Calabrio

MARCH 25, 2025

Table of Contents What is the Voice of the Customer (VoC)? Types of VoC Tools How Voice of Customer Tools Work 10 of the Best Voice of the Customer Tools for 2025 Choosing the Right VoC Software for Your Needs What is the Voice of the Customer (VoC)?

Software 130

Software Customer Journeys Tools Contact Center 130

ECXO

JULY 29, 2024

This involves collecting and analyzing data through various methods such as surveys, customer interviews, voice of customer (VOC) programs, and feedback mechanisms. These insights inform the service standards and product offerings that will most effectively meet customer expectations.

Strategy 380

Strategy Customer Experience Net Promoter Score Effort Score 380

Calabrio

MARCH 5, 2025

Surveys and Feedback: Customer satisfaction (CSAT) scores, Net Promoter Scores (NPS), and post-interaction surveys. Offline Interactions: In-store visits, point-of-sale data, and physical customer feedback. These reports can be customized to track key metrics and monitor progress over time.

Analytics 130

Analytics Customer Experience Contact Center Effort Score 130

GetFeedback

MAY 13, 2019

Building a cross-functional voice of customer program will give your customers a greater presence within your decision-making process and help create positive experiences, generate more referrals, and overall improve your customer satisfaction. Raw customer comments and sentiment. Repeat customer stories.

Feedback 302

Feedback Social Media Voice of Customer Net Promoter Score 302

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. The most important AI technologies relevant for analyzing customer feedback fall in the area of natural language processing (NLP) and machine learning. Why is NPS ® going up or down? Why are your customers turning away from you?

Net Promoter Score 268

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 268

CloudCherry

DECEMBER 1, 2018

Customer experience requires department silos to be broken down to include the marketing, sales and product functions. Customer experience involves everyone’s voice. To improve the customer experience, organizations must embrace a wide variety of perspectives. These metrics are important to customer experience as well.

Customer Success 247

Customer Success Customer Experience CEM Touchpoint 247

Calabrio

MARCH 5, 2025

Offer an omnichannel experience Effective VoC programs use an omnichannel approach to integrate channels, ensuring high-quality service at every touchpoint of the customer journey. A report by Adobe shows that 70% of customers consider it very important for an organization to deliver a unified, seamless experience at any point of interaction.

Contact Center 100

Contact Center Omni-Channel First Call Resolution Net Promoter Score 100

Retently

AUGUST 5, 2024

Welcome to The Ultimate Guide to the Best B2B NPS Software of 2024 ! If you’re looking to boost your customer satisfaction and drive business growth, you’ve come to the right place. Let’s dive in and understand why NPS (Net Promoter Score) is such a big deal and how the right software can make all the difference.

NPS 100

NPS B2B Software Net Promoter Score 100

InMoment XI

JUNE 14, 2022

Voice of customer data illuminates the “why” behind the clicks and the cash. Classic CX surveys like NPS , PSAT, CSAT , and Customer Effort Score(CES) monitor customer sentiment—providing critical insight into behavioral and revenue metrics. Net Promoter Score (NPS): Loyalty and More. NPS Example: DocuSign.

Metrics 195

Metrics Net Promoter Score Effort Score NPS 195

Calabrio

MARCH 22, 2025

Ultimately, they must all be working in concert with each other, united by clear planning and goal-setting, effective measurement and reporting, and holistic optimization efforts that drive continuousand comprehensivecontact center improvement strategies. Customer Satisfaction (CSAT): Measures customer satisfaction with the service provided.

Contact Center 130

Contact Center Management Strategy Call Center 130

Lumoa

JANUARY 19, 2023

This is true both in terms of Customer Experience – e.g., are there strategic goals around CSat or NPS ? -, and in terms of broader business objective – e.g., increasing market share, reducing churn, cutting costs, etc. How is NPS increase related to revenue increase or reduced churn? And so on.

Customer Experience 221

Customer Experience Net Promoter Score How To Customer Journeys 221

CloudCherry

OCTOBER 30, 2018

Customer experience requires department silos to be broken down to include the marketing, sales and product functions. Customer experience involves everyone’s voice. To improve the customer experience, organizations must embrace a wide variety of perspectives. These metrics are important to customer experience as well.

Customer Success 186

Customer Success Customer Experience CEM Touchpoint 186

Thematic

SEPTEMBER 19, 2024

Businesses need to understand what their customers really think, and the best way to do this is a Voice of Customer (VoC) program. Most businesses begin by sending out surveys and collating customer feedback which they can distill into actionable insights using analytics tools. How Do Voice of Customer Tools Work?

Voice of Customer 62

Voice of Customer Tools Social Media Analysis 62

ClearAction

NOVEMBER 16, 2023

Voice of Customer Maturity: Ultimate Guide Lynn Hunsaker Voice of customer maturity is not about scores, real-time feedback, response rates, listening posts, benchmarks, or comparisons of B2B versus B2C trends. Voice of Customer Maturity Today 2. Another hindrance to manager participation is VoC reporting.

Voice of Customer 62

Voice of Customer B2B Leadership Effort Score 62

GetFeedback

MAY 9, 2019

If you Google customer experience you’ll get about 2,340,000,000 results—articles, videos, reports—with in-depth information about the space. Basically, it gives you real-time insight into your customers’ experiences. It’s the big picture metric of customer experience. .

Customer Experience 337

Customer Experience Customer Journeys Effort Score Metrics 337

InMoment XI

JANUARY 4, 2024

Net Promoter Score (NPS) What it is: NPS is a widely used metric that assesses customer loyalty by asking a simple question: “How likely are you to recommend our brand to others?” The NPS is calculated by subtracting the percentage of detractors from the percentage of promoters. References Trustmary.

Retail 195

Retail Customer Experience Effort Score Social Media 195

Thematic

SEPTEMBER 24, 2024

That’s where Voice of Customer (VoC) Analytics steps in. Analyzing your customer feedback gives you actionable, targeted insights that help you fine-tune strategies, enhance customer experiences, and fuel real growth. What is Voice of Customer (VoC) Analytics? And that benefits the bottom line.

Voice of Customer 62

Voice of Customer Analytics Tools Strategy 62

Thematic

MARCH 20, 2025

Are you focused on customer service, product improvement, marketing effectiveness, or all three? Who needs access to insights—product teams, marketing, customer service, leadership? Define KPIs such as NPS, customer retention, support ticket resolution time, or revenue impact. Regularly review reports.

Customer Insights 62

Customer Insights Net Promoter Score Analysis Effort Score 62

Thematic

JUNE 13, 2023

More businesses aim to capture Voice of Customer (VoC) data each year. But only 14% of marketers feel customer experience is their strongest company trait. You already know you need an amazing customer experience (CX) to keep retention high. Benefits of Voice of Customer Tools The benefits of VoC programs are apparent.

Voice of Customer 62

Voice of Customer Tools Customer Experience Net Promoter Score 62

Thematic

FEBRUARY 24, 2025

It takes a fast and flexible approach to gathering feedback, ensuring customer insights drive key business decisions. Their lean research team uses AI-powered analytics to process thousands of net promoter score (NPS) survey responses, identifying real-time pain points. One example?

Strategy 62

Strategy Customer Experience Social Media Handbook 62

Lumoa

MARCH 20, 2018

Actionability is also, as we believe, one of the essential aspects of customer experience management. The most important AI technologies relevant for analyzing customer feedback fall in the area of natural language processing (NLP) and machine learning. Why is NPS ® going up or down? Why are your customers turning away from you?

Net Promoter Score 150

Net Promoter Score Customer Journeys Omni-Channel Customer Experience 150

Pointillist

JULY 5, 2019

How to improve your return on investment in Medallia, Qualtrics, Clarabridge and Concentrix By Steve Offsey Most organizations that have implemented a voice of customer program are happily collecting and analyzing multiple forms of customer feedback. How Mature is Your Voice of Customer Program?

Voice of Customer 45

Voice of Customer Net Promoter Score NPS ROI 45

CX Workout - Ideas Blog

NOVEMBER 17, 2020

We’ve seen this situation all too often: The C-Suite lives and dies by the NPS score. That easy-to-understand, but greatly oversimplified metric continually makes its way into the highest-level company presentations, including earnings reports. Why is NPS on the decline? Why is NPS increasing? Why is NPS increasing?

NPS 76

NPS Analysis Poor Customer Service Case Study 76

Thematic

AUGUST 29, 2024

Listening to your customers is now more important than ever. According to a recent McKinsey report , improving customer care is the fastest-growing priority for customer care leaders. And Voice of Customer (VoC) programs are among the most effective tools in the box. What is Voice of Customer (VoC)?

Voice of Customer 62

Voice of Customer Social Media Analysis Feedback 62

SurveySparrow

JUNE 20, 2023

Voice of Customer programs are like a trusty GPS to navigate the tricky and ever-shifting landscape of customer preferences. For businesses seeking to enhance their customer experience, a Voice of the Customer program can provide the exact direction and understanding they need to make informed decisions.

Voice of Customer 52

Voice of Customer Customer Journeys Omni-Channel Strategy 52

InMoment XI

FEBRUARY 12, 2024

While surveys are an important first step, to get a comprehensive analysis of your VoC, you need data from all channels including: Call transcripts Emails Employee feedback Online chats Reviews Social media Surveys Support tickets For example, imagine a customer named Sarah who frequently shops at an online clothing store.

Effort Score 195

Effort Score NPS Net Promoter Score ROI 195

CX Journey

DECEMBER 11, 2014

Before a B2B company actually bases any decisions and actions on overall Recommend scores, there are so many other insights lurking in the background that are indicators of how strong customer relationships really are and whether there should be concern over churn rates. 3) How engaged are our customers? What else are you missing?

Metrics 155

Metrics B2B Effort Score Voice of Customer 155

Thematic

MARCH 30, 2025

Happy customers spend more. It improves your NPS and survey engagement. Customers are 2 1% more likely to respond to surveys when they know their feedback led to action. Fast follow-up matters: companies that respond within 48 hours see a 6-point lift in Net Promoter Score ​ (NPS). ” message.

Feedback 62

Feedback Roadmap Effort Score NPS 62

SuiteCX

JANUARY 29, 2021

A voice of customer program had been set up, and some relationship and transactional surveys were underway. Two employees were ready to report to me on day one: a seasoned program manager and a customer advocate. Who do you leave out? How to shore up my already-awesome pillars?

Customer Journeys 162

Customer Journeys How To Insurance Call Center 162

Thematic

MARCH 18, 2025

As said earlier, a customer insights platform is a tool that collects, analyzes, and organizes customer data from various sources, turning raw feedback into actionable insights. The Voice of Customer , their thoughts, their needs, their wants—these are things you can’t afford to ignore.

Customer Insights 62

Customer Insights Social Media Analysis Consulting 62

Wootric

DECEMBER 17, 2018

If this process is taking up your time, here’s how watchlists in the Wootric platform can automate it for you: #1 Alert service location leaders to local trends in customer feedback. If you’ve got a decentralized business structure, you’re likely creating performance reports for your various branches/franchises.

Trends 61

Trends Report Feedback NPS 61

Thematic

MARCH 2, 2025

As we mentioned in the beginning, without understanding customer behavior, Zendesk reports companies risk losing business— 73% of consumers will switch to a competitor after multiple bad experiences. Let’s talk about the reasons why customer insights are important.

Customer Insights 62

Customer Insights Analysis Social Media Analytics 62

Peter Lavers

APRIL 25, 2018

The Net Promoter System / Score (NPS) has generated much debate over the years regarding its efficacy as the ‘only question’ that needs to be asked in Voice of Customer (VoC) research. Our friends at Lumoa asked 30 CX experts if they would recommend NPS to their clients, and the resulting report is fascinating.

NPS 40

NPS Voice of Customer Report System 40

Totango

JUNE 23, 2020

The COVID-19 pandemic has created uncertainty across the market and enterprises of all kinds are looking for a solid understanding of their customer base as they prepare for recovery. Brand ambassadors have used the Net Promoter Score (NPS) to get those answers for almost a decade. Regularly Survey Customers.

Net Promoter Score 62

Net Promoter Score NPS Effort Score How To 62

Retently

SEPTEMBER 12, 2018

At a first glance, relying on the input provided by the sales, marketing, and support teams might seem sufficient; however, we wanted to take the opportunity to use customer feedback to prioritize the product roadmap from a customer’s perspective as well. What is NPS? Sorting through the feedback is tough. Training our model.

Analysis 109

Analysis Feedback NPS Effort Score 109

CX Ahead

MAY 7, 2021

If everyone used NPS in the way it was originally intended to, it could represent a decent tool, although still not my top pick. Unfortunately, we have seen many businesses measure NPS incorrectly, doing more harm than good to the CX profession. Consistency and simplicity as the primary NPS advantage.

NPS 52

NPS Effort Score Customer Satisfaction Measurement 52

SurveySensum

DECEMBER 14, 2023

NPS has long been a go-to metric for businesses seeking to gauge customer loyalty and satisfaction. However, as businesses adapt to changing consumer behaviors and expectations, a critical question emerges – ‘ Is NPS still relevant in the ever-changing business environment? ’ Why NPS is Not a Good Metric?

NPS 52

NPS Customer Experience Effort Score Metrics 52