InMoment XI

JUNE 7, 2022

A data-driven voice of customer program that can help win contracts and build airports that better serve stakeholders and travelers alike More meaningful and accessible analysis of social data via the platform’s intuitive functionality. And to top it all off? You can read Gensler’s full story here.

Company 369

Company Social Media Return on Investment Travel 369

BirdEye

JANUARY 24, 2025

Today’s digital world makes social media marketing for hotels essential to their growth strategy. But it’s not just about showcasing your property; social media is now most travelers’ primary source of travel inspiration. Bottom Line Up Front Successful hotel marketing isn't just about showing up.

Social Media 52

Social Media Hotels Strategy Marketing 52

ECXO

APRIL 18, 2024

The session will be hosted by the charming Sylvia Lohr Principal Product Marketing Manager at Microsoft and a key ambassador for the ECXO. People, travel, music lover, and rugby-addicted because life is oval. Hosted by: Sylvia Lohr , Principal Product Marketing Manager at Microsoft.

Insurance 334

Insurance Consulting Travel B2B 334

QuestionPro Audience

MAY 4, 2018

Market research is the fuel that propels products, services, and even ideas. In fact, market research might even be more important than the fuel metaphor, since crashing a campaign or initiative is more severe than sputtering at the gate. Email marketing platforms can cost close to nothing for reaching audiences.

Brands 191

Brands Marketing Social Media Survey 191

C3Centricity

OCTOBER 1, 2019

hotel #travel #leisure #CustomerSatisfaction Click To Tweet. It was therefore his philosophy to do limited market research and never to ask the advice of consumers on his innovations. The post Today’s Toughest Marketing Challenge is Not Customer Satisfaction! How do you treat your own customers, consumers and clients?

Customer Satisfaction 245

Customer Satisfaction Hotels Marketing Customer Centricity 245

BirdEye

SEPTEMBER 4, 2024

The travel bug is back in a big way! Though travelers are increasingly turning to online reviews for guidance, this trend presents a double-edged sword for travel and hospitality businesses. This comprehensive guide examines the 13 most influential travel review sites. Well, don’t be.

Travel 105

Travel Hotels Social Media Hospitality 105

InMoment XI

NOVEMBER 16, 2023

The workshop gathered professionals from diverse sectors such as retail, travel, services, grocery, and healthcare. The business – what you say you do (the expectations being set / how this is marketed), and where the budget should be spent? What measures can be taken to prevent loss prevention?

Healthcare 447

Healthcare Culture Travel Study 447

QuestionPro Audience

SEPTEMBER 7, 2022

Finding the right Market Research Participants for your research studies can be challenging. First, let’s understand what a Market Research Participant is…. What are Market Research Participants? Participants’ engagement is a significant obstacle researchers face when conducting market research.

Marketing 195

Marketing Social Media Study Survey 195

AWS Machine Learning

NOVEMBER 14, 2024

Have you ever stumbled upon a breathtaking travel photo and instantly wondered where it was and how to get there? billion international arrivals in 2023, international travel is poised to exceed pre-pandemic levels and break tourism records in the coming years. It’s like having your own personal travel agent whenever you need it.

Travel 110

Travel Hotels Tools Innovation 110

Steve DiGioia

MAY 23, 2022

Sure, you need to maintain a core set of values found in the other locations that carry the same name, but you certainly can cater to your target market and offer services not found anywhere else. Feature neighborhood leaders in your marketing and in-store promotions. This is what can set your business apart from the competition.

Fashion 361

Fashion Sports Hospitality Hotels 361

SmartMessage Blog

DECEMBER 23, 2024

Geofencing Marketing: Reach People When It Matters Most Youre driving through Downtown Chicago after work. This is geofencing marketing targeting people not just based on where they are, but also when theyre most likely to act. What Exactly is Geofencing Marketing? Geofencing Marketing in Action: Real-World Examples 1.

Marketing 40

Marketing Travel Multi-Channel Measurement 40

AWS Machine Learning

APRIL 1, 2025

Since the general availability of App Studio in November 2024, customers across diverse industries have adopted it to build scalable, enterprise-grade applications, transforming their development processes and accelerating time-to-market. Outside of work, Samit enjoys playing cricket, traveling, and biking.

Self Service 91

Self Service Travel Innovation Exercises 91

ECXO

DECEMBER 25, 2024

It can feel like a tug-of-war, where the push to scale revenue, grab a bigger slice of the market, and stay ahead of the competition sometimes clashes with the time, effort, and resources required to ensure customers feel valued and satisfied. Align marketing and sales strategies with customer-centric values.

Customer Experience 156

Customer Experience Customer Journeys Social Media e-support 156

InMoment XI

JULY 13, 2023

The key is in adapting your perspective to see these adjustments as a fine tuning rather than a complete abandonment of the preexisting travel plan. There was also emphasis on fostering a culture of ongoing learning and improvement. Lastly, we asked attendees about the biggest changes they had made to identify at-risk customers.

Consumers 369

Consumers Financial Competitive Advantage Customer Centricity 369

AWS Machine Learning

OCTOBER 27, 2023

Enterprises are using generative AI specifically to power their marketing efforts through emails, push notifications, and other outbound communication channels. Gartner predicts that “by 2025, 30% of outbound marketing messages from large organizations will be synthetically generated.” Grab the popcorn because you’re in for a treat!

Marketing 113

Marketing Travel e-support Entertainment 113

InMoment XI

NOVEMBER 23, 2022

For example, if you were to interview 50 travelers about their air-travel experience, then your sample size would be 50. Determining your sample size is the first step in any market research project.

Travel 195

Travel Study Airlines Survey 195

Customer Bliss

JUNE 6, 2018

Before joining Hertz, Eric spent time conducting traditional market research work and realized he had a passion for customers and how we treat them. You have to win on service and experience, especially considering business travelers. Hire the Smile Behind the Resume. How do employees feel about the company?

Employee Experience 221

Employee Experience Culture Loyalty Travel 221

ShepHyken

JANUARY 28, 2025

For example, many prefer booking their travel through their bank’s credit card programs, which offer points or perks that can be used for flights, hotels, or car rentals. Creating perks that resonate with customers and consistently provide value makes customers use the loyalty programs.

Loyalty Programs 88

Loyalty Programs Loyalty Customer Experience Rewards Programs 88

BlueOcean

OCTOBER 30, 2018

These new jobs come after a long-time client, and world-leader in travel insurance, expanded their call center business with Blue Ocean. For more information, please contact Amy Bennet-Roach, Director of Sales and Marketing at 902.722.3312 or abennet@blueocean.ca. About Blue Ocean Contact Centers.

Contact Center 132

Contact Center Call Center Insurance Travel 132

InMoment XI

JANUARY 17, 2024

With today’s travelers raising their expectations while being exposed to a seemingly unlimited number of hospitality solutions, it is critical that operators deliver experiences that reflect the lives of their customers. These include online travel agencies (OTAs), social media, mobile apps, and brand websites.

Guest Experience 195

Guest Experience Trends Hospitality Customer Journeys 195

Customer Bliss

AUGUST 3, 2017

There’s been tons of research on the connection between emotions and customer experience/marketing, including this work from Northwestern in 2008. .” This certainly makes sense to me.

Customer Experience 236

Customer Experience Travel Touchpoint Connections 236

GetFeedback

FEBRUARY 15, 2019

Companies frequently designate customer experience (CX) as the most exciting opportunity for their business, according to the Digital Marketing Trends Report. With the prevalence of social media, customer reviews travel quick and have a broader audience.

Strategy 322

Strategy Customer Experience Net Promoter Score Social Media 322

CX Accelerator

NOVEMBER 26, 2021

Over the course of 3 months, Shane and I travelled around Australia visiting hospitals to determine what the issues were and come up with solutions to address them. Ryan recently left Verint, where he served for more than a decade as SVP Marketing. Ben Motteram. Ben Motteram. Keith Kmett. Keith Kmett. Dan Brown.

Hospitality 182

Hospitality Travel Healthcare Conference 182

CX Accelerator

NOVEMBER 26, 2021

Over the course of 3 months, Shane and I travelled around Australia visiting hospitals to determine what the issues were and come up with solutions to address them. Ryan recently left Verint, where he served for more than a decade as SVP Marketing. Ben Motteram. Ben Motteram. Keith Kmett. Keith Kmett. Dan Brown.

Hospitality 182

Hospitality Travel Healthcare Conference 182

ShepHyken

JANUARY 21, 2025

A few years ago, I wrote about this and shared the example of Ciari, the manufacturer of guitars that fold in half and fit in a backpack for easy travel. If I wanted chunks of watermelon, I could cut it myself or, for convenience, I could pay $10 to Double Market for a small container of pre-cut watermelon.

Customer Experience 82

Customer Experience Travel Customer Service Training Customers 82

GetFeedback

JUNE 12, 2019

I’ve lost count of the number of meetings that I’ve had with copywriters, marketers, and designers where the terms customer experience (CX) , user experience (UX) and user interface (UI) have been used in an interchangeable manner.

User Experience 329

User Experience Customer Experience Customers Interaction 329

Lumoa

MAY 29, 2018

Make advocating simple =increase organic marketing Let’s go deeper in each of them. The probability of selling to an existing customer is 60-70% according to Marketing Metrics. Upselling is a common practice in many industries, one particular example being the low-cost air travel.

Engagement 207

Engagement How To Travel Hospitality 207

Beyond Philosophy

MARCH 31, 2020

The world and the market had changed! I’ve received a number of messages from airlines, hotel chains and travel site CEO’s about all the measures they are taking, the policies they are changing, etc. But there are other, not-travel related customer experience shambles too! The cost of life is dire.

Self Service 199

Self Service Airlines Hospitality Travel 199

ijgolding

APRIL 9, 2020

For over eight years now, I have been travelling around the globe, sharing knowledge with people on how to deliver the customer experience (CX) as robustly and effectively as possible. It has been an amazing, if not exhausting, journey. Meet the team behind CEMantica: Julia Perez. Sales Manager at CEMantica Ltd. Eytan Hattem.

Customer Journeys 312

Customer Journeys CRM Technology Groups 312

ECXO

JUNE 11, 2023

It’s a strategic tool that helps B2B companies create meaningful difference in saturated markets. SNCF – French state-owned railway company SNCF has implemented a mobile app that provides real-time information on train schedules, delays, and cancellations, as well as personalised travel recommendations based on the customer’s preferences.

B2B 390

B2B B2C Touchpoint Customer Journeys 390

Maru Group

APRIL 3, 2025

The continued rise in costs, something were unlikely to see the back of as the United States tariffs take their effect, are also doing little to dampen consumers desires for new experiences such as travel. In the travel sector, a preference for frequent but smaller trips may reflect tightening budgets.

Consumers 52

Consumers Travel Financial Hospitality 52

AWS Machine Learning

MARCH 14, 2025

In her free time, Maira enjoys traveling, playing with her cat, and spending time with her family someplace warm. Raj Pathak is a Principal Solutions Architect and Technical advisor to Fortune 50 and Mid-Sized FSI (Banking, Insurance, Capital Markets) customers across Canada and the United States.

Groups 131

Groups Sports CRM Tools 131

BirdEye

MAY 10, 2023

That’s where a great marketing strategy comes into play. In this blog post, we’ll share 12 marketing strategy examples to help get your creative juices flowing. Table of contents What is a marketing strategy? Content marketing Attract potential clients and generate revenue with high-value content.

Examples 98

Examples Strategy Tips Marketing 98

QuestionPro Audience

JULY 25, 2018

Unless you’re 70 years old, cranking stats in a windowless basement office, market research terminologies can make even the brightest of the bunch take a mulligan or spurt an occasional “what the heck?”. There’s something eerie about the word to make one feel like he/she is about to get probed by aliens.

Comparison 218

Comparison Groups Healthcare Travel 218

GetFeedback

JULY 19, 2019

Some are calling CX the new marketing, others are calling it the new brand. Sixty-two percent of marketers say they feel overwhelmed by the amount of data they have, and 85% are unable to fully utilize that data. The airline tracked this back to a lack of amenities for early morning travelers. Let me explain. .

ROI 309

ROI How To Touchpoint Hotels 309

Experience Investigators by 360Connext

APRIL 27, 2021

Travel your customer journey , and look for quick fixes. Maybe there is great brand marketing before the sale but lackluster customer communications following the purchase. These foundational steps will help with the big picture, but you still have the power to improve customer experience incrementally. Step 2: Improve.

Customer Journeys 291

Customer Journeys Customer Experience Culture Sports 291

Very Best Service

FEBRUARY 8, 2025

This proactive approach not only addresses immediate concerns but also fosters customer loyalty in a highly competitive market. Travel and Hospitality The travel and hospitality sector thrives on timely communication. Travelers often turn to social media for assistance with bookings, cancellations, and real-time updates.

Industry 52

Industry Customer Service Social Media Healthcare 52