable car Use that money to build an even more affordable car While doing above, also provide zero emission electric power generation options” The company had a vision and a long-term goal from the start.

Net Promoter Score 195

Net Promoter Score NPS Automotive Customer Satisfaction 195

CSM Magazine

NOVEMBER 6, 2024

A franchise that prioritizes customer care earns loyalty, boosts its reputation, and encourages positive word-of-mouth. Good service builds customer loyalty, making people feel valued and understood. For instance, a gym franchise could host fitness events in the community or sponsor local sports teams.

Customer Service 52

Customer Service Loyalty Programs Self Service CRM 52

CSM Magazine

FEBRUARY 19, 2024

The popularity of sports betting has risen dramatically over the last five years in the USA. Ever since the Professional and Amateur Sports Protection Act of 1992 was judicially overturned in 2018, every US state were handed the right to develop their own laws on sports betting and gambling. have legal sports betting operations.

Sports 52

Sports Customer Service Customer Experience Poor Customer Service 52

Optimove

DECEMBER 20, 2024

sports betting market is booming, with millions of new players joining the action each year. Multi-product customers are generally more attractive due to their higher engagement, loyalty, and contribution to revenue growth. however, this figure lags significantly, with only 2% of sports bettors making the switch to multi-players.

Sports 52

Sports Gamification Loyalty Programs Tips 52