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Expansion is a Team Sport: Strategies for Aligning CS and Sales in 2024

Totango

Both CS and Sales leaders agree: Retention is the #1 priority. Achieving higher retention requires close alignment between CS and Sales teams, yet 87% of CS and Sales leaders told us there’s significant room for improvement in their collaboration. But there’s a problem. Use your words Talk to each other!

Sports 100
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Black Friday Merges With the NFL: Creating the Perfect Storm for Retailers and Sports Betting Sites to Cash In With Optimove

Optimove

See the difference control groups make in this guide Download Now Why it Matters: The convergence of Black Friday and the NFL creates a rare opportunity for marketers to capitalize on heightened consumer engagement across two major events.

Sports 59
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How Applying Key Sports Principles Can Boost Your Customers’ Experience

Beyond Philosophy

Justin shared how sports can teach us a lot about how to improve your Customer Experience. Moreover, Justin could make a go of it as a sports commentator if he was so inclined. Plus, even if you’re not familiar with Australian rules football, the sports metaphors work well. In sales, it’s a bit similar isn’t it?

Sports 78
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The CXO dream team: ?Why marketing, sales, and CS should unite to drive growth

Totango

Three learnings from TSIA on why your go-to-market leaders have an opportunity to work better together to drive growth. When it comes to understanding customer needs, marketing, sales, and CS teams are the experts, so it’s on us to work together to define today’s most valuable growth opportunities.

Sales 110
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Optimove, the #1 CRM Marketing Solution for iGaming and Sports Betting, Opens its Second Latin American Office in Brazil

Optimove

Optimove, the #1 CRM Marketing solution for iGaming and Sports Betting, announced today the opening of its office in Brazil. Felipe Costa Nadalini, a senior sales executive with deep experience in the Brazilian market has been hired as the initial lead of the Optimove Brazilian office.

Sports 52
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Customer Experience Transformation to win “Sports Event of the Year”, With Lynn LaRocca – CB52

Customer Bliss

In 2015, Sports Business Journal called The Belmont Stakes “The Sporting Event Of The Year.” Lynn also oversees a lot in her role: marketing, event planning, social media, hospitality and group sales, owner relations, media relations, and more. where she served as Senior Vice President, Marketing.

Sports 142
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Dashboards: Driving Your Business Like a Sports Car, Not a School Bus

AskNicely

A dashboard is meant to give you vital information and data at a glance, with users able to access everything from sales and marketing data to finance, inventory reports and website analytics. How much money in sales did that email blast bring in? How many customers opened those emails? It takes a team to please a village.

Sports 272