Retently

OCTOBER 16, 2023

In a 2003 Harvard Business Review article , Fred Reichheld introduced Net Promoter Score® as a new measure of customer loyalty and satisfaction. That makes the Net Promoter Score, as of 2023, 20 years old — an eternity for a customer success metric in the fast-paced world of technology.

Net Promoter Score 141

Net Promoter Score Metrics NPS Customer Satisfaction 141

Retently

JULY 16, 2024

Most companies focus on continuously improving their customer satisfaction, and tracking Net Promoter Score is an important step in building a culture of Customer Success. Over the years, Net Promoter Score has proven to be a key customer satisfaction metric.

Net Promoter Score 148

Net Promoter Score Effort Score NPS Customer Satisfaction 148

Retently

JULY 17, 2018

One of the most frequently asked questions that we get is “What is a good Net Promoter Score®?” While both of these companies have a somewhat similar score, their performance among their peers differs considerably. What is a good NPS score? Satmetrix NICE 2018 average NPS by industry report.

Net Promoter Score 166

Net Promoter Score NPS Report Customer Satisfaction 166

eglobalis

JULY 2, 2024

The Imperative for Diverse Metrics and Measurements in Understanding Customer Sentiment Introduction Net Promoter Score (NPS) has established itself as a popular metric for evaluating customer loyalty, satisfaction levels, and the likelihood of customer churn. In CX, the same applies to CSAT, CES, and whatever.

NPS 450

NPS Feedback Net Promoter Score B2C 450

InMoment XI

NOVEMBER 22, 2024

What User Feedback Metrics Are Essential for a SaaS Company to Track? Net Promoter Score Churn Rate Customer Lifetime Value Retention Rate Customer Satisfaction Score Free-to-Paid Conversion Rate Customer Effort Score Activation Rate Lead Conversion Rate Customer feedback metrics provide data-driven insight into user activity and engagement.

Tools 195

Tools Feedback Effort Score Net Promoter Score 195

eglobalis

OCTOBER 14, 2024

Bain & Company [link] Bain, creators of the Net Promoter Score (NPS) framework, continues to push this model despite its increasingly exposed limitations and frustrated results. Bain offers CX consulting and training services heavily centered on NPS and customer feedback systems.

Customer Experience 444

Customer Experience Customer Journeys Case Study Innovation 444

SurveySensum

DECEMBER 18, 2024

But how can you know if it is a good or bad NPS score ? Net Promoter Score Defined Net Promoter Score (NPS) is a widely used CX metric that measures customer loyalty and satisfaction by gauging how likely customers are to recommend a company, product, or service to their friends and family.

Net Promoter Score 52

Net Promoter Score NPS Effort Score Survey 52

Retently

AUGUST 23, 2022

As an ecommerce business, Net Promoter Score® might be the most powerful KPI in your CX toolkit. Net Promoter Score is a metric that measures the likelihood of a customer recommending your brand to their personal and professional social circle. Pay attention to CLV more than the score.

Net Promoter Score 147

Net Promoter Score Ecommerce Tips NPS 147

Lumoa

FEBRUARY 9, 2023

Customer churn is a critical metric because it is much less expensive to retain existing customers than it is to acquire new customers. Customer Effort Score (CES) Customer Effort Score (CES) is a customer experience metric used to measure customer effort and customer satisfaction. Wondering which metric to choose?

Net Promoter Score 417

Net Promoter Score Customer Journeys Customer Experience Omni-Channel 417

InMoment XI

OCTOBER 29, 2024

Net Promoter Score (NPS) Customer churn rate Customer retention rate Social media engagement Customer Loyalty Index (CLI) Customer Satisfaction Score (CSAT) Loyalty is easy to understand, but how do you quantify it? This is an important metric to track if you want to gauge long-term loyalty.

Loyalty 195

Loyalty Customer Experience Net Promoter Score Social Media 195

Experience Matters

OCTOBER 15, 2014

We just published a Temkin Group report, State of Voice of the Customer Programs, 2014. The report includes a self-assessment and data to benchmark your VoC program. Download report for $195. Looking ahead, companies plan on focusing less on multiple-choice surveys and more on interaction history and predictive analytics.

Report 251

Report Customer Connectedness Net Promoter Score Effort Score 251

Experience Matters

OCTOBER 11, 2016

We published a Temkin Group report, Net Promoter Score Benchmark Study, 2016. This is the fifth year of this study that includes Net Promoter® Scores (NPS®) on 315 companies across 20 industries based on a study of 10,000 U.S.

Net Promoter Score 120

Net Promoter Score Study Report NPS 120

GetFeedback

SEPTEMBER 20, 2019

NPS, CES, and CSAT are customer loyalty metrics. It captures, analyzes and reports on all customer feedback—expectations, likes, and dislikes—associated with your company. Before diving into the value of each metric, it’s important to go over the basics. . Net Promoter Score (NPS).

NPS 278

NPS Metrics Effort Score Net Promoter Score 278

Retently

MARCH 17, 2025

Table of Contents Weekly, Monthly, Quarterly & Yearly CX Reports: Whats the Difference? And thats exactly what CX reports help with not just reacting to problems, but preventing them. Yet, not all reports serve the same purpose. But, heres the challenge – not all CX reports are useful. The result?

Report 90

Report How To Effort Score NPS 90

eglobalis

JUNE 27, 2024

Aligning the Organization’s Culture The organization’s culture should support and promote customer-centric values. This can be achieved through training programs focused on empathy and customer service, performance metrics prioritizing customer satisfaction, and leadership modeling these priorities.

Strategy 450

Strategy Customer Experience Net Promoter Score Customer Centricity 450

Retently

AUGUST 23, 2023

We argue the opposite — Net Promoter Score® is just as valuable for a B2B company as it is for a B2C brand. Closing the feedback loop is easier Another benefit of using Net Promoter Score for your B2B company is that you’re far more able to act quickly and decisively on customer feedback.

Net Promoter Score 147

Net Promoter Score B2B Company B2C 147

Experience Investigators by 360Connext

FEBRUARY 6, 2024

CX teams use a variety of metrics to guide their efforts, drive improvements, and measure ROI. But we see teams fall into an all-too-common trap when they don’t focus on why they’re collecting these metrics. Few experienced professionals dare to venture off from these tried-and-true metrics. Net Promoter Score What is it?

Metrics 270

Metrics Effort Score Net Promoter Score Data 270

ECXO

MAY 15, 2023

Futurum’s Experience 2030 report hammers home the importance of this data when it comes to customer experience. The report notes that 82% of brands believe that winning at customer experience is directly linked to the ability to capture and analyze real-time data. Focusing on first-party data (i.e.,

Tips 400

Tips Net Promoter Score Advertising Customer Journeys 400

ECXO

MARCH 6, 2025

In the following sections, we explore how to lead a successful CX transformational program in a B2B settingcovering everything from executive leadership and strategy to metrics, culture change, and real-world case studies. Balancing quantitative metrics with qualitative feedback gives a full picture.

B2B 339

B2B Customer Journeys How To Effort Score 339

GetFeedback

AUGUST 16, 2018

Here’s a look at the top 11 customer service metrics you should start measuring today. Customer Happiness Metrics. These three metrics correlate with customer loyalty and retention more strongly than support efficiency metrics. Customer Satisfaction (CSAT) Score. Net Promoter Score (NPS).

Metrics 199

Metrics Measurement Net Promoter Score Customer Service 199

InMoment XI

DECEMBER 7, 2023

Organizations must learn how to measure, manage, and act on customer experience KPIs and metrics so that they can deliver experiences that lead to increased loyalty, lower churn, more referrals, positive word of mouth, and higher-value customers. What Are Customer Experience KPIs and Metrics?

Metrics 195

Metrics Net Promoter Score Measurement Customer Experience 195

ECXO

JULY 29, 2024

Aligning the Organization’s Culture An organization’s culture should support and promote customer-centric values. This can be achieved through training programs focused on empathy and customer service, performance metrics prioritizing customer satisfaction, and leadership modeling these priorities.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

Calabrio

MARCH 25, 2025

This article delves into how to evaluate call center agent performance effectively, outlining key call center agent metrics and exploring innovative new techniquesas well as too-often-overlooked onesto elevate your team’s success. This means, first, they must be able to track the right agent performance metrics.

Call Center 130

Call Center Measurement Self Service How To 130

InMoment XI

JUNE 14, 2022

Customer experience (CX) metrics have an important role to play in this strategy—something I explored in-depth in a previous post: Customer Experience in the Era of Product Led Growth. Metrics are essential to understanding progress on the product led growth curve. This is where CX metrics are so valuable.

Metrics 195

Metrics Net Promoter Score Effort Score NPS 195

GetFeedback

DECEMBER 21, 2018

In fact, according to Econsultancy’s Digital Trends 2018 report, 45% of companies cite content and experience management as their number one priority. Only 19% of businesses report that they have a dedicated customer experience team to manage the experience. ( Genesys ). Learn more about Net Promoter Score surveys.

Customer Retention 390

Customer Retention Net Promoter Score Poor Customer Service B2B 390

Kayako

JULY 22, 2022

The reason is that customer service impacts the satisfaction metrics that influence customer perception, too. Barron’s reports that nearly 60% of Americans want the companies they spend money with to speak out about issues such as racial discrimination and social justice. Net Promoter Score (NPS).

Net Promoter Score 280

Net Promoter Score Measurement Effort Score NPS 280

Kayako

JUNE 8, 2017

Metrics like time tracking, productivity, and performance take the front seat, but often don’t relate to the experience your customer receives or how they feel about it. Productivity is not the only metric that matters. An insights panel or dashboard won’t be able to capture these detailed metrics. Customers helped.

Metrics 240

Metrics Self Service Customer Experience Effort Score 240

GetFeedback

AUGUST 14, 2019

Measuring just a piece of this journey can seem short-sighted or not as powerful as other CX metrics, like Net Promoter Score (NPS). But I see a place for Customer Satisfaction Score (CSAT), based on organizational goals, resources, and structure. CX shouldn’t ever be measured by one metric alone.

Metrics 273

Metrics Customer Journeys How To Customer Satisfaction 273

InMoment XI

OCTOBER 30, 2024

McKinsey & Company ) Approximately one in six customers report that insurers don’t follow up with them after an initial discussion. What are the best Customer Experience Metrics for Insurance Companies to Measure? McKinsey & Company ) How to Improve Customer Experience in Insurance? As a result, Allianz witnessed a 5.7%

Insurance 195

Insurance Customer Satisfaction Customer Experience Strategy 195

GetFeedback

APRIL 8, 2019

The question of what is a good NPS score is popular among brands who value customer experience. A Net Promoter Score, or NPS, has become a necessary customer experience metric. In fact, an estimated 65% of companies track NPS scores , making it the most coveted customer experience metric measured by companies.

NPS 247

NPS Net Promoter Score Effort Score Metrics 247

CSM Magazine

MARCH 13, 2025

The Importance of Measuring Customer Satisfaction Customer satisfaction is more than just a feel-good metric. Customer feedback, when combined with satisfaction metrics, becomes a powerful tool for shaping business decisions. At its core, satisfaction metrics are the compass for strategic planning.

Customer Satisfaction 52

Customer Satisfaction Metrics Measurement Net Promoter Score 52

Lumoa

MARCH 20, 2018

Customer churn is a critical metric because it is much less expensive to retain existing customers than it is to acquire new customers. However, if you want to measure loyalty and aim for long-term goals, check the Net Promoter System. Wondering which metric to choose? Customer churn is the opposite of retention.

Net Promoter Score 268

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 268

ECXO

AUGUST 19, 2024

Research shows that companies leveraging advanced experimentation techniques see significant enhancements in performance metrics, such as a 20% increase in customer satisfaction and higher sales conversion rates. Forrester reports that businesses prioritizing CX experimentation see notable gains in customer loyalty and satisfaction.

Customer Journeys 369

Customer Journeys Customer Experience Net Promoter Score Effort Score 369

InMoment XI

OCTOBER 4, 2023

Moving from “What” to “Why” I still have far too many discussions with clients and prospects who ask me what their net promoter score (NPS) goal should be or what does a blip in their customer satisfaction score (CSAT) mean to their business. I like to be like the newspaper reporter who continually asks ‘why.”

Customer Experience 418

Customer Experience Net Promoter Score How To Effort Score 418

InMoment XI

OCTOBER 23, 2024

By providing industry-specific insights, whitepapers, or reports on market trends, you can establish yourself as an authoritative bank. Customers who regularly use a bank’s smartphone app or website report higher satisfaction levels on average compared to those who infrequently use digital channels. References McKinsey & Company.

Banking 195

Banking Customer Experience Effort Score Financial 195

TechSee

OCTOBER 5, 2020

In 2019, before the world had ever heard of COVID-19, a Research Report by Field Service News showed that field service organizations were already transitioning to a more customer-centric model. 91% of companies surveyed stated that NPS or another alternative CSAT KPI was a key field service performance metric for their organization.

Effort Score 207

Effort Score Metrics Net Promoter Score NPS 207

Experience Investigators by 360Connext

FEBRUARY 1, 2022

Without buy-in , CX leaders are less likely have collaboration with other departments in the organization, which was confirmed in GetFeedback’s State of CX Report for 2022. Those referred employees are more likely to be hired and more likely to stay longer, according to LinkedIn’s 2022 Global Talent Trends Report.

Customer Experience 376

Customer Experience Net Promoter Score Customer Experience Management Feedback 376